Avocado Oil Market

Avocado Oil Market Size and Share:

The global avocado oil market size was valued at USD 610.5 Million in 2024. Looking forward, IMARC Group estimates the market to reach USD 886.0 Million by 2033, exhibiting a CAGR of 4.2% during 2025-2033. North America currently dominates the avocado oil market share by 45.8% in 2024. The increasing prevalence of lifestyle diseases, the rising preference for cooking food in a healthy oil fortified with essential nutrients, and the growing consumption of dietary supplements are some of the major factors propelling the market across the region.

The global avocado oil market demand is primarily driven by growing consumer awareness about its health benefits, including heart health, weight management, and skin nourishment, due to its high content of monounsaturated fats, antioxidants, and vitamins. Increasing demand for natural and organic products in the food industry further fuels market growth. According to the IMARC Group, the global organic food market is forecasted to reach USD 528.9 Billion by 2032, exhibiting a CAGR of 10.97% during 2024-2032. The rising popularity of avocado oil as a cooking oil, favored for its high smoke point and rich flavor, is also contributing to its widespread adoption. Additionally, its use in personal care products, including moisturizers and hair treatments, supports the market.

The United States avocado oil market growth is driven by rising health consciousness among consumers, leading to increased demand for nutrient-rich and natural cooking oils. The high monounsaturated fat content of avocado oil and its versatility in culinary applications make it a preferred choice for health-focused individuals. The growing popularity of clean-label and organic products further supports its adoption in the food industry. As per a report published by the IMARC Group, the United States organic food market is projected to reach USD 158.2 Billion by 2032, exhibiting a CAGR of 7.47% during 2024-2032. In addition, increasing awareness about heart-healthy diets and the trend toward premium cooking oils are contributing substantially to overall industry expansion.

Avocado Oil Market Trends:

Growing awareness about associated benefits

The avocado oil market share is primarily led by the ever-increasing customer awareness about its health benefits. Avocado oil consists of monounsaturated fats that are linked with lowering bad cholesterol levels and diminishing the risk of heart disease. For example, globally, nearly 145 Million men and 110 Million women have coronary heart disease, which is a significant increase in cardiovascular health risk. Beyond that, avocado oil includes vitamins, minerals, and antioxidants that promote overall well-being. Individuals are also seeking better options when using cooking oils and avocado oils hold a better profile for health purposes.

Increasing adoption of vegan and plant-based diets

The rising adoption of vegan and plant-based diets is another key factor driving the avocado oil market trends. According to the National Library of Medicine, the adoption of vegan diets in the United States increased by 600% from 2014 to 2018, highlighting the growing popularity of plant-based foods. Individuals are increasingly seeking plant-based alternatives for traditional ingredients such as butter or animal fats. Avocado oil stands as a healthy alternative since it has a creamy texture and provides a heart-healthy option for baking and cooking. The growing popularity of vegan diets has, therefore, contributed substantially to the rising demand for avocado oil worldwide.

Growing use in cosmetics and personal care

Some of the top contributors to the growth of the avocado oil market are the personal care and cosmetic industries. The hydrating, anti-aging, and soothing qualities of avocado oil make it popularly demanded in cosmetic products such as moisturizers, serums, hair treatments, and lip care products. Skin elasticity enhancement and deep hydration also promote the utilization of avocado oil in high-end skincare lines. A growing demand for natural, plant-based cosmetics places avocado oil at a strategic point for manufacturers who aim to access consumers of this niche market.

Avocado Oil Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the global avocado oil market, along with forecasts at the global and regional levels from 2025-2033. The market has been categorized based on product type, application, and distribution channel.

Analysis by Product Type:

• Extra Virgin Oil
• Refined Oil
• Blends
• Others

Extra virgin oil stands as the largest component in 2024, holding around 39.9% of the avocado oil market share. That is due to its higher quality, along with nutritional advantages, as it has multiple utility areas. While extracted through a process called cold-pressing, it tends to preserve avocados natural flavor and color, along with nutrients and its high amounts of healthy monounsaturated fats. With a mild flavor, it is an ideal choice for cooking purposes and frying. Preference for natural, minimally processed food products, cosmetics, and personal care sectors also continues to increase its demand. Also, the high premium positioning of extra virgin avocado oil and the assumed health benefits attract consumers toward the product strongly.

Analysis by Application:

• Food and Beverages
• Cosmetics
• Pharmaceuticals
• Others

Food and beverages lead the market with around 35.8% of market share in 2024. Avocado oil is commonly used in food and beverages due to its high nutritional value and pleasant taste. The high smoke point of avocado oil makes it ideal for frying, sautéing, and roasting, while its mild flavor also enhances salad dressings, marinades, and dips. Rich in monounsaturated fats, antioxidants, and vitamins, it appeals to health-conscious consumers seeking natural and nutrient-dense alternatives to traditional cooking oils. Avocado oil continues to benefit from the growing demand for clean-label and functional foods. Avocado oil also resonates with wellness-oriented trends that seek less processed ingredients, giving it a premium feel and nutritional appeal in modern kitchens.

Analysis by Distribution Channel:

• Business to Business
• Business to Consumer
  • Supermarkets/Hypermarkets
  • Convenience Stores
  • Online Stores
  • Others

Business to business exhibits a clear dominance in the market in 2024, accounting for 64.1% of the market share. This is because of the widespread use of avocado oil in various industries as an additive. Food manufacturers include it in premium products such as snack foods, dressings, and spreads due to its health benefits and natural appeal. The cosmetic and personal care sectors employ it in skin and hair care formulations because it is a lubricant and also acts as an antioxidant. The health supplements and therapeutic products of the pharmaceutical companies are also using avocado oil. Demand is strong with bulk purchases due to the search by businesses for quality avocado oil that can fill consumer demand for natural as well as functionally healthy goods.

Analysis by Region:

• North America
• Europe
• Asia Pacific
• Middle East and Africa
• Latin America

In 2024, North America accounted for the largest market share of over 45.8%. North America leads in the demand for avocado oil, due to market demand for health-conscious and natural products from the food, cosmetics, and wellness industries. In addition, this region has always had a high demand for nutrient-rich oils, propelling demand for avocado oil due to awareness about its healthy fats and antioxidant properties. The developed food processing industries along with very robust retail networks have further allowed this industry to grow. Avocados are also a high-producing crop in North America, and thereby, they provide a ready supply of this oil. Clean label and organic trends combined with high-end culinary and personal care usage make the region's leadership definitive, enhancing the avocado oil market outlook.

Key Regional Takeaways:

United States Avocado Oil Market Analysis

In 2024, the United States accounts for over 70.00% of the avocado oil market in North America. Demand for avocado oil is growing in the United States, particularly within the pharmaceutical industries. As more pharmaceutical brands emerge yearly, people have become interested in incorporating avocado oil into healthcare products. Statistics from industry analyses indicate that in 2023, the U.S. pharmaceutical industry grew by 7.8%. This is made up of approximately 2,325 manufacturing companies, illustrating an industry with a growing demand. Avocado oil, whose nutritional profile boasts of richness, is very much utilized due to its anti-inflammatory and skin healing properties. Its distinct features, such as healthy monounsaturated fats and antioxidants, are increasing its applications in various ointments, lotions, and creams whose aim is to improve skin health and prevent damage. This trend highlights a greater shift toward natural remedies in the healthcare sector. Apart from this, demand for avocado oil-based supplements is growing as consumers seek natural resources for wellness and recovery solutions.

Asia Pacific Avocado Oil Market Analysis

The adoption of avocado oil in the Asia-Pacific region has increased at a fast pace due to the popularity of veganism and plant-based diets. India, at present, is ranked first due to 38% of Indians declaring themselves to be vegetarians. This is a major shift in consumer preferences, with plant-based products gaining acceptance throughout the country. This shift in diet is also leading to an increase in demand for plant-based products during cooking, including oils, and avocado oil has emerged as a highly preferred option. The oil is silky smooth with a neutral taste, and, therefore, ideal to add to plant-based cooking for frying or baking. Rich in omega-9 fatty acids, antioxidants, and vitamins, it is also a desirable product for those seeking flavor and health alike. As the consumption of plant-based diets is increasing in the Asia-Pacific region, the demand for versatile, healthy, natural oils such as avocado oil is rising.

Europe Avocado Oil Market Analysis

In Europe, the food and beverage sector is on a rapid growth path, and avocado oil forms an integral part of this growth. As per industry reports, the food & drink wholesaling industry in Europe consists of about 445k businesses, reflecting high growth within the sector. This growth underscores the increasing demand for food and beverage distribution throughout the region. As more food companies and brands accept healthy cooking oils, avocado oil continues to become even more popular due to its various uses in food products. It has been broadly utilized in numerous ready-to-eat foods and the production of salad dressings and sauces. Its mild flavor profile and high smoke point make it the ideal oil for diverse culinary applications, whether at home or in the restaurant industry. Additionally, as consumers are seeking healthier food options, the role of avocado oil in weight management and heart health is contributing to its adoption. As the food and beverage industry in Europe grows, so will the demand for high-quality, nutrient-dense ingredients such as avocado oil.

Latin America Avocado Oil Market Analysis

Avocado oil is highly adopted in Latin America, with growth closely linked to the increase of online retail platforms. It has been reported that e-commerce in Latin America increased sales value by 2.8X, and transactions rose by 3.1X from 2019 to 2023, growing from USD 117 Million to USD 364 Million. Consumers are increasingly using digital shops for convenience in accessing natural and organic products, including avocado oil. There is a significant expansion of online e-commerce in line with offering numerous brands and types of avocado oil to customers, with most of them being delivered to one's doorstep. This increase in online purchases also creates consciousness about the health benefits of avocado oil and its applicability in cooking. More people going digital means more people are getting exposed to the benefits of avocado oil, driving it even higher in categories such as health supplements, cooking oils, and cosmetics.

Middle East and Africa Avocado Oil Market Analysis

There is a rapidly growing demand for organic and natural skincare products in the Middle East and Africa, thus creating a high adoption rate of avocado oil in the cosmetics industry. The cosmetics and personal care market in the UAE is valued approximately at USD 1.16 Billion in 2024 and is experiencing tremendous growth. Consumer demand and market trends are predicted to continue fueling the expansion of the industry. Consumers within these regions are increasingly demanding safer products that are free from chemicals and formulated with only all-natural ingredients. The hydration and healing capabilities of avocado oil have thus led to high incorporation into facial oils, creams, and hair treatments. This is propelling market demand and leading to the incorporation of avocado oil into costlier cosmetics within the beauty domain. The rising demand for clean and natural beauty solutions has, therefore, made avocado oil a significant player in the personal care industry in the Middle East and Africa.

Competitive Landscape:

Key players in the avocado oil market are driving growth through strategic initiatives such as product innovation, capacity expansion, and partnerships. Through the launch of premium and organic avocado oil products, companies are catering to health-conscious consumers while fulfilling demand for clean-label options. Investment in advanced extraction technologies has also improved oil quality and production efficiency. The market penetration is further increased by strategic partnerships with retailers and food manufacturers and an expansion in product availability. Targeted marketing efforts by key players are increasing the awareness about nutritional benefits associated with avocado oil among consumers. Growth in distribution networks, particularly in emerging markets, is another area contributing to growth in the avocado oil market at the global level.

The report provides a comprehensive analysis of the competitive landscape in the avocado oil market with detailed profiles of all major companies, including:

• Olivado
• The Village Press
• Spectrum Organics
• Bella Vado
• Chosen Foods LLC

Latest News and Developments:

• November 2024: WOW Skin Science’s Apple Cider Vinegar Shampoo and Coconut + Avocado Oil Conditioner Set are now available during Black Friday festivities. Enriched with natural ingredients such as avocado oil and coconut oil, the vegan, cruelty-free formulas deeply hydrate and detangle hair. The shampoo gently cleanses with raw apple cider vinegar, pro-vitamin B5, and wheat protein. Together, they offer a luxurious regimen for soft, smooth, and vibrant locks.
• October 2024: Chosen Foods, a leading avocado oil brand in the United States, has launched a new 100% Pure Avocado Oil Squeeze Bottle, offering precision and ease of cooking. The product boasts a 500°F smoke point, making it ideal for various cooking methods. Available in a 27 oz. bottle at major retailers, it is gluten-free, non-GMO, and naturally refined. The new squeeze bottle is priced between USD 15.99 and USD 19.99.
• July 2024: Primal Kitchen has launched a new organic avocado oil, expanding its product range. The oil is non-GMO Project Verified, USDA Organic certified, and suitable for keto, paleo, and Whole30 diets. Made from premium Mexican-grown avocados, it has a high smoke point of 500°F (260°C), ideal for various cooking methods. The company ensures top quality by using multiple metrics to analyze the oil profile throughout the production process.
• July 2024: Westfalia Fruit, renowned as the global avocado expert, has introduced its premium, 100% pure avocado oils in the United States, available in Plain, Garlic, and Lemon flavors. Sourced from fresh avocados grown in South Africa, these oils embody the highest quality, versatility, and reliability. With over 20 years of experience in producing avocado oils, Westfalia Fruit continues to lead in innovation and quality.
• February 2024: LIMBUA showcased its organic avocado oil, macadamia nuts, and dried mangoes at the BIOFACH 2024 trade show in Nuremberg, held from February 13-16. As the world's leading event for organic food, BIOFACH attracts a global community committed to sustainability and certified organic standards. LIMBUA, a longstanding participant, highlighted its dedication to sustainable practices and value-chain innovation at the trade show.

Avocado Oil Market Report Scope:

Key Benefits for Stakeholders:

• IMARC’s report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the avocado oil market from 2019-2033.
• The avocado oil market research report provides the latest information on the market drivers, challenges, and opportunities in the global market.
• The study maps the leading, as well as the fastest-growing, regional markets.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the avocado oil industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.