The North America adult diaper market reached a value of US$ 4.2 Billion in 2018. Adult diaper, also known as adult nappy, is a type of underwear that is worn by adults in case of urinary incontinence, mobility impairment, severe diarrhea/dementia and other medical conditions. These diapers help them in urination and defecation without using toilets, thereby preventing their clothes from being soiled. The inner and outer linings of the adult diaper are generally made from polypropylene and polyethylene. Moreover, as the inner lining is directly in contact with the skin of the consumers, it is infused with vitamin E, aloe vera and several other skin-friendly compounds. Currently, there is a rise in the demand for adult diapers in North America on account of the growing geriatric population.
At present, North America represents one of the leading adult diaper markets globally owing to its increasing population and rising awareness among consumers about the attributes offered by adult diapers. In addition to this, with sedentary lifestyles, high per capita income, and increasing consumption of frozen, packaged and fast food, most of the population in the region suffer from obesity which, in turn, is leading to a high rate of adult incontinence. Further, the easy availability of adult diapers through pharmacies, online stores and supermarkets/hypermarkets is also boosting the market growth in the region. Looking forward, IMARC Group expects the market to reach a value of US$ 5.2 Billion by 2024, registering a CAGR of 3.5% during 2019-2024.
Key Questions Answered in This Report:
IMARC Group’s latest report provides a deep insight into the North America adult diaper market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the North America adult diaper market in any manner.
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