United States Organic and Natural Pet Food Market Propelled by Rising Pet Humanization

IMARC Group’s latest report, titled “United States Organic and Natural Pet Food Market Report by Ingredient (Natural, Organic), Pet Type (Dog Food, Cat Food, and Others), Product Type (Dry Pet Food, Wet and Canned Pet Food, Snacks and Treats), Packaging Type (Bags, Cans, Pouches, Boxes), Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Stores, and Others), and Region 2024-2032,” finds that the United States organic pet food market is anticipated to exhibit a CAGR of 9.8% and the United States natural pet food market is expected to exhibit a CAGR of 9.6% during 2024-2032. Organic and natural pet food refers to animal feed specifically for domesticated animals. It is free from fertilizers, antibiotics, artificial colors, preservatives, flavors, pesticides, and other genetically modified elements. It contains numerous energy-rich food products made from animal fats and plant-based ingredients, such as oil, cereal, peas, barley, fish, and grain, to fulfill the nutritional requirement. Its consumption helps improve the general health of pets by enhancing digestion, preventing infections, and maintaining a healthy coat. As a result, organic and natural pet food is gaining immense traction across the United States to provide essential nutrients for the overall health development of pets. 

United States Organic and Natural Pet Food Market Trends:

In the United States, the rising pet humanization and the increasing awareness regarding the harmful effects of chemical preservatives on pet health represent the primary factors driving the market growth. Moreover, the introduction of new pet food variants with safer and natural ingredients due to the specific nutrient levels established by the Association of American Feed Control Officials (AAFCO) is another major growth-inducing factor. Additionally, the increasing product customization based on the breed, age, and special needs of a pet is positively influencing the market growth. Along with this, the escalating demand for nutrient-dense, healthy, and safe pet food due to rising awareness initiatives and various celebrity endorsements is propelling the market growth. Besides this, the rapid development of numerous animal health clinics, shelters, and pet care centers has augmented the product demand. Furthermore, the rising investments by key players in manufacturing premium pet foods and treats made with organic coconuts, broccoli, kale, and blueberries to improve pet health are contributing to the market growth. Apart from this, the surging adoption of pets due to rapid urbanization and the rising prevalence of family nuclearization has catalyzed market growth. Other factors, including easy product availability through online and offline retail channels, rising demand for quality pet food, and inflating consumer disposable incomes, are also anticipated to create a positive market outlook. 

Market Summary:

• Based on the ingredient, the market has been bifurcated into natural and organic. 
• On the basis of the pet type, the market has been divided into dog, cat, and other foods.
• The market has been categorized based on the product type into dry pet food, wet and canned pet food, and snacks and treats. 
• Based on the packaging type, the market has been segregated into bags, cans, pouches, and boxes. 
• On the basis of the distribution channel, the market has been segmented into supermarkets and hypermarkets, specialty stores, online stores, and others.
• Region-wise, the market has been classified into Northeast, Midwest, South, and West. 
• The competitive landscape of the market has also been analyzed, along with detailed profiles of the key players operating in the industry.

Report Scope:

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