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Education and Learning Analytics Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027

Market Overview 2022-2027:

The global education and learning analytics market reached a value of US$ 25.8 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 67.1 Billion by 2027, exhibiting a CAGR of 17.17% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic on different end use sectors. These insights are included in the report as a major market contributor.

Education and learning analytics refers to the measurement, collection, analysis and reporting of data about learners for optimizing their education experience. It is a combination of educational research, assessment sciences, statistics, visualization, data sciences, artificial intelligence (AI) and sociotechnical system thinking for human-centered design. These tools are used for designing curriculum for the students and are also utilized by corporate organizations for developing strategies for personnel acquisition, retention, training, intervention and the management of performance and operations.

 

 
 

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Education and Learning Analytics Market Trends:

Significant growth in the education industry and the increasing adoption of machine learning (ML) systems are among the key factors creating a positive outlook for the market. In line with this, the widespread utilization of various software-based systems, such as virtual learning environment (VLE), learning management system (LMS), student information system and library management systems, are also driving the market growth. The proliferation of e-learning technologies, such as mobile learning devices, student information systems, lecture capturing and learning management tools, have enabled the learners to obtain more valuable insights from the conventional education systems and enhance their productivity. Various technological advancements, such as the development of digital platforms for schools and university campuses to consolidate student data and analyze their performance, are also contributing to the market growth. Other factors, including the increasing awareness regarding the utilization of education and learning analytics for developing efficient learning and training programs for school/college students and working professionals, are expected to drive the market further. 

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global education and learning analytics market, along with forecasts at the global, regional and country level from 2022-2027. Our report has categorized the market based on analytics type, application, component, deployment mode and end user.

Breakup by Analytics Type:

 

 
 

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  • Descriptive
  • Predictive
  • Prescriptive
     

Breakup by Application:

  • People Acquisition and Retention
  • Curriculum Development and Intervention Management
  • Performance Management
  • Budget and Finance Management
  • Operations Management
  • Others
     

Breakup by Component:

  • Software
  • Services
     

Breakup by Deployment Mode:

  • On-premises
  • Cloud-based
     

Breakup by End User:

  • Academic Institutions
  • Enterprises
     

Breakup by Region:

 

 
 

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  • North America
    • United States
    • Canada
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa


Competitive Landscape:

The report has also analysed the competitive landscape of the market with some of the key players being Alteryx Inc., Blackboard Inc., G-Cube, Inetsoft Technology Corp., Information Builders Inc., iSpring Solutions Inc., MicroStrategy Incorporated, Saba Software Inc. (Cornerstone OnDemand Inc.), SAP SE, SAS Institute Inc. and Yellowfin Business Intelligence Co.

Report Coverage:

Report Features Details
Base Year of the Analysis 2021
Historical Period 2016-2021
Forecast Period 2022-2027
Units US$ Billion
Segment Coverage Analytics Type, Application, Component, Deployment Mode, End User, Region
Region Covered  Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered Alteryx Inc., Blackboard Inc., G-Cube, Inetsoft Technology Corp., Information Builders Inc., iSpring Solutions Inc., MicroStrategy Incorporated, Saba Software Inc. (Cornerstone OnDemand Inc.), SAP SE, SAS Institute Inc. and Yellowfin Business Intelligence Co
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2499
Five User License: US$ 3499
Corporate License: US$ 4499
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

1   Preface
2   Scope and Methodology 

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3   Executive Summary
4   Introduction

    4.1    Overview
    4.2    Key Industry Trends
5   Global Education and Learning Analytics Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Impact of COVID-19
    5.4    Market Forecast
6   Market Breakup by Analytics Type
    6.1    Descriptive
        6.1.1 Market Trends
        6.1.2 Market Forecast
    6.2    Predictive
        6.2.1 Market Trends
        6.2.2 Market Forecast
    6.3    Prescriptive
        6.3.1 Market Trends
        6.3.2 Market Forecast
7   Market Breakup by Application
    7.1    People Acquisition and Retention
        7.1.1 Market Trends
        7.1.2 Market Forecast
    7.2    Curriculum Development and Intervention Management
        7.2.1 Market Trends
        7.2.2 Market Forecast
    7.3    Performance Management
        7.3.1 Market Trends
        7.3.2 Market Forecast
    7.4    Budget and Finance Management
        7.4.1 Market Trends
        7.4.2 Market Forecast
    7.5    Operations Management
        7.5.1 Market Trends
        7.5.2 Market Forecast
    7.6    Others
        7.6.1 Market Trends
        7.6.2 Market Forecast
8   Market Breakup by Component
    8.1    Software
        8.1.1 Market Trends
        8.1.2 Market Forecast
    8.2    Services
        8.2.1 Market Trends
        8.2.2 Market Forecast
9   Market Breakup by Deployment Mode
    9.1    On-premises
        9.1.1 Market Trends
        9.1.2 Market Forecast
    9.2    Cloud-based
        9.2.1 Market Trends
        9.2.2 Market Forecast
10  Market Breakup by End User
    10.1    Academic Institutions
        10.1.1 Market Trends
        10.1.2 Market Forecast
    10.2    Enterprises
        10.2.1 Market Trends
        10.2.2 Market Forecast
11  Market Breakup by Region
    11.1    North America
        11.1.1 United States
           11.1.1.1 Market Trends
           11.1.1.2 Market Forecast
        11.1.2 Canada
           11.1.2.1 Market Trends
           11.1.2.2 Market Forecast
    11.2    Asia Pacific
        11.2.1 China
           11.2.1.1 Market Trends
           11.2.1.2 Market Forecast
        11.2.2 Japan
           11.2.2.1 Market Trends
           11.2.2.2 Market Forecast
        11.2.3 India
           11.2.3.1 Market Trends
           11.2.3.2 Market Forecast
        11.2.4 South Korea
           11.2.4.1 Market Trends
           11.2.4.2 Market Forecast
        11.2.5 Australia
           11.2.5.1 Market Trends
           11.2.5.2 Market Forecast
        11.2.6 Indonesia
           11.2.6.1 Market Trends
           11.2.6.2 Market Forecast
        11.2.7 Others
           11.2.7.1 Market Trends
           11.2.7.2 Market Forecast
    11.3    Europe
        11.3.1 Germany
           11.3.1.1 Market Trends
           11.3.1.2 Market Forecast
        11.3.2 France
           11.3.2.1 Market Trends
           11.3.2.2 Market Forecast
        11.3.3 United Kingdom
           11.3.3.1 Market Trends
           11.3.3.2 Market Forecast
        11.3.4 Italy
           11.3.4.1 Market Trends
           11.3.4.2 Market Forecast
        11.3.5 Spain
           11.3.5.1 Market Trends
           11.3.5.2 Market Forecast
        11.3.6 Russia
           11.3.6.1 Market Trends
           11.3.6.2 Market Forecast
        11.3.7 Others
           11.3.7.1 Market Trends
           11.3.7.2 Market Forecast
    11.4    Latin America
        11.4.1 Brazil
           11.4.1.1 Market Trends
           11.4.1.2 Market Forecast
        11.4.2 Mexico
           11.4.2.1 Market Trends
           11.4.2.2 Market Forecast
        11.4.3 Others
           11.4.3.1 Market Trends
           11.4.3.2 Market Forecast
    11.5    Middle East and Africa
        11.5.1 Market Trends
        11.5.2 Market Breakup by Country
        11.5.3 Market Forecast
12  SWOT Analysis
    12.1    Overview
    12.2    Strengths
    12.3    Weaknesses
    12.4    Opportunities
    12.5    Threats
13  Value Chain Analysis
14  Porters Five Forces Analysis

    14.1    Overview
    14.2    Bargaining Power of Buyers
    14.3    Bargaining Power of Suppliers
    14.4    Degree of Competition
    14.5    Threat of New Entrants
    14.6    Threat of Substitutes
15  Price Analysis
16  Competitive Landscape

    16.1    Market Structure
    16.2    Key Players
    16.3    Profiles of Key Players
        16.3.1    Alteryx Inc.
           16.3.1.1 Company Overview
           16.3.1.2 Product Portfolio 
           16.3.1.3 Financials
        16.3.2    Blackboard Inc.
           16.3.2.1 Company Overview
           16.3.2.2 Product Portfolio
           16.3.2.3 SWOT Analysis
        16.3.3    G-Cube
           16.3.3.1 Company Overview
           16.3.3.2 Product Portfolio 
        16.3.4    Inetsoft Technology Corp.
           16.3.4.1 Company Overview
           16.3.4.2 Product Portfolio 
        16.3.5    Information Builders Inc.
           16.3.5.1 Company Overview
           16.3.5.2 Product Portfolio 
        16.3.6    iSpring Solutions Inc.
           16.3.6.1 Company Overview
           16.3.6.2 Product Portfolio 
        16.3.7    MicroStrategy Incorporated
           16.3.7.1 Company Overview
           16.3.7.2 Product Portfolio
           16.3.7.3 Financials 
           16.3.7.4 SWOT Analysis
        16.3.8    Saba Software Inc. (Cornerstone OnDemand Inc.)
           16.3.8.1 Company Overview
           16.3.8.2 Product Portfolio 
           16.3.8.3 SWOT Analysis
        16.3.9    SAP SE
           16.3.9.1 Company Overview
           16.3.9.2 Product Portfolio
           16.3.9.3 Financials 
           16.3.9.4 SWOT Analysis
        16.3.10    SAS Institute Inc.
           16.3.10.1 Company Overview
           16.3.10.2 Product Portfolio 
           16.3.10.3 SWOT Analysis
        16.3.11    Yellowfin Business Intelligence Co.
           16.3.11.1 Company Overview
           16.3.11.2 Product Portfolio 

List of Figures

Figure 1: Global: Education and Learning Analytics Market: Major Drivers and Challenges
Figure 2: Global: Education and Learning Analytics Market: Sales Value (in Billion US$), 2016-2021
Figure 3: Global: Education and Learning Analytics Market: Breakup by Analytics Type (in %), 2021
Figure 4: Global: Education and Learning Analytics Market: Breakup by Application (in %), 2021
Figure 5: Global: Education and Learning Analytics Market: Breakup by Component (in %), 2021
Figure 6: Global: Education and Learning Analytics Market: Breakup by Deployment Mode (in %), 2021
Figure 7: Global: Education and Learning Analytics Market: Breakup by End User (in %), 2021
Figure 8: Global: Education and Learning Analytics Market: Breakup by Region (in %), 2021
Figure 9: Global: Education and Learning Analytics Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 10: Global: Education and Learning Analytics (Descriptive) Market: Sales Value (in Million US$), 2016 & 2021
Figure 11: Global: Education and Learning Analytics (Descriptive) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 12: Global: Education and Learning Analytics (Predictive) Market: Sales Value (in Million US$), 2016 & 2021
Figure 13: Global: Education and Learning Analytics (Predictive) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 14: Global: Education and Learning Analytics (Prescriptive) Market: Sales Value (in Million US$), 2016 & 2021
Figure 15: Global: Education and Learning Analytics (Prescriptive) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 16: Global: Education and Learning Analytics (People Acquisition and Retention) Market: Sales Value (in Million US$), 2016 & 2021
Figure 17: Global: Education and Learning Analytics (People Acquisition and Retention) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 18: Global: Education and Learning Analytics (Curriculum Development and Intervention Management) Market: Sales Value (in Million US$), 2016 & 2021
Figure 19: Global: Education and Learning Analytics (Curriculum Development and Intervention Management) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 20: Global: Education and Learning Analytics (Performance Management) Market: Sales Value (in Million US$), 2016 & 2021
Figure 21: Global: Education and Learning Analytics (Performance Management) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 22: Global: Education and Learning Analytics (Budget and Finance Management) Market: Sales Value (in Million US$), 2016 & 2021
Figure 23: Global: Education and Learning Analytics (Budget and Finance Management) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 24: Global: Education and Learning Analytics (Operations Management) Market: Sales Value (in Million US$), 2016 & 2021
Figure 25: Global: Education and Learning Analytics (Operations Management) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 26: Global: Education and Learning Analytics (Other Applications) Market: Sales Value (in Million US$), 2016 & 2021
Figure 27: Global: Education and Learning Analytics (Other Applications) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 28: Global: Education and Learning Analytics (Software) Market: Sales Value (in Million US$), 2016 & 2021
Figure 29: Global: Education and Learning Analytics (Software) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 30: Global: Education and Learning Analytics (Services) Market: Sales Value (in Million US$), 2016 & 2021
Figure 31: Global: Education and Learning Analytics (Services) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 32: Global: Education and Learning Analytics (On-premises) Market: Sales Value (in Million US$), 2016 & 2021
Figure 33: Global: Education and Learning Analytics (On-premises) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 34: Global: Education and Learning Analytics (Cloud-based) Market: Sales Value (in Million US$), 2016 & 2021
Figure 35: Global: Education and Learning Analytics (Cloud-based) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 36: Global: Education and Learning Analytics (Academic Institutions) Market: Sales Value (in Million US$), 2016 & 2021
Figure 37: Global: Education and Learning Analytics (Academic Institutions) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 38: Global: Education and Learning Analytics (Enterprises) Market: Sales Value (in Million US$), 2016 & 2021
Figure 39: Global: Education and Learning Analytics (Enterprises) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 40: North America: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 41: North America: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 42: United States: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 43: United States: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 44: Canada: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 45: Canada: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 46: Asia Pacific: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 47: Asia Pacific: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 48: China: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 49: China: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 50: Japan: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 51: Japan: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 52: India: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 53: India: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 54: South Korea: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 55: South Korea: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 56: Australia: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 57: Australia: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 58: Indonesia: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 59: Indonesia: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 60: Others: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 61: Others: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 62: Europe: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 63: Europe: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 64: Germany: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 65: Germany: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 66: France: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 67: France: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 68: United Kingdom: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 69: United Kingdom: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 70: Italy: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 71: Italy: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 72: Spain: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 73: Spain: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 74: Russia: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 75: Russia: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 76: Others: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 77: Others: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 78: Latin America: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 79: Latin America: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 80: Brazil: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 81: Brazil: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 82: Mexico: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 83: Mexico: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 84: Others: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 85: Others: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 86: Middle East and Africa: Education and Learning Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 87: Middle East and Africa: Education and Learning Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 88: Global: Education and Learning Analytics Industry: SWOT Analysis
Figure 89: Global: Education and Learning Analytics Industry: Value Chain Analysis
Figure 90: Global: Education and Learning Analytics Industry: Porter’s Five Forces Analysis

List of Tables

Table 1: Global: Education and Learning Analytics Market: Key Industry Highlights, 2021 and 2027
Table 2: Global: Education and Learning Analytics Market Forecast: Breakup by Analytics Type (in Million US$), 2022-2027
Table 3: Global: Education and Learning Analytics Market Forecast: Breakup by Application (in Million US$), 2022-2027
Table 4: Global: Education and Learning Analytics Market Forecast: Breakup by Component (in Million US$), 2022-2027
Table 5: Global: Education and Learning Analytics Market Forecast: Breakup by Deployment Mode (in Million US$), 2022-2027
Table 6: Global: Education and Learning Analytics Market Forecast: Breakup by End User (in Million US$), 2022-2027
Table 7: Global: Education and Learning Analytics Market Forecast: Breakup by Region (in Million US$), 2022-2027
Table 8: Global: Education and Learning Analytics Market Structure
Table 9: Global: Education and Learning Analytics Market: Key Players


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Key Questions Answered in This Report

The global education and learning analytics market was valued at US$ 25.8 Billion in 2021.

We expect the global education and learning analytics market to exhibit a CAGR of 17.17% during 2022-2027.

The widespread utilization of education and learning analytics for developing efficient learning and training programs for school/college students and working professionals is primarily driving the global education and learning analytics market.

The sudden outbreak of the COVID-19 pandemic has led to the rising adoption of education and learning analytics system by corporate organizations to remotely develop strategies for personnel acquisition, retention, training, intervention and the management of performance and operations.

Based on the analytics type, the global education and learning analytics market can be segmented into descriptive, predictive, and prescriptive. Currently, descriptive holds the majority of the total market share.

Based on the application, the global education and learning analytics market has been divided into people acquisition and retention, curriculum development and intervention management, performance management, budget and finance management, operations management, and others. Among these, performance management currently exhibits a clear dominance in the market.

Based on the component, the global education and learning analytics market can be categorized into software and services. Currently, software accounts for the majority of the global market share.

Based on the deployment mode, the global education and learning analytics market has been segregated into on-premises and cloud-based, where cloud-based deployment currently holds the largest market share.

Based on the end user, the global education and learning analytics market can be bifurcated into academic institutions and enterprises. Currently, enterprises exhibit a clear dominance in the market.

On a regional level, the market has been classified into North America, Asia Pacific, Europe, Latin America, and Middle East and Africa, where North America currently dominates the global market.

Some of the major players in the global education and learning analytics market include Alteryx Inc., Blackboard Inc., G-Cube, Inetsoft Technology Corp., Information Builders Inc., iSpring Solutions Inc., MicroStrategy Incorporated, Saba Software Inc. (Cornerstone OnDemand Inc.), SAP SE, SAS Institute Inc., and Yellowfin Business Intelligence Co.

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