The IMARC team was very reactive and flexible with regard to our requests. A very good overall experience. We are happy with the work that IMARC has provided, very complete and detailed. It has contributed to our business needs and provided the market visibility that we required
Competitive Intelligence and Benchmarking
When playing in a crowded field, the most assured way to stay ahead of the competition is knowing what they’re going to do before they have done it. Competitive intelligence should be perceived as an essential tool when creating a long-term business strategy. It provides you the tools to identify, analyze, and act on intelligence related to your business’s competitive landscape. This intelligence can include anything and everything encompassing your entire business landscape – products, customers, supply chain, pricing, human resources, etc. The key is to identify opportunities, challenges, and white spaces to build a strategy that creates competitive advantage and differentiation. But it is impossible for businesses to differentiate itself from its rivals without visibility into their activities.
Competitive intelligence is critical across business units. From research and product development to finance, sales and marketing, we help our customers in fast-moving business landscapes keep tabs on competitor activity for better, faster, and efficient decision-making. Be it or our daily, weekly, or monthly reports or our dashboards and data visualization solutions; we ensure that our clients have fewer surprises from competitors and more opportunities to shape markets to their advantage.
Create Competitive Advantage and Differentiation
Connect with Us for Our Competitive Intelligence and Benchmarking Support
IMARC’s Solution Offering for Competitive Intelligence and Benchmarking
For Strategic Planning
Competitor Monitoring and Benchmarking
Competitor Strategy Analysis
Market Share Analysis
Profitability Analysis
For Innovation and Product Development
Product Usage Behavior Analysis
Competitor Strategy Analysis
Competitive IP Analysis
Patent Portfolio Benchmarking
Technology Assessment
For Business Development
SWOT Analysis
Competitor Profiling
Competitive Benchmarking
Competitive Gap Analysis
For Marketing
Brand Health Tracking
Media Monitoring
Website Benchmarking
SEO/Keyword Analysis
Channel Partner Analysis
What Makes IMARC a Trusted Market Research Partner
Strong Inhouse Expertise
- Experienced consultants proficient in diverse business domains, providing tailored solutions for your specific needs.
- Advanced data modeling and analytical expertise to support robust business strategies.
- Expertise in regulatory approvals and licensing processes to ensure seamless compliance and operational efficiency.
- Strong domain expertise across multiple industry verticals.
- Specialized in business setup services, offering comprehensive support from feasibility analysis to operational excellence.
- Proficient in quantitative and qualitative primary research, delivering deep insights for strategic decision-making.
Client Base
- We partner with clients from a wide range of industries.
- Existing clientele of 3000+ organizations across the private, public, and social sectors.
- Client base extends across Asia, North America, South America, Europe, Australia, and Africa.
- Highly satisfied clients, with over 65% of our new business generating from referrals.
- Our association with some of the world's top corporations and institutions demonstrates that your assignment is in the right hands.
Network of Experts
- Strong network of experts across all major industries and geographies.
- Commercial and non-commercial relationships with some of the world's top institutions.
- Access to industry experts for validation and enhancement of business strategies, ensuring optimal outcomes.
- Multilingual capabilities to support diverse global operations.
- Effective partner identification services to secure strategic alliances and drive business growth.
Customized Solutions
- Global consulting services covering a broad spectrum of industry verticals.
- Tailored research strategies combining industry surveys, expert interviews, and advanced analytical techniques.
- Comprehensive support for business setup, including site selection, compliance, and operational launch.
- Specialized marketing and sales services to enhance market reach and revenue growth.
- Extensive procurement research to optimize supply chain efficiency and cost-effectiveness.
- Detailed market analysis and tracking of high-growth markets to stay ahead of industry trends.
- Over 15,000 off-the-shelf industry reports and on-demand expert support for immediate insights.
Operations Excellence
- Efficient management of end-to-end business processes, ensuring seamless establishment and operation.
- Continuous support services for sustained success and adaptability in dynamic markets.
- Strategic consulting to enhance business performance, operational efficiency, and competitive advantage.
- Comprehensive business development services, driving growth and long-term success for your organization.
Our Clients
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Client Testimonials
Client feedback means a lot to us, and we ensure that a partnership with IMARC provides our clients with the insights, strategies, and execution needed to achieve their business goals. Read our testimonials to find out what our customers say about our work.
We were very happy with the collaboration between IMARC and Colruyt. Not only were your prices competitive, IMARC was also pretty fast in understanding the scope and our needs for this project. Even though it was not an easy task, performing a market research during the COVID-19 pandemic, you were able to get us the necessary information we needed. The IMARC team was very easy to work with and they showed us that it would go the extra mile if we needed anything extra
My questions and concerns were answered in a satisfied way. The costs of the services were within our expectations. My overall experience with the IMARC Team was very good.
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We would be happy to reach out to IMARC again, if we need Market Research/Consulting/Consumer Research or any associated service. Overall experience was good, and the data points were quite helpful.
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We would be happy to reach out to IMARC for more market reports in the future. The response from the account sales manager was very good. I appreciate the timely follow ups and post purchase support from the team. My overall experience with IMARC was good.