IMARC Group’s report, titled “Dairy Industry in India 2016 Edition: Market Size, Growth, Prices, Segments, Cooperatives, Private Dairies, Procurement and Distribution” provides a detailed and in-depth analysis of the Indian dairy market. India currently represents the largest producer and consumer of milk worldwide, with the unorganised sector accounting for the majority of the total market share. The share of the organised sector, on the other hand, has been rising as the number of organised dairies has increased over the last few years with numerous new players poised to enter this market in the near future. According to the report, the Indian dairy market reached a value of INR 6,186 Billion (US$ 103 Billion) in 2015, growing at a CAGR of more than 13% during 2010-2015. The market is further expected to grow at a CAGR of more than 15% with the organised sector growing at a faster rate than the unorganised sector.
India represents one of the largest and fastest growing markets for dairy products. Although the per capita consumption of milk and milk products is still lower than that of other major milk consuming countries, it is growing at a rapid pace. As the demand for milk and milk products is income elastic, it has witnessed a surge as a result of increasing disposable incomes of consumers. The expanding middle class and urban population have also increased the demand for high quality and premium products offered by the organised sector. This trend has further been helped by the fast-paced lifestyle and changing dietary habits of consumers. They now focus more on the nutritional content, ease of use and brands of the products. All these factors are expected to drive the growth of the organised dairy sector, thereby driving the overall growth of the Indian dairy market during the forecast period.
The report has segmented the Indian dairy market on the basis of 23 major product categories. They include: liquid milk, UHT milk, flavoured milk, curd, lassi, buttermilk (chach), flavoured or frozen yogurt, cheese, probiotic products, table butter, ghee, paneer (cottage cheese), khoya, skimmed milk powder, dairy whiteners, ice cream, dairy sweets, cream, whey, casein, sweet condensed milk, infant food and malt based beverages. Currently, liquid milk accounts for the major share of the total consumption of dairy products with Maharashtra as the largest consumer. The report has further analysed the drivers and challenges of each segment along with historical, current and future sales trends, volume trends and price trends. The report also covers the size of organised and unorganised sectors for each product segment, their market structure, key players and import and export data.
The report has also analysed the dairy market on a state level. Currently, Uttar Pradesh represents the largest milk producer followed by Rajasthan, Gujarat, Madhya Pradesh and Punjab. In terms of consumption, Maharashtra represents the biggest marker in India. The report has also covered the competitive landscape of the market. Profiles have been provided for both the leading co-operative dairies and private players. Some of the major dairies covered by the report include Gujarat Co-operative Milk Marketing Federation Ltd, Nestlé India Ltd, Mother Dairy Fruits & Vegetables Pvt Ltd and Hatsun Agro Product Ltd.
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