According to the latest report by IMARC Group, titled “Mobile Virtual Network Operator (MVNO) Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028," the global mobile virtual network operator (MVNO) market size reached US$ 73.1 Billion in 2022. A mobile virtual network operator (MVNO) refers to a wireless communication service provider that does not own a wireless network infrastructure. Instead, it enters into a business agreement with a selected mobile network operator (MNO) to utilize the latter’s network to offer services to its customers. Branded resellers, full, light, and network enablers are some commonly used operational modes of MVNO. It typically purchases texts, data, and wholesale minutes from MNO as terms of their understanding to provide various services to clients, such as voice calling, messaging, data, broadband, network top-ups, and customer care. MVNO offers a more competitive connectivity plan, including prepaid or postpaid plans, specialized plans for different industries and uses, and international roaming, as it doesn’t have to pay for radio frequency spectrum licenses or maintain any infrastructure. As a result, it is a cost-effective solution that increases connectivity, provides custom services, and offers access to large consumer bases.
Mobile Virtual Network Operator (MVNO) Market Trends:
The rising demand for affordable wireless services across the globe is one of the primary factors driving the market growth. MVNO is widely used to provide low-cost and high-speed wireless connectivity without compromising the quality, which, in turn, aids consumers in conveniently accessing various digital services, such as video conferencing, streaming, cloud-based solutions, online gaming, digital banking, mobile money, remote schooling, e-health, and machine-to-machine (M2M) transactions. In addition to this, the rapid proliferation of smartphones, coupled with increasing demand for faster internet connectivity, is acting as another growth-inducing factor. Furthermore, the widespread adoption of MVNO by businesses and enterprises, as it offers an all-in-one connectivity solution, provides flexible options, reduces operational costs, allows engagement with a broader audience, ensures reliable services, improves customer loyalty, and assists in business expansion, is positively influencing the market growth. Additionally, the introduction of the fifth generation (5G) communication technology is facilitating the demand for the MVNO to increase network coverage to remote locations, manage and handle enormous data volume, and provide personalized and low latency connectivity to end-user industries. Moreover, increasing demand for embedded subscriber identity module (eSIM) that offers activation services, enables easy network switching, and provides low-cost roaming is favoring the market growth. Other factors, including the increasing internet penetration, rising consumer awareness regarding various benefits of MVNO, and rapid adoption of the Internet of Things (IoT)-based devices, are anticipated to drive the market growth. On account of the aforementioned factors, the market value is expected to reach US$ 119.6 Billion by 2028, exhibiting a CAGR of 7.36% during 2023-2028.
- On the basis of the type, the market has been divided into media and entertainment, discount, business, cellular M2M, migrant, retail, telecom, and roaming.
- Based on the operational model, the market has been categorized into reseller, service operator, and full MVNO.
- On the basis of the service type, the market has been bifurcated into postpaid and prepaid.
- Based on subscribers, the market has been classified into business and individual/residential.
- On a regional basis, the market has been categorized into North America (the United States and Canada), Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and Others), Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and Others), Latin America (Brazil, Mexico, and Others), and Middle East and Africa.?
- The competitive landscape of the industry has also been examined, with some of the key players being Airvoice Wireless, Amdocs, Asahi Net Inc., Boost Mobile, FreedomPop, Friendi Mobile, Kajeet Inc., Kddi Corporation, Lebara, Lycamobile, Tracfone Wireless Inc and Virgin Media Business.
|Base Year of the Analysis
||Type, Operational Model, Service Type, Subscribers, Region
|| Asia Pacific, Europe, North America, Latin America, Middle East and Africa
||United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
||Airvoice Wireless, Amdocs, Asahi Net Inc., Boost Mobile, FreedomPop, Friendi Mobile, Kajeet Inc., Kddi Corporation, Lebara, Lycamobile, Tracfone Wireless Inc and Virgin Media Business
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