IMARC Group’s latest report, titled “Outdoor Sports Apparel Market: Global Industry Trends, Share, Size, Growth, Opportunity, and Forecast 2023-2028,” finds that the global outdoor sports apparel market size reached US$ 13.7 Billion in 2022. Outdoor sports apparel refers to garments worn by individuals during vigorous physical exercises, outdoor activities, and sports. Some commonly worn clothing includes hoodies, pullovers, tracksuits, jogging suits, tights, shorts, t-shirts, jackets, pants, fleece, and spandex. It is typically lightweight, comfortable, breathable, and loose to offer ample space for the movement of various body parts. It provides individuals with comfort and agility, allows adequate blood flow, aids in maintaining heart rate, improves performance, and keeps muscles oxygenated. It also assists in preventing sunburn, rashes, muscle sprains, ligament-related injuries, and sweat odor. As a result, outdoor sports apparel is gaining immense popularity among sportspersons due to its versatility, comfort, safety, and flexibility.
Global Outdoor Sports Apparel Market Trends:
The rising health and fitness consciousness among individuals represents the primary factor driving the market growth. Moreover, there has been a substantial shift among the masses toward living active and healthy lifestyles due to the growing prevalence of chronic diseases. Consequently, the surging participation rates in physical and recreational activities, especially among the youth and elderly, to ensure physical and mental well-being has augmented the product demand. Besides this, the increasing popularity of fitness apps installed on smartphones, laptops, and tablets has catalyzed market growth. Additionally, the rising gym and health club memberships and the shifting consumer preferences toward trendy and stylish sportswear owing to inflating purchasing power are contributing to product sales. Furthermore, the leading manufacturers are offering outdoor sports apparel with extra padding to regulate blood circulation and oxygen supply, maintain required pressure on the skin, and avoid skin allergies. In line with this, the increasing collaborations among fitness influencers and key players to promote their brands on social media and e-commerce platforms and expand their customer base have propelled market growth. Other factors, including the emerging trend of fitness vlogging, the surging number of adventure enthusiasts, rising celebrity endorsements, and easy product availability via online and offline channels, are also creating a favorable market outlook. Looking forward, IMARC Group expects the market value to reach US$ 22.4 Billion by 2028, growing at a CAGR of 6.19% during 2023-2028.
Market Summary:
- Based on the product type, the market has been classified into top wear, bottom wear, and others.
- On the basis of the mode of sale, the market has been segmented into retail stores, supermarkets, brand outlets, discount stores, and online stores.
- The market has been divided based on the end user into men, women, and kids.
- Region-wise, the market has been segregated into North America (the United States and Canada), Asia-Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others), Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others), Latin America (Brazil, Mexico, and others), and Middle East and Africa.
- The competitive landscape of the market has also been examined, with some of the key players being Adidas AG, Columbia Sportswear Company, Cotswold Outdoor (Outdoor and Cycle Concepts Limited), L. L. Bean Inc., lululemon athletica inc., Mizuno Corporation, Mountain Warehouse Ltd., Nike Inc., Patagonia Inc., Puma SE, Under Armour Inc., and VF Corporation.
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