Global Menstrual Cup Market to Reach US$ 1,520 Million by 2032, Propelled by the Rising Awareness About Female Hygiene

September 19, 2022 | Retail

The latest report by IMARC, titled “Menstrual Cup Market Report by Product Type (Disposable, Reusable), Material Type (Medical Grade Silicone, Natural Rubber, Thermoplastic Elastomer), Distribution Channel (Pharmacies and Retail Stores, Online Stores, and Others), and Region 2024-2032”, finds that the global menstrual cup market size reached US$ 1,000 Million in 2023. A menstrual cup is a bell-shaped female hygiene product inserted into the vaginas to collect menstrual blood during periods. It prevents the menstrual blood from leaking into the clothes. It is generally available in numerous shapes and differs as per the age group of women. It is manufactured from thermoplastic elastomers and latex, and medical-grade flexible silicone that is safe to use. A menstrual cup is environment-friendly compared to conventionally used sanitary napkins and tampons and can be cleaned and reused every few hours. In recent years, menstrual cups have gained traction due to the availability of disposable and reusable variants.

Global Menstrual Cup Market Trends:

One of the primary factors driving the market is the rising awareness about female hygiene globally. Additionally, menstrual cups offer more health benefits as compared to sanitary napkins and tampons. For instance, they aid in preventing infections and hold more blood. Other than this, menstrual cups assist in preventing menstrual odor and are highly hygienic, which is positively influencing the market growth. Besides this, the changing personal preferences, and societal and cultural influences are propelling the market growth. Besides this, females are opting for eco-friendly alternatives, such as reusable menstrual cups, due to the high costs of sanitary napkins and rising environmental concerns. Apart from this, various product innovations, such as the integration of smart technologies in menstrual cups and the introduction of Bluetooth technology to indicate changes in menstrual blood, are accelerating the product adoption rate. Other growth-inducing factors include increasing income levels of the masses and the implementation of favorable government policies and campaigns to promote public health. Looking forward, IMARC Group expects the market value to reach US$ 1,520 Million by 2032, expanding at a CAGR of 4.6% during the forecast period (2024-2032).

Market Summary:

  • Based on the product type, the market has been bifurcated into disposable and reusable.
  • On the basis of the material type, the market has been divided into medical grade silicone, natural rubber, and thermoplastic elastomer.
  • Based on the distribution channel, the market has been segregated into pharmacies and retail, online, and other stores.
  • Region-wise, the market has been classified into North America (the United States and Canada), Asia-Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others), Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others), Latin America (Brazil, Mexico, and other), and Middle East and Africa.
  • The competitive landscape of the market has also been analyzed, with some of the key players being Blossom Cup, Diva International Inc., Fleurcup, INTIMINA, Jaguara s.r.o. (LadyCup), Lena Cup LLC, Lunette Menstrual Cup (Peptonic Medical AB), Me Luna, Mooncup Ltd, The Flex Company, and YUUKI Company s.r.o.

Report Coverage:

Report Features Details
Base Year of the Analysis 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Units US$ Million
Segment Coverage Product Type, Material Type, Distribution Channel, Region
Region Covered  Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered Blossom Cup., Diva International Inc., Fleurcup, INTIMINA, Jaguara s.r.o. (LadyCup), Lena Cup LLC, Lunette Menstrual Cup (Peptonic Medical AB), Me Luna, Mooncup Ltd, The Flex Company and YUUKI Company s.r.o.
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 3899
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Post-Sale Analyst Support 10-12 Weeks
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Global Menstrual Cup Market to Reach US$ 1,520 Million by 2032, Propelled by the Rising Awareness About Female Hygiene
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