The latest report by IMARC, titled “Africa E-Learning Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028”, finds that the Africa e-learning market size reached US$ 2.8 Billion in 2022. E-learning refers to a learning system that is based on formalized teaching through electronic resources. One of the major components of e-learning includes the extensive utilization of computers and the internet. Under this type of learning, information is offered in the form of text, images, videos, animation, and audio through the satellite broadcast, internet, intranet, CD-ROM, or interactive TV. E-learning is economical, reaches a wider audience, saves time, and provides personalization. . In recent years, e-learning has gained momentum across the African region on account of its extensive utilization in the corporate sector for conducting training programs and collective activities, including assignments and project work through blogs, chats, and discussion forums.
Africa e-learning Market Trends:
One of the primary factors driving the market is the extensive investments made by governmental authorities across the region to create a modern education system and provide quality education to children. For instance, the African Virtual University (AVU), a pan-African intergovernmental organization, employs information and communication technology to offer quality education and training in more than 27 countries in Africa. Additionally, the increasing utilization of artificial intelligence (AI) and machine learning (ML) among e-learning platforms to customize content based on each student’s knowledge and provide a one-size-fits-all approach is creating a positive market outlook. Other than this, various educational institutions are shifting to the e-learning mode of education as it enables students to select from a diverse range of specially designed courses and remotely engage in interactive activities, thus positively influencing market growth. Besides this, e-learning helps provide a more quick, straightforward and flexible course-building procedure without compromising quality. In line with this, the growing adoption of wireless communication technologies, in confluence with the increasing sales of smartphones, is propelling market growth. Moreover, with the coronavirus disease (COVID-19) outbreak, numerous organizations are shifting toward virtual learning solutions and adopting work-from-home (WFH) models to maintain social distancing. Looking forward, IMARC Group expects the market value to reach US$ 5.2 Billion by 2028, expanding at a CAGR of 11% during the forecast period (2023-2028).
- Based on the product type, the market has been divided into packaged content, services, and platforms. Currently, packaged content holds the majority of the overall market share.
- On the basis of technology, the market has been segregated into mobile learning, simulation-based learning, game based learning, learning management system (LMS), and others. Presently, mobile learning exhibits a clear dominance in the market.
- The market has been categorized based on the sector into K12 sector, post-secondary, corporate and government learning and others. Post-secondary represents the largest sector of the e-learning industry in Africa.
- Region-wise, South Africa holds the leading position in the market. Other major regions include Morocco, Nigeria, Tunisia, and Kenya.
- The competitive landscape of the market has also been analzyed, along with the detailed profiles of the key players operating in the industry.
|Base Year of the Analysis
||Product Type, Technology, Sector, Country
||South Africa, Morocco, Nigeria, Tunisia, Kenya, Others
||Via Afrika, Obami, Dapt.io, Eneza Education and Tutor.ng
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