The Canada leisure travel market size reached USD 6,571.84 Million in 2024. Looking forward, the market is projected to reach USD 11,810.43 Million by 2033, exhibiting a growth rate (CAGR) of 6.73% during 2025-2033. The market is strengthened by Canada’s rich natural landscapes, including national parks, mountains, and iconic destinations like Niagara Falls, which attract outdoor and adventure enthusiasts year-round. Urban centers such as Toronto, Montreal, and Rising demand from both international and domestic segments positions Canada as a balanced, experience-driven destination, further augmenting the Canada leisure travel market share.
Report Attribute
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Key Statistics
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Base Year
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2024
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Forecast Years
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2025-2033
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Historical Years
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2019-2024
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Market Size in 2024 | USD 6,571.84 Million |
Market Forecast in 2033 | USD 11,810.43 Million |
Market Growth Rate 2025-2033 | 6.73% |
Natural Landscapes and Outdoor Recreation
Canada’s leisure travel market is defined by its unparalleled natural assets, spanning vast national parks, mountain ranges, lakes, and coastlines. Destinations such as Banff and Jasper in Alberta, the Rocky Mountains, and Niagara Falls attract millions of visitors annually, combining scenic beauty with well-developed hospitality infrastructure. Adventure tourism thrives with activities like hiking, skiing, kayaking, and wildlife tours, supported by a strong focus on sustainable park management. The northern territories, including Yukon and Nunavut, are emerging as niche destinations for aurora viewing, Arctic cruises, and Indigenous cultural experiences. Seasonal variations fuel demand, with winter drawing ski enthusiasts to Whistler and Mont Tremblant, and summer promoting outdoor festivals and camping holidays. Canadian residents took 330.8 million trips in 2024: 292.1 million were domestic trips and 38.7 million were international, representing a 3.7% increase over 2023. Growing domestic participation, alongside international inflows, ensures year-round activity across diverse regions. These natural and recreational strengths underpin Canada leisure travel market growth.
Infrastructure, Connectivity, and Sustainability
Robust infrastructure and sustainability measures are critical enablers of Canada’s leisure travel sector. International airports in Toronto, Vancouver, and Calgary provide seamless global connectivity, while domestic carriers and rail networks improve regional accessibility. Cruise tourism is expanding, with Vancouver and Halifax serving as gateways for Pacific and Atlantic itineraries. Government policies emphasize sustainable tourism, encouraging eco-friendly lodging, green transportation, and conservation-based travel models. In 2024, Canadians are projected to spend an average of USD 8,824 on leisure travel, with 82% planning to maintain or increase their travel budgets and 70% intending to visit Europe. Indigenous tourism is increasingly promoted, allowing travelers to engage with authentic traditions and heritage while supporting community-led enterprises. Digital transformation also plays a role, as mobile platforms simplify bookings and promote destination visibility. Climate-resilient tourism strategies are being implemented to protect natural sites from overuse and environmental shifts. By aligning connectivity with sustainability, Canada ensures its leisure travel sector grows responsibly while enhancing visitor satisfaction.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels for 2025-2033. Our report has categorized the market based on traveler type, age group, expenditure type, and sales channel.
Traveler Type Insights:
The report has provided a detailed breakup and analysis of the market based on the traveler type. This includes solo and group.
Age Group Insights:
The report has provided a detailed breakup and analysis of the market based on the age group. This includes baby boomers, generation X, millennial, and generation Z.
Expenditure Type Insights:
The report has provided a detailed breakup and analysis of the market based on the expenditure type. This includes lodging, transportation, food and beverages, events and entertainment, and others.
Sales Channel Insights:
The report has provided a detailed breakup and analysis of the market based on the sales channel. This includes conventional channel and online channel.
Regional Insights:
The report has also provided a comprehensive analysis of all major regional markets. This includes Ontario, Quebec, Alberta, British Columbia, and Others.
The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.
Report Features | Details |
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Base Year of the Analysis | 2024 |
Historical Period | 2019-2024 |
Forecast Period | 2025-2033 |
Units | Million USD |
Scope of the Report |
Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
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Traveler Types Covered | Solo, Group |
Age Groups Covered | Baby Boomers, Generation X, Millennial, Generation Z |
Expenditure Types Covered | Lodging, Transportation, Food and Beverages, Events and Entertainment, Others |
Sales Channels Covered | Conventional Channel, Online Channel |
Regions Covered | Ontario, Quebec, Alberta, British Columbia, Others |
Customization Scope | 10% Free Customization |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Questions Answered in This Report:
Key Benefits for Stakeholders: