Australia Print Label Market

Australia Print Label Market Overview:

The Australia print label market size reached USD 1.4 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 1.9 Billion by 2033, exhibiting a growth rate (CAGR) of 3.20% during 2025-2033. Increasing demand for customized packaging, growth in e-commerce, rising demand from industries like food and beverage, pharmaceuticals, and consumer goods, advancements in printing technologies, and the need for sustainable, eco-friendly label solutions are some of the factors propelling the growth of the market.

Australia Print Label Market Trends:

Strengthening Local Manufacturing Capabilities

Recent investments in Northern Australia aim to enhance local manufacturing capabilities in packaging and labeling. The initiative includes acquiring advanced digital label presses with custom finishing capabilities, enabling businesses to meet the growing demand for high-quality labels. Collaborations with local universities are underway to research artificial intelligence applications, aiming to improve operational efficiency and product quality. These developments are expected to reduce reliance on external suppliers, support national sustainability objectives, and stimulate economic growth by creating new skilled positions within the local manufacturing sector. For example, in October 2023, Colemans Printing received a USD 492,000 co-investment from the Northern Territory Advanced Manufacturing Ecosystem Fund (AMEF). The funding aims to establish advanced packaging and labeling manufacturing capabilities in Northern Australia, reducing reliance on interstate and overseas suppliers. The project includes acquiring an HP digital label press, collaborating with Charles Darwin University on AI research, and aligning with national sustainability targets.

Advancements in Digital Label Printing Technology

The Australian print label market is experiencing significant advancements with the introduction of high-speed digital presses. These presses offer capabilities such as printing on a wide range of substrates, including films and PET, without the need for priming, preserving substrate integrity. Equipped with automated features like intelligent quality optimization, they ensure consistent color stability and efficient production processes. Designed for longer run lengths, some models support uninterrupted printing up to 3,000 meters, meeting the growing demand for customized labels in various industries, including craft beverages and boutique products. These technological innovations are empowering local manufacturers to enhance productivity, reduce costs, and offer diverse packaging solutions to consumers. For instance, in June 2023, Konica Minolta Australia introduced the AccurioLabel 400 Press, designed for CMYK plus white on-demand label production. Targeting label printers aiming for shorter runs and commercial printers entering mid-high volume label printing, it offers high-speed printing up to 39.9 meters per minute and prints on various stocks. The press features automated functions like the Intelligent Quality Optimizer for color stability and reduced setup times. It also won the German Design Award 2024.

Australia Print Label Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the region/country level for 2025-2033. Our report has categorized the market based on raw material, print process, label format, and end use industry.

Raw Material Insights:

• Metal Labels
• Plastic/Polymer Labels

The report has provided a detailed breakup and analysis of the market based on the raw material. This includes metal labels and plastic/polymer labels.

Print Process Insights:

• Offset Lithography
• Gravure
• Flexography
• Screen
• Letterpress
• Electrophotography
• Inkjet

A detailed breakup and analysis of the market based on the print process have also been provided in the report. This includes offset lithography, gravure, flexography, screen, letterpress, electrophotography, and inkjet.

Label Format Insights:

• Wet-Glue Labels
• Pressure-Sensitive Labels
• Linerless Labels
• Multi-Part Tracking Labels
• In-Mold Labels
• Sleeves

The report has provided a detailed breakup and analysis of the market based on the label format. This includes wet-glue labels, pressure-sensitive labels, linerless labels, multi-part tracking labels, in-mold labels, and sleeves.

End Use Industry Insights:

• Healthcare
• Food and Beverages
• Personal Care
• Industrial
• Household Care
• Consumer Electronics
• Others

A detailed breakup and analysis of the market based on the end use industry have also been provided in the report. This includes healthcare, food and beverages, personal care, industrial, household care, consumer electronics, and others.

Regional Insights:

• Australia Capital Territory & New South Wales
• Victoria & Tasmania
• Queensland
• Northern Territory & Southern Australia
• Western Australia

The report has also provided a comprehensive analysis of all the major regional markets, which include Australia Capital Territory & New South Wales, Victoria & Tasmania, Queensland, Northern Territory & Southern Australia, and Western Australia.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Australia Print Label Market News:

• ​In October 2024, Ultra Labels, an Australian label and flexible packaging manufacturer, installed Nilpeter's FA-26 press—the first 26-inch-wide flexo press in Australia. This acquisition enhances Ultra Labels' capabilities in producing various packaging formats, including pouches, sachets, wraparounds, shrink sleeves, and labels. Equipped with UV LED-curing technology, the FA-26 supports Ultra Labels' commitment to environmental sustainability, aligning with Australia's National Packaging Targets for 2025.
• ​In October 2024, Koenig & Bauer sold eight presses in Australia and New Zealand, including four Rapida 106 X presses to IVE Group. This significant investment responds to rising demand for high-quality printing solutions. The Rapida 106 X offers advanced features, enhancing efficiency in commercial, packaging, and label printing. Additionally, Blue Star in New Zealand ordered a Rapida 106 X, marking its first installation in the region.

Australia Print Label Market Report Coverage:

Key Questions Answered in This Report:

• How has the Australia print label market performed so far and how will it perform in the coming years?
• What is the breakup of the Australia print label market on the basis of raw material?
• What is the breakup of the Australia print label market on the basis of print process?
• What is the breakup of the Australia print label market on the basis of label format?
• What is the breakup of the Australia print label market on the basis of end use industry?
• What are the various stages in the value chain of the Australia print label market? 
• What are the key driving factors and challenges in the Australia print label market?
• What is the structure of the Australia print label market and who are the key players?
• What is the degree of competition in the Australia print label market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Australia print label market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Australia print label market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Australia print label industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.