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The Europe non-alcoholic wine and beer market exhibited moderate growth during 2015-2020. Looking forward, IMARC Group expects the market to grow at a CAGR of around 5% during 2021-2026. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic on different end use industries. These insights are included in the report as a major market contributor.
Non-alcoholic wine and beer refer to the temperance beverages that are primarily prepared by fermenting malt, hop, water, yeast, etc. These beverages are made without alcohol or with the alcohol content reduced to almost zero. Non-alcoholic wine and beer are the healthier alternatives of their alcohol-based variants as they aid in eliminating the inebriating effects of standard alcoholic brews while offering similar taste and texture. Furthermore, these beverages help in mitigating the risk of cardiovascular diseases, boosting energy, relieving stress, maintaining gut health, etc.
In Europe, the growing consumer health concerns have led to a changing inclination from alcoholic drinks towards their healthier alternatives for minimizing the risk of intoxication and controlling alcohol dependency. Furthermore, the high prevalence of numerous lifestyle diseases, such as cirrhosis, hypertension, kidney failures, etc., due to the increasing consumption of alcoholic beverages is also driving the market growth in the region. Additionally, the rising popularity of a wide range of flavors of non-alcoholic wine and beer, particularly among the millennial and women population, is further propelling the product demand. In line with this, numerous regional market players are introducing malted beverages into their product categories to cater to the traditional tastes and preferences of the European consumers. Moreover, the growing concerns towards the presence of artificial colors, synthetic flavors, and chemical preservatives in non-alcoholic wine and beer have led to the emergence of their organic and natural ingredients-based variants. In the coming years, several innovations in dealcoholization technologies for producing non-alcoholic beer and wine with rich texture and flavor will continue to drive the market growth in Europe.
IMARC Group provides an analysis of the key trends in each sub-segment of the Europe non-alcoholic wine and beer market report, along with forecasts for growth at the region level from 2021-2026. Our report has categorized the market based on region, product type, process, raw material, flavour, packaging type and distribution channel.
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The competitive landscape of the industry has also been examined with some of the key players being Anheuser-Busch InBev , Bayerische Staatsbrauerei Weihenstephan, Big Drop Brewing Company Limited, Carlsberg A/S, Domaines Pierre Chavin, Halewood Artisanal Spirits Plc, Heineken N.V., Krombacher Brauerei Bernhard Schadeberg GmbH & Co, MPK, AO, Privatbrauerei Erdinger Weißbräu Werner Brombach Gmbh and Rodinný pivovar BERNARD a.s.
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