According to the latest report by IMARC Group, titled "Herbal Toothcare Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028," the global herbal toothcare market size reached US$ 2.0 Billion in 2022. Herbal toothcare comprises various dental care products, including toothpaste, mouthwash, dental floss, and toothpowders. It is made using natural ingredients like peppermint, spearmint, cinnamon, barleria prionitis, clove, miswak, Azadirachta indica, walnut acacia arabica, camphor, licorice, and Emblica officinalis to freshen breath and promote oral health. It aids in promoting gum health, fighting oral bacteria, reducing inflammation, and preventing cavities. It also strengthens enamel, prevents dental plaque, reduces the risk of infected gums, and maintains overall oral hygiene with reduced adverse reactions associated with chemical counterparts. It offers antibacterial, antiviral, analgesic, anti-inflammatory, and antioxidant properties.
Global Herbal Toothcare Market Trends:
There is a surge in the prevalence of oral diseases and tooth-related ailments, such as halitosis, gingivitis, and plaque formation. This, coupled with the increasing awareness among individuals about the importance of maintaining oral hygiene, represents one of the major factors driving the demand for herbal toothcare products around the world. Moreover, the growing consumption of carbonated beverages, smoking, and unhealthy eating habits is influencing the market positively. In addition, the rising awareness about the benefits of using herbal toothcare products is favoring the growth of the market. Apart from this, several government agencies and non-government organizations (NGOs) are financing online and offline campaigns to educate people about the importance of maintaining oral hygiene. Furthermore, product manufacturers operating worldwide are launching herbal toothcare products in innovative flavors, such as tea tree, aloe vera, and charcoal organic, to expand their product portfolio. They are also financing promotional activities, such as celebrity endorsements and social media campaigns, to increase profitability, enhance brand awareness, and expand their overall market reach. This, in turn, is anticipated to create a favorable outlook for the market. On account of the aforementioned factors, the market is anticipated to reach a value of US$ 2.7 Billion by 2028, exhibiting a CAGR of 4.9% during 2023-2028.
- On the basis of the type, the market has been segmented into toothpaste, toothpowder, and mouth wash. Presently, toothpaste holds the largest market share.
- Based on the sales channel, the market has been bifurcated into supermarkets and hypermarkets, independent stores, specialty stores, online stores, and others. Supermarkets and hypermarkets currently accounted for the biggest market share.
- On the basis of the region, the market has been divided into North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia and others); Europe (Germany, France, United Kingdom, Italy, Spain, Russia and others); Latin America (Brazil, Mexico and others); and the Middle East and Africa. Amongst these, Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia and others) enjoys the leading position in the market.
- The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market. Some of the key players include Amway Corporation, Colgate-Palmolive Company, Dabur Ltd., Davids Natural Toothpaste, Dental Herb Company, GSK plc, Himalaya Wellness Company, Patanjali Ayurved, and Vicco Laboratories.
|Base Year of the Analysis
||Type, Sales Channel, Region
|| Asia Pacific, Europe, North America, Latin America, Middle East and Africa
||United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
||Amway Corporation, Colgate-Palmolive Company, Dabur Ltd., Davids Natural Toothpaste, Dental Herb Company, GSK plc, Himalaya Wellness Company, Patanjali Ayurved and Vicco Laboratories.
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