Inquire Before Buying
Speak to an Analyst 
Request Brochure 
Request CustomizationIMARC made the whole process easy. Everyone I spoke with via email was polite, easy to deal with, kept their promises regarding delivery timelines and were solutions focused. From my first contact, I was grateful for the professionalism shown by the whole IMARC team. I recommend IMARC to all that need timely, affordable information and advice. My experience with IMARC was excellent and I can not fault it.
Read More
Australia Car Rental Market Report by Booking Type (Offline Booking, Online Booking), Rental Length (Short Term, Long Term), Vehicle Type (Luxury, Executive, Economy, SUVs, and Others), Application (Leisure/Tourism, Business), End User (Self-Driven, Chauffeur-Driven), and Region 2025-2033
Report Format: PDF+Excel | Report ID: SR112024A21974
Year End
sale
Buy Now
Market Overview:
Australia car rental market size reached USD 2,717.8 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 4,476.0 Million by 2033, exhibiting a growth rate (CAGR) of 5.7% during 2025-2033. The integration of technology in the car rental industry, such as online booking platforms, mobile apps, and digital payment options, which enhances the customer experience and makes it easier for consumers to access rental services, is primarily driving the regional market.
|
Report Attribute
|
Key Statistics
|
|---|---|
|
Base Year
|
2024 |
|
Forecast Years
|
2025-2033 |
|
Historical Years
|
2019-2024
|
| Market Size in 2024 | USD 2,717.8 Million |
| Market Forecast in 2033 | USD 4,476.0 Million |
| Market Growth Rate (2025-2033) | 5.7% |
Car rental is a service that provides individuals access to temporary vehicle use for a specific period. Customers typically rent cars for various purposes, including travel, business trips, or special occasions. Rental agencies offer a diverse fleet of vehicles, ranging from compact cars to SUVs and luxury models. Customers can choose vehicles based on their preferences, needs, and budget. Rental agreements specify rental duration, mileage limits, and terms of use. Renters are required to provide valid identification, a driver's license, and payment information. Car rental services are available in various regions, with numerous providers offering competitive rates and flexible rental options. This industry caters to the demand for convenient and temporary transportation, providing a flexible alternative to car ownership for those seeking short-term mobility solutions.
Australia Car Rental Market Trends:
The car rental market in Australia is experiencing robust growth, driven by several key factors. Firstly, the increasing trend of urbanization has led to a rise in demand for flexible and convenient transportation options. As cities expand, the need for temporary access to vehicles becomes more pronounced, fueling the growth of the car rental industry. Moreover, the changing mindset of consumers towards mobility as a service (MaaS) has played a pivotal role. With a shift from ownership to access, individuals are opting for on-demand car rental services to meet their diverse transportation needs. Furthermore, the proliferation of ride-sharing platforms and the integration of technology in the rental process have significantly contributed to market expansion. Seamless online booking systems, mobile applications, and innovative services such as car-sharing have enhanced the overall customer experience, making car rental more accessible and appealing. Additionally, the rising trend of eco-friendly and electric vehicles is influencing the market dynamics. The growing emphasis on sustainability and environmental consciousness has led to a surge in the demand for green mobility solutions, prompting car rental companies to incorporate electric and hybrid vehicles into their fleets. In summary, the car rental market's upward trajectory is underpinned by urbanization, changing consumer preferences, technological advancements, and the push toward sustainable transportation options.
Australia Car Rental Market Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2025-2033. Our report has categorized the market based on booking type, rental length, vehicle type, application, and end user.
Booking Type Insights:
- Offline Booking
- Online Booking
The report has provided a detailed breakup and analysis of the market based on the booking type. This includes offline booking and online booking.
Rental Length Insights:
- Short Term
- Long Term
A detailed breakup and analysis of the market based on the rental length have also been provided in the report. This includes short term and long term.
Vehicle Type Insights:
- Luxury
- Executive
- Economy
- SUVs
- Others
The report has provided a detailed breakup and analysis of the market based on the vehicle type. This includes luxury, executive, economy, SUVs, and others.
Application Insights:
- Leisure/Tourism
- Business
A detailed breakup and analysis of the market based on the application have also been provided in the report. This includes leisure/tourism and business.
End User Insights:
- Self-Driven
- Chauffeur-Driven
The report has provided a detailed breakup and analysis of the market based on the end user. This includes self-driven and chauffeur-driven.
Regional Insights:
- Australia Capital Territory & New South Wales
- Victoria & Tasmania
- Queensland
- Northern Territory & Southern Australia
- Western Australia
The report has also provided a comprehensive analysis of all the major regional markets, which include Australia Capital Territory & New South Wales, Victoria & Tasmania, Queensland, Northern Territory & Southern Australia, and Western Australia.
Competitive Landscape:
The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.
Australia Car Rental Market Report Coverage:
| Report Features | Details |
|---|---|
| Base Year of the Analysis | 2024 |
| Historical Period | 2019-2024 |
| Forecast Period | 2025-2033 |
| Units | Million USD |
| Scope of the Report | Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
|
| Booking Types Covered | Offline Booking, Online Booking |
| Rental Lengths Covered | Short Term, Long Term |
| Vehicle Types Covered | Luxury, Executive, Economy, SUVs, Others |
| Applications Covered | Leisure/Tourism, Business |
| End Users Covered | Self-Driven, Chauffeur-Driven |
| Regions Covered | Australia Capital Territory & New South Wales, Victoria & Tasmania, Queensland, Northern Territory & Southern Australia, Western Australia |
| Customization Scope | 10% Free Customization |
| Post-Sale Analyst Support | 10-12 Weeks |
| Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Questions Answered in This Report:
- How has the Australia car rental market performed so far and how will it perform in the coming years?
- What has been the impact of COVID-19 on the Australia car rental market?
- What is the breakup of the Australia car rental market on the basis of booking type?
- What is the breakup of the Australia car rental market on the basis of rental length?
- What is the breakup of the Australia car rental market on the basis of vehicle type?
- What is the breakup of the Australia car rental market on the basis of application?
- What is the breakup of the Australia car rental market on the basis of end user?
- What are the various stages in the value chain of the Australia car rental market?
- What are the key driving factors and challenges in the Australia car rental?
- What is the structure of the Australia car rental market and who are the key players?
- What is the degree of competition in the Australia car rental market?
Key Benefits for Stakeholders:
- IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Australia car rental market from 2019-2033.
- The research report provides the latest information on the market drivers, challenges, and opportunities in the Australia car rental market.
- Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Australia car rental industry and its attractiveness.
- Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.
Need more help?
- Speak to our experienced analysts for insights on the current market scenarios.
- Include additional segments and countries to customize the report as per your requirement.
- Gain an unparalleled competitive advantage in your domain by understanding how to utilize the report and positively impacting your operations and revenue.
- For further assistance, please connect with our analysts.
Benefits of Customization
Personalize this research
Triangulate with your data
Get data as per your format and definition
Gain a deeper dive into a specific application, geography, customer, or competitor
Any level of personalization
Get in Touch With Us
UNITED STATES
Phone: +1-631-791-1145
INDIA
Phone: +91-120-433-0800
UNITED KINGDOM
Phone: +44-753-714-6104
Email: sales@imarcgroup.com
Client Testimonials
The IMARC team was very reactive and flexible with regard to our requests. A very good overall experience. We are happy with the work that IMARC has provided, very complete and detailed. It has contributed to our business needs and provided the market visibility that we required
Read More
We were very happy with the collaboration between IMARC and Colruyt. Not only were your prices competitive, IMARC was also pretty fast in understanding the scope and our needs for this project. Even though it was not an easy task, performing a market research during the COVID-19 pandemic, you were able to get us the necessary information we needed. The IMARC team was very easy to work with and they showed us that it would go the extra mile if we needed anything extra
Read More
Last project executed by your team was as per our expectations. We also would like to associate for more assignments this year. Kudos to your team.
Read More.webp)
We would be happy to reach out to IMARC again, if we need Market Research/Consulting/Consumer Research or any associated service. Overall experience was good, and the data points were quite helpful.
Read More
The figures of market study were very close to our assumed figures. The presentation of the study was neat and easy to analyse. The requested details of the study were fulfilled. My overall experience with the IMARC Team was satisfactory.
Read More
The overall cost of the services were within our expectations. I was happy to have good communications in a timely manner. It was a great and quick way to have the information I needed.
Read More
My questions and concerns were answered in a satisfied way. The costs of the services were within our expectations. My overall experience with the IMARC Team was very good.
Read More
I agree the report was timely delivered, meeting the key objectives of the engagement. We had some discussion on the contents, adjustments were made fast and accurate. The response time was minimum in each case. Very good. You have a satisfied customer.
Read More.webp){kind=logo}
We would be happy to reach out to IMARC for more market reports in the future. The response from the account sales manager was very good. I appreciate the timely follow ups and post purchase support from the team. My overall experience with IMARC was good.
Read More
IMARC was a good solution for the data points that we really needed and couldn't find elsewhere. The team was easy to work, quick to respond, and flexible to our customization requests.
Read More
IMARC did an outstanding job in preparing our study. They were punctual and precise, delivering all the data we required in a clear and well-organized format. Their attention to detail and ability to meet deadlines was impressive, making them a reliable partner for our project.
Read More
I wanted to express my sincere appreciation for your efforts in handling this matter. Your dedication and commitment have truly been commendable. It is evident that you have put in a tremendous amount of hard work and expertise into resolving the issues at hand. I would also like to take this opportunity to inform you that we are greatly interested
Read More
Overall, the deliverable was well organized and my experience with the project team was good. In particular, I appreciated how they responded when I requested additional information and the Japanese version.
Read More
The IMARC team were extremely professional and very cooperative. The team were also extremely flexible in making changes and modifications wherever required. The entire experience right from project kick-off to after sales support was fruitful and smooth.
Read More
I’d like to express my gratitude for the work you accomplished with the industry report. The way you responded to the requirements and delivered under tight timelines shows your expertise, exceptional work ethic and commitment to your customer’s success. The entire team and company are incredibly thankful for your dedication. Once again, thank you
Read More
The market reports from IMARC have been instrumental in guiding our business strategies. We found the reports comprehensive and data-driven, which helped us make informed decisions. The detailed insights and actionable data have consistently provided us with a competitive edge in a rapidly changing alcohol market.
Read More
One of the best things about IMARC is their flexibility and predisposition to tailor the reports and adapt to our needs. They are not just great in their researching and consulting solutions, but their service is unparallelled. We’ve worked with them a couple of times and we will keep working with them in future projects.
Read More
We recently commissioned multiple market research reports from IMARC, and the insights we received were invaluable. The depth of analysis, accuracy of data, and actionable recommendations have greatly enhanced our strategic decision-making.
Read More
The market estimates provided by your team were pretty much in line with what we were theorizing internally. Really appreciate the work on this.
Read More
The sale account manager and the service was excellent. The data and market trends gathered from the report was insightful and really assisted while planning future product and growth strategies.
Read More
The report is excellent and has good amount of data and our team is extremely happy with the information provided.
Read More
Thank you very much for your cooperation and post purchase support. We were really happy with the final deliverable, and the takeaways from the report.
Read More