Australia Home Cleaning Equipment Market Size, Share, Trends and Forecast by Type, Application, and Region, 2025-2033

Report Format: PDF+Excel | Report ID: SR112025A36121

Australia Home Cleaning Equipment Market Overview:

The Australia home cleaning equipment market size is projected to exhibit a growth rate (CAGR) of 6.50% during 2025-2033. At present, the increasing awareness about hygiene in households is encouraging people to invest in effective cleaning tools. In response, manufacturers are offering a wider range of home cleaning equipment with innovative features and eco-friendly options. Besides this, the broadening of e-commerce portals, which aid in providing easy access to modern products, is contributing to the expansion of the Australia home cleaning equipment market share.

Report Attribute	Key Statistics
Base Year	2024
Forecast Years	2025-2033
Historical Years	2019-2024
Market Growth Rate 2025-2033	6.50%

Australia Home Cleaning Equipment Market Trends:

Rising awareness about hygiene and cleanliness in households

Increasing awareness about hygiene and cleanliness in households is stimulating the market growth. People are becoming more conscious about maintaining a clean and healthy living environment to prevent the spread of germs and diseases. This growing awareness is leading to higher demand for advanced and user-friendly cleaning equipment, such as vacuum cleaners, steam mops, and robotic cleaners. People prefer products that offer convenience, efficiency, and thorough cleaning to meet their hygiene standards. Additionally, the rise in allergies and respiratory problems is motivating households to prioritize cleanliness more, boosting the sales of specialized cleaning devices. Manufacturers are responding by offering a wider range of home cleaning equipment with innovative features and eco-friendly options. With increasing smartphone penetration, social media and health campaigns also play a significant role in educating individuals about the importance of cleanliness, further fueling the market growth. As per industry reports, the count of Australian smartphone users, which was 19.9 Million in 2017, was projected to increase by 3.7 Million to reach 23.6 Million by 2026. Moreover, rising disposable incomes allow more households to afford premium cleaning items.

Expansion of e-commerce portals

The broadening of e-commerce sites is impelling the Australia home cleaning equipment market growth. According to the IMARC Group, the Australia e-commerce market size was valued at USD 536.0 Billion in 2024. Online platforms enable individuals to contrast prices, view feedback, and select from multiple brands and models, making purchasing decisions more informed and convenient. The availability of doorstep delivery, secure payment options, and return policies further encourages people to buy cleaning equipment online. E-commerce also helps smaller brands reach a wider audience without investing heavily in physical retail infrastructure. Many companies offer exclusive deals and discounts through online channels, attracting price-sensitive customers. The growing internet penetration is supporting the shift towards digital shopping. E-commerce platforms often provide detailed product descriptions and demonstration videos, which aid users in understanding the features and benefits of cleaning devices. Additionally, the rise in online advertising and influencer marketing is increasing awareness and interest in modern cleaning tools. Consequently, the convenience and efficiency offered by numerous e-commerce platforms is significantly driving the demand for home cleaning equipment across Australia.

Australia Home Cleaning Equipment Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels for 2025-2033. Our report has categorized the market based on type and application.

Type Insights:

Mops
Dustpans
Vacuum
Cleaning Cloths

The report has provided a detailed breakup and analysis of the market based on the type. This includes mops, dustpans, vacuum, and cleaning cloths.

Application Insights:

Household
Commercial

A detailed breakup and analysis of the market based on the application have also been provided in the report. This includes household and commercial.

Regional Insights:

Australia Capital Territory & New South Wales
Victoria & Tasmania
Queensland
Northern Territory & Southern Australia
Western Australia

The report has also provided a comprehensive analysis of all the major regional markets, which include Australia Capital Territory & New South Wales, Victoria & Tasmania, Queensland, Northern Territory & Southern Australia, and Western Australia.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Australia Home Cleaning Equipment Market News:

In May 2025, OVA Tech released a selection of smart cleaning devices in Australia, unveiling three products designed for different household requirements via national retailers. The latest launch introduced the Z50 Ultra Wet and Dry Robot Vacuum & Mop, the X4 Pro Wet & Dry Vacuum Cleaner, and the P50 Pro Ultra Wet and Dry Robotic Vacuum to Australian buyers, with the X4 Pro being sold exclusively at JB Hi-Fi throughout May and June. The trio would be made available at other prominent retailers, such as Harvey Norman.
In October 2024, Philips launched the HomeRun 9000 Series Vacuum & Wash Robot in Australia. It incorporated PowerCyclone Aqua technology, enabling it to immediately eliminate dirty water and clean with only pure water. The company asserted that the model was backed by 13 patents and inculcated industry-specific features designed to provide more efficient and hygienic cleaning.

Australia Home Cleaning Equipment Market Report Coverage:

Report Features	Details
Base Year of the Analysis	2024
Historical Period	2019-2024
Forecast Period	2025-2033
Units	Million USD
Scope of the Report	Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment: Type Application Region
Types Covered	Mops, Dustpans, Vacuum, Cleaning Cloths
Applications Covered	Household, Commercial
Regions Covered	Australia Capital Territory & New South Wales, Victoria & Tasmania, Queensland, Northern Territory & Southern Australia, Western Australia
Customization Scope	10% Free Customization
Post-Sale Analyst Support	10-12 Weeks
Delivery Format	PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

Key Questions Answered in This Report:

How has the Australia home cleaning equipment market performed so far and how will it perform in the coming years?
What is the breakup of the Australia home cleaning equipment market on the basis of type?
What is the breakup of the Australia home cleaning equipment market on the basis of application?
What is the breakup of the Australia home cleaning equipment market on the basis of region?
What are the various stages in the value chain of the Australia home cleaning equipment market?
What are the key driving factors and challenges in the Australia home cleaning equipment market?
What is the structure of the Australia home cleaning equipment market and who are the key players?
What is the degree of competition in the Australia home cleaning equipment market?

Key Benefits for Stakeholders:

IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Australia home cleaning equipment market from 2019-2033.
The research report provides the latest information on the market drivers, challenges, and opportunities in the Australia home cleaning equipment market.
Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Australia home cleaning equipment industry and its attractiveness.
Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.

Need more help?

Speak to our experienced analysts for insights on the current market scenarios.
Include additional segments and countries to customize the report as per your requirement.
Gain an unparalleled competitive advantage in your domain by understanding how to utilize the report and positively impacting your operations and revenue.
For further assistance, please connect with our analysts.

Purchase Options Discount
Offer

Inquire Before Buying

Speak to an Analyst

Request Brochure

Request Customization

Benefits of Customization

Personalize this research
Triangulate with your data
Get data as per your format and definition
Gain a deeper dive into a specific application, geography, customer, or competitor
Any level of personalization

Get in Touch With Us

UNITED STATES

Phone: +1-631-791-1145

INDIA

Phone: +91-120-433-0800

UNITED KINGDOM

Phone: +44-753-714-6104

Email: sales@imarcgroup.com

Client Testimonials

IMARC made the whole process easy. Everyone I spoke with via email was polite, easy to deal with, kept their promises regarding delivery timelines and were solutions focused. From my first contact, I was grateful for the professionalism shown by the whole IMARC team. I recommend IMARC to all that need timely, affordable information and advice. My experience with IMARC was excellent and I can not fault it.

The IMARC team was very reactive and flexible with regard to our requests. A very good overall experience. We are happy with the work that IMARC has provided, very complete and detailed. It has contributed to our business needs and provided the market visibility that we required

We were very happy with the collaboration between IMARC and Colruyt. Not only were your prices competitive, IMARC was also pretty fast in understanding the scope and our needs for this project. Even though it was not an easy task, performing a market research during the COVID-19 pandemic, you were able to get us the necessary information we needed. The IMARC team was very easy to work with and they showed us that it would go the extra mile if we needed anything extra

Last project executed by your team was as per our expectations. We also would like to associate for more assignments this year. Kudos to your team.

We would be happy to reach out to IMARC again, if we need Market Research/Consulting/Consumer Research or any associated service. Overall experience was good, and the data points were quite helpful.

Arabian Plastic Manufacturing Company Ltd.

The figures of market study were very close to our assumed figures. The presentation of the study was neat and easy to analyse. The requested details of the study were fulfilled. My overall experience with the IMARC Team was satisfactory.

The overall cost of the services were within our expectations. I was happy to have good communications in a timely manner. It was a great and quick way to have the information I needed.

My questions and concerns were answered in a satisfied way. The costs of the services were within our expectations. My overall experience with the IMARC Team was very good.

I agree the report was timely delivered, meeting the key objectives of the engagement. We had some discussion on the contents, adjustments were made fast and accurate. The response time was minimum in each case. Very good. You have a satisfied customer.

We would be happy to reach out to IMARC for more market reports in the future. The response from the account sales manager was very good. I appreciate the timely follow ups and post purchase support from the team. My overall experience with IMARC was good.

IMARC was a good solution for the data points that we really needed and couldn't find elsewhere. The team was easy to work, quick to respond, and flexible to our customization requests.

IMARC did an outstanding job in preparing our study. They were punctual and precise, delivering all the data we required in a clear and well-organized format. Their attention to detail and ability to meet deadlines was impressive, making them a reliable partner for our project.

I wanted to express my sincere appreciation for your efforts in handling this matter. Your dedication and commitment have truly been commendable. It is evident that you have put in a tremendous amount of hard work and expertise into resolving the issues at hand. I would also like to take this opportunity to inform you that we are greatly interested

Overall, the deliverable was well organized and my experience with the project team was good. In particular, I appreciated how they responded when I requested additional information and the Japanese version.

The IMARC team were extremely professional and very cooperative. The team were also extremely flexible in making changes and modifications wherever required. The entire experience right from project kick-off to after sales support was fruitful and smooth.

I’d like to express my gratitude for the work you accomplished with the industry report. The way you responded to the requirements and delivered under tight timelines shows your expertise, exceptional work ethic and commitment to your customer’s success. The entire team and company are incredibly thankful for your dedication. Once again, thank you

The market reports from IMARC have been instrumental in guiding our business strategies. We found the reports comprehensive and data-driven, which helped us make informed decisions. The detailed insights and actionable data have consistently provided us with a competitive edge in a rapidly changing alcohol market.

One of the best things about IMARC is their flexibility and predisposition to tailor the reports and adapt to our needs. They are not just great in their researching and consulting solutions, but their service is unparallelled. We’ve worked with them a couple of times and we will keep working with them in future projects.

We recently commissioned multiple market research reports from IMARC, and the insights we received were invaluable. The depth of analysis, accuracy of data, and actionable recommendations have greatly enhanced our strategic decision-making.

The market estimates provided by your team were pretty much in line with what we were theorizing internally. Really appreciate the work on this.

The sale account manager and the service was excellent. The data and market trends gathered from the report was insightful and really assisted while planning future product and growth strategies.

The report is excellent and has good amount of data and our team is extremely happy with the information provided.

Thank you very much for your cooperation and post purchase support. We were really happy with the final deliverable, and the takeaways from the report.

Australia Home Cleaning Equipment Market