According to the latest report by IMARC Group, titled "North America Adult Diaper Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027," the adult diaper market in North America is expected to grow at a CAGR of XX% during 2022-2027. An adult diaper is a kind of underwear that is used by adults suffering from several medical conditions, such as incontinence, dementia, mobility impairment and severe diarrhea. Also known as an adult nappy, it assists them in urinating or defecating without using toilets. It is made up of comfortable and leakage protective materials that aid in absorbing the excretion and preventing leakage or soilage of outer garments. Its outer lining is made up of polyethylene, whereas the inner lining consists of polypropylene, vitamin E, aloe vera and other skin-friendly compounds to prevent skin irritations caused by the direct contact of the diaper. These diapers are commonly made with good quality materials so as to improve the fluid absorption and retention abilities of the same.
We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
North America Adult Diaper Market Trends:
The market is primarily driven by the growing geriatric population in North America. There is an increasing prevalence of incontinence among the elderly, due to which adult diapers are extensively utilized. Furthermore, the sedentary lifestyles led by the masses and their unhealthy dietary habits have led to an increase in the occurrence of obesity, which, in turn, has contributed to a high rate of adult incontinence. This, along with inflating per capita income levels of individuals, has impelled them to use superior quality adult diapers. Along with this, the rising awareness about personal hygiene, along with the easy product availability across the region, is acting as a major growth-inducing factor. Moreover, the introduction of gendered product variants is providing a thrust to the market growth. For instance, the boxer-type diapers for men and underpants-shaped nappies designed for women are widely being adopted by the consumers. Several manufacturers are continually engaging in the development of improved product variants that provide enhanced comfort and convenience to the users. The advent of thinner and odor control diapers is providing an impetus to the market growth. In addition to this, several companies in the region are launching diapers made from organic materials that are not only skin-friendly but also biodegradable in nature, thereby creating a positive outlook for the market.
- Based on the type, the market has been divided into pad, flat and pant type diapers.
- On the basis of the distribution channel, the market has been classified into pharmacies, convenience stores, online stores and others.
- On the geographical front, the market has been bifurcated into the United States and Canada.
- The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.
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