Australia Convenience Food Market

Australia Convenience Food Market Overview:

The Australia convenience food market size reached USD 14.31 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 26.74 Billion by 2033, exhibiting a growth rate (CAGR) of 6.45% during 2025-2033. Rising urbanization, busy lifestyles, dual-income households, and demand for ready-to-eat meals are some of the factors contributing to Australia convenience food market share. Growth is further supported by expanding retail channels, innovations in packaging, and increasing preference for nutritious, time-saving options among health-conscious, time-strapped consumers.

Australia Convenience Food Market Trends:

Retail Reforms Supporting Fairer Market Access

Stronger regulatory oversight in the supermarket sector is reshaping how packaged food producers engage with major grocery chains in Australia. New measures aim to ensure fair treatment for suppliers by mandating conduct codes and enhancing transparency in retail dealings. These developments are particularly relevant for ready-to-eat and convenience food categories, where shelf space and pricing flexibility are critical. By addressing long-standing power imbalances between large retailers and suppliers, the reforms are expected to ease entry barriers, improve visibility for smaller players, and encourage a more competitive product mix. Greater transparency in pricing and contract terms may also lead to more consistent availability and consumer access to quick-preparation meal options. This shift supports a more balanced and accessible convenience food landscape. These factors are intensifying the Australia convenience food market growth. For example, in March 2025, the ACCC proposed reforms to improve supermarket competition and supplier treatment in Australia. The recommendations include making the Food and Grocery Code mandatory and strengthening oversight of supermarket conduct. These changes aim to ensure fairer dealings for packaged food suppliers, including convenience food producers, potentially improving shelf access, pricing transparency, and contractual fairness across major grocery chains.

Rising Demand for Plant-Based Ready Meals

The shift toward plant-focused eating is influencing the convenience food landscape in Australia. Ready-to-eat items like vegan wraps, sandwiches, and pre-prepared meals are gaining shelf space across retail and food service channels. This expansion caters to consumers seeking quick, healthier options that align with environmental and ethical values. Products made with fewer processed ingredients and sustainable sourcing practices are attracting attention, especially among younger and health-conscious buyers. The growing assortment of meat-free convenience offerings not only broadens consumer choice but also encourages innovation in packaging, ingredients, and preservation techniques. With increased availability in mainstream outlets, this shift is strengthening the appeal and accessibility of plant-based eating as part of daily routines, especially for time-pressed individuals looking for nutritious grab-and-go alternatives. For instance, in August 2023, Earth Bound, an Australian plant-based company, launched a new range of vegan convenience foods, including ready-made meals, wraps, and sandwiches. Available through select retailers and food service outlets, the products cater to growing demand for plant-based, grab-and-go options. The launch supports increased variety in the convenience food segment with a focus on sustainability and minimal processing.

Australia Convenience Food Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels for 2025-2033. Our report has categorized the market based on type, product, and distribution channel.

Type Insights:

• Raw Food
• Canned Food
• Frozen Food
• Ready-To-Eat
• Ready-To-Cook
• Others

The report has provided a detailed breakup and analysis of the market based on the type. This includes raw food, canned food, frozen food, ready-to-eat, ready-to-cook, and others.

Product Insights:

• Meat/poultry products
• Cereal-based products
• Vegetable-based products
• Others

A detailed breakup and analysis of the market based on the product have also been provided in the report. This includes meat/poultry products, cereal-based products, vegetable-based products, and others.

Distribution Channel Insights:

• Supermarkets and hypermarkets
• Convenience stores
• Specialty stores
• Others

A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes supermarkets and hypermarkets, convenience stores, specialty stores, and others.

Regional Insights:

• Australia Capital Territory & New South Wales
• Victoria & Tasmania
• Queensland
• Northern Territory & Southern Australia
• Western Australia

The report has also provided a comprehensive analysis of all the major regional markets, which include Australia Capital Territory & New South Wales, Victoria & Tasmania, Queensland, Northern Territory & Southern Australia, and Western Australia.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Australia Convenience Food Market News:

• In April 2025, Uber Eats launched a new feature allowing teens aged 13 to 17 in Australia to order meals through supervised accounts. With parental approval and safety controls, teens can access convenience food from a wide range of restaurants. This move expands the consumer base for quick-service and packaged meal providers on the platform, supporting broader access to ready-to-eat options.

Australia Convenience Food Market Report Coverage:

Key Questions Answered in This Report:

• How has the Australia convenience food market performed so far and how will it perform in the coming years?
• What is the breakup of the Australia convenience food market on the basis of type?
• What is the breakup of the Australia convenience food market on the basis of product?
• What is the breakup of the Australia convenience food market on the basis of distribution channel?
• What is the breakup of the Australia convenience food market on the basis of region?
• What are the various stages in the value chain of the Australia convenience food market? 
• What are the key driving factors and challenges in the Australia convenience food market?
• What is the structure of the Australia convenience food market and who are the key players?
• What is the degree of competition in the Australia convenience food market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Australia convenience food market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Australia convenience food market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Australia convenience food industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.