The Brazil gaming market size reached USD 5.21 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 10.60 Billion by 2033, exhibiting a growth rate (CAGR) of 8.20% during 2025-2033. The market is propelled by the growing smartphone and internet penetration, expanding middle class with increased disposable income, rising popularity of e-sports and competitive gaming, increasing demand for mobile and casual gaming and advancements in gaming technology and hardware.
Report Attribute
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Key Statistics
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Base Year
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2024 |
Forecast Years
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2025-2033
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Historical Years
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2019-2024
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Market Size in 2024 | USD 5.21 Billion |
Market Forecast in 2033 | USD 10.60 Billion |
Market Growth Rate (2025-2033) | 8.20% |
Increasing Smartphone and Internet Penetration
The Brazil gaming market is primarily driven by the widespread adoption of smartphones and internet connectivity. As per the Agencia IBGE Noticiase, 92.5% of households in Brazil had internet connectivity in 2023. As mobile devices become more affordable and accessible a larger portion of the population is gaining access to mobile gaming platforms. Due to this there is a rise in the number of mobile gamers as smartphones offer a convenient and affordable way to play a wide variety of games. The expansion of high-speed internet services including 4G and 5G networks has further enhanced the mobile gaming experience. This allows users to engage in multiplayer online games, download high-quality games and access live-streaming content with ease. As a result, mobile gaming has emerged as the dominant gaming platform in Brazil contributing substantially to the growth of the gaming market in Brazil.
Rise of E-sports and Competitive Gaming
A significant driver of the Brazil gaming market is the popularity of e-sports and competitive gaming. E-sports tournaments both domestic and international are gaining popularity in Brazil attracting a large and passionate fan base. Brazilian players are starting to compete in championships and Brazilian e-sport teams are gaining international recognition. This thriving e-sports culture is raising the status of gaming as a universally viewable multimedia landscape. It is also allowing gaming companies and brands to tap into a rapidly growing consumer base of both gamers and advertisers. For instance, in May 2023, Team Liquid opened a multi-million dollar esports facility in São Paulo, Brazil spanning 3,092 m². Sponsored by Alienware the 13-story venue features offices, bootcamps, content studios and event spaces. It aims to bolster Team Liquid’s presence in Brazil housing 80 staff and hosting community events. Live-streaming platforms such as Twitch and YouTube have also contributed to the popularity of the e-sports ecosystem as many Brazilian gamers have actively started following their favorite teams and streamers. This rise of e-sports is contributing to the mainstream acceptance of gaming as a profession facilitating the overall expansion of the Brazil gaming market.
Growing Middle Class and Disposable Income
The expanding middle class in Brazil and rising disposable income levels have increased consumer spending on entertainment including gaming. According to the data published by CEIC, in November 2024, households' disposable income in Brazil rose to 711.54 billion BRL marking an increase from 698.65 billion BRL reported in October 2024. This significant growth highlights an upward trend in disposable income for Brazilian households. As more individuals gain financial stability they are more inclined to invest in gaming consoles, PlayStations and other accessories. Moreover, they are also opting for premium content including in-game purchases and subscriptions. This ability to purchase advanced gaming hardware and premium services has broadened the gaming market beyond casual mobile gaming. There is also an expanding market for more refined and immersive gaming experiences. As a result, PlayStation, Xbox and Nintendo Switch sales are rising in Brazil. PC gaming is also gaining popularity as it offers high-level graphics and a wide variety of games. This shift toward higher-end gaming driven by increasing purchasing power in the country, is creating a favorable outlook for the gaming market in Brazil.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the region level for 2025-2033. Our report has categorized the market based on device type, platform, revenue type, type and age group.
Device Type Insights:
The report has provided a detailed breakup and analysis of the market based on the device type. This includes consoles, mobiles and tablets and computers.
Platform Insights:
A detailed breakup and analysis of the market based on the platform have also been provided in the report. This includes online and offline.
Revenue Type Insights:
A detailed breakup and analysis of the market based on the revenue type have also been provided in the report. This includes in-game purchase, game purchase and advertising.
Type Insights:
A detailed breakup and analysis of the market based on the type have also been provided in the report. This includes adventure/role playing games, puzzles, social games, strategy, simulation and others.
Age Group Insights:
A detailed breakup and analysis of the market based on the age group have also been provided in the report. This includes adults and children.
Regional Insights:
The report has also provided a comprehensive analysis of all the major regional markets, which include Southeast, South, Northeast, North and Central-West.
The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.
Report Features | Details |
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Base Year of the Analysis | 2024 |
Historical Period | 2019-2024 |
Forecast Period | 2025-2033 |
Units | Billion USD |
Scope of the Report |
Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
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Device Types Covered | Consoles, Mobiles and Tablets, Computers |
Platforms Covered | Online, Offline |
Revenue Types Covered | In-Game Purchase, Game Purchase, Advertising |
Types Covered | Adventure/Role Playing Games, Puzzles, Social Games, Strategy, Simulation, Others |
Age Groups Covered | Adults, Children |
Regions Covered | Southeast, South, Northeast, North, Central-West |
Customization Scope | 10% Free Customization |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Questions Answered in This Report:
Key Benefits for Stakeholders: