Brazil Electric Scooter Market

Brazil Electric Scooter Market Size and Share: 

The Brazil electric scooter market size reached USD 420.09 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 1,212.61 Million by 2033, exhibiting a growth rate (CAGR) of 12.50% during 2025-2033. The increasing urbanization, rising environmental awareness, supportive government incentives for electric vehicles (EVs), surging fuel costs, growing demand for sustainable transport solutions, ongoing advancements in battery technology, and an expanding preference for cost-efficient transport are some of the key factors contributing to the electric scooter market share in Brazil.

Brazil Electric Scooter Market Trends:

Rise of Sustainable Urban Mobility Solutions

One of the key drivers of the market's rise is the increasing emphasis on environmentally friendly urban mobility. Brazil's urban population, in addition to saturated road systems, has led to a pressing demand for effective, sustainable transport solutions. The e-scooter is being adopted as an efficient answer to combating traffic congestion, curbing pollution, and providing greater flexibility in terms of mobility in populated city environments. Brazilian cities, especially São Paulo and Rio de Janeiro, have witnessed a boom in the use of electric scooters as part of an overall trend toward green transportation. Shared scooter services have also become popular, fueled by growing environmental awareness and the need for cleaner, cheaper modes of transportation, thereby supporting the market demand. Compact options like foldable scooters are also seeing increased interest due to their portability.

Increasing Government Initiatives

The Brazilian government is actively promoting the use of electric vehicles through various policies and incentives to advance clean transportation. Key measures include tax exemptions, subsidies for electric mobility device projects, and the expansion of charging infrastructure. In 2015, a zero-tariff policy was introduced for electric vehicle and hybrid vehicle imports, removing the 35% import tax. However, this tax is being gradually reinstated, reaching 35% by 2026. These initiatives align with Brazil’s commitment to reducing greenhouse gas emissions and fostering sustainable transportation. Additionally, investments in dedicated lanes and parking facilities for scooters are enhancing urban mobility. As cities adopt eco-friendly policies, the demand for electric two wheeler options continues to grow, reinforcing their role in Brazil’s decarbonization efforts.

Advancements in Battery Technology

Another important factor strengthening the scooter market in Brazil is the rapid advancement in battery technology. Lithium-ion batteries, which power most e-two wheeler models, have seen significant improvements in efficiency, cost, and energy density. These advancements have enabled electric scooters to travel longer distances on a single charge, helping address range anxiety. Lower battery costs have also made scooters more affordable, boosting consumer interest. Continued improvements are also benefiting the electric motorcycle segment, which is gaining traction in Brazil’s urban centers due to better range and performance. Battery recycling initiatives are also starting to take shape, making production and disposal more sustainable. Faster charging capabilities and modular battery systems are improving convenience, allowing users to quickly swap or recharge units on the go. This is accelerating adoption.

Brazil Electric Scooter Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the region level for 2025-2033. Our report has categorized the market based on drive type, end use, and battery type.

Drive Type Insights:

• Belt Drive
• Chain
• Hub Motors

The report has provided a detailed breakup and analysis of the market based on the drive type. This includes belt drive, chain, and hub motors.

End Use Insights:

• Personal
• Commercial

A detailed breakup and analysis of the market based on the end use have also been provided in the report. This includes personal and commercial.

Battery Type Insights:

• Lead-acid Battery
• Lithium-ion Battery
• Others

The report has provided a detailed breakup and analysis of the market based on the battery type. This includes lead-acid battery, lithium-ion battery, and others.

Regional Insights:

• Southeast
• South
• Northeast
• North
• Central-West

The report has also provided a comprehensive analysis of all the major regional markets, which include Southeast, South, Northeast, North, and Central-West.

Top Electric Scooter Companies in Brazil:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Brazil Electric Scooter Market News:

• In April 2025, an analysis was done based on which, in Q1 2025, Brazil’s electric vehicle sales rose 40% year-on-year to 50,074 units, led by a 70.5% jump in hybrid models. Battery electric vehicle sales dropped 8.3% due to concerns over charging infrastructure. BYD dominated the market with a 42.7% share, selling over 21,000 electric vehicles across the hybrid and battery-electric segments.
• In May 2025, Chinese automaker GAC introduced five electric vehicles in Brazil, including the all-electric Aion V, Aion Y, Hyptec HT, and Aion ES, alongside the hybrid Trumpchi GS4. The company now has 33 dealerships across Brazil and expects rising demand to justify local production. GAC aims to begin construction of its own manufacturing facility in the country by the end of 2026.
• In May 2024, Chinese automaker Great Wall Motor (GWM) opened a new energy vehicle (NEV) production plant in Iracemápolis, Brazil. The facility, with a capacity of 100,000 units annually, will focus on hybrid and EVs. 
• In May 2024, Hero MotoCorp announced its plans to establish a new two-wheeler manufacturing plant in Brazil, marking its third international facility after Colombia and Bangladesh. The Brazilian facility aims to serve the Latin American market and will produce bikes compatible with E27, a local fuel blend.

Brazil Electric Scooter Market Report Coverage:

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Brazil electric scooter market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Brazil electric scooter market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Brazil electric scooter industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.