Global Online Clothing Rental Market to Reach US$ 4.7 Billion by 2032, Propelled by the Rapidly Growing Urban Population with Higher Fashion Consciousness

November 25, 2022 | Retail

The latest report by IMARC Group, titled “Online Clothing Rental Market Report by Clothing Styles (Western Wear, Ethnic Wear, and Others), End User (Women, Men, Kids), Price Range (Low, Mid, Premium), End Use Sector (Business to Consumer (B2C), Business to Business (B2B)), Business Model (Peer-to-Peer Model, Standalone Model, Hybrid Model), and Region 2024-2032”, finds that the global online clothing rental market size reached US$ 2.2 Billion in 2023. Online clothing rental refers to a collection of services that allow consumers to rent garments for a predefined period. These platforms provide designer apparel, accessories, and footwear in various sizes, brands, and colors. Individuals who prefer premium branded products at affordable prices for occasional events, including theme parties, weddings, filmmaking, and photoshoots, utilize online clothing rental services. In recent years, online clothing rental has gained popularity due to the exponential rise in the online retail sector.

Global Online Clothing Rental Market Trends:

One of the primary factors driving the market is the rapidly growing urban population with higher fashion consciousness. Additionally, millennials nowadays prefer wearing designer apparel without owning them to keep up with the ever-changing fashion trends, thereby creating a positive market outlook. In line with this, the growing emphasis on sharing instead of owning enables consumers to try various apparel without purchasing them. Other than this, the growing environmental consciousness in confluence with the rising awareness about sustainable clothing and the positive environmental effects of sharing and reusing apparel is positively influencing the market growth. Besides this, in recent times, sustainability approaches, including pre-owned apparel, minimal plastic packaging, and efficient use recyclable, renewable, and production resources, including water, power, and other materials, have been adopted, thus contributing to the market growth. Other major growth-inducing factors include increasing internet penetration, expanding disposable income levels, and increasing adoption of subscription-based models. Looking forward, IMARC Group expects the market value to reach US$ 4.7 Billion by 2032, expanding at a CAGR of 8.3% during the forecast period (2024-2032).


Market Summary:

  • Based on the clothing styles, the market has been divided into western wear, ethnic wear, and others.
  • On the basis of the end user, the market has been segmented into women, men and kids.
  • Based on the price range, the market has been segregated into low, mid, and premium.
  • On the basis of the end use sector, the market has been bifurcated into business to consumer (B2C) and business to business (B2B).
  • Based on the business model, the market has been categorized into peer-to-peer, standalone, and hybrid model.
  • Region-wise, the market has been classified into North America (the United States and Canada), Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others), Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others), Latin America (Brazil, Mexico, and others), and Middle East and Africa.
  • The competitive landscape of the market has also been analyzed, with some of the key players being Clothing Rental, Dress & Go, Rent it Bae, Glam Corner Pty Ltd., Gwynnie Bee, Le Tote, Rent the Runway Inc., and StyleLend.

Report Coverage:

Report Features Details
Base Year of the Analysis 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Units US$ Billion
Segment Coverage Clothing Styles, End User, Price Range, End Use Sector, Business Model, Region
Region Covered  Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered Clothing Rental, Dress & Go, Rent it Bae, Glam Corner Pty Ltd, Gwynnie Bee, Le Tote, Rent The Runway Inc., and StyleLend
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2499
Five User License: US$ 3499
Corporate License: US$ 4499
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)



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IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

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Global Online Clothing Rental Market to Reach US$ 4.7 Billion by 2032, Propelled by the Rapidly Growing Urban Population with Higher Fashion Consciousness
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