The Europe online video platform market size reached US$ 203.1 Million in 2022. Looking forward, IMARC Group expects the market to reach US$ 364.9 Million by 2028, exhibiting a growth rate (CAGR) of 10.21% during 2023-2028.
An online video platform (OVP) enables individuals to stream live videos and upload self-produced materials on the cloud using the internet. It also allows users to convert, store, and play video content via a structured, large-scale system that helps in generating revenue. The platform is used for managing uninterrupted delivery of content to the audience around the world, which produces a significant amount of viewership through various devices, like smartphones and tablets, using HTML players. Nowadays, OVP platforms are gaining immense popularity in Europe as they provide information to customers in an interactive way and are also utilized by brands to create a market presence across the globe.
Europe represents the third-largest online video platform market globally. The rising advancements in digital broadcast technologies and the rapid proliferation of over the top (OTT) media services, which help users access the content of their choice without paying any additional fee, represent the major growth-inducing factors. Besides this, the growing number of international market players across the region, along with new launches by local vendors, especially in Eastern Europe, are attracting subscribers with video-on-demand services. Along with this, the broadcasters across the United Kingdom, Germany and France have formed alliances that are also propelling the growth of the market.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the Europe online video platform market report, along with forecasts at the regional and country level from 2023-2028. Our report has categorized the market based on model type, application and product type.
Breakup by Model Type:
Breakup by Application:
Media & Entertainment Industry
Breakup by Product Type:
Breakup by Country:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
Base Year of the Analysis
Model Type, Application, Product Type, Country
Germany, France, United Kingdom, Italy, Spain, Others
10% Free Customization
Report Price and Purchase Option
Single User License: US$ 2699
Five User License: US$ 3699
Corporate License: US$ 4699
Post-Sale Analyst Support
PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)
Key Questions Answered in This Report
The Europe online video platform market was valued at US$ 203.1 Million in 2022.
We expect the Europe online video platform market to exhibit a CAGR of 10.21% during 2023-2028.
The increasing penetration of high-speed internet connection, along with the rising need for online video platforms among brands to create a market presence and provide information to their customers in an interactive manner, is primarily driving the Europe online video platform market.
The sudden outbreak of the COVID-19 pandemic has led to the growing adoption of numerous online video platforms, such as YouTube, Netflix, Amazon Prime, etc., for indoor entertainment purposes, during the lockdown scenario across Europe.
Based on the model type, the Europe online video platform market can be categorized into UGC model, DIY model, and SaaS model. Currently, UGC model accounts for the majority of the total market share.
Based on the application, the Europe online video platform market has been segregated into media & entertainment industry, enterprises, and others. Among these, enterprises currently exhibit a clear dominance in the market.
Based on the product type, the Europe online video platform market can be bifurcated into software and services. Currently, services hold the largest market share.
On a regional level, the market has been classified into Germany, France, United Kingdom, Italy, Spain, and others, where United Kingdom currently dominates the Europe online video platform market.
Need more help?
Speak to our experienced analysts for insights on the current market scenarios.
Include additional segments and countries to customize the report as per your requirement.
Gain an unparalleled competitive advantage in your domain by understanding how to utilize the report and positively impacting your operations and revenue.
For further assistance, please connect with our analysts.
Gain a deeper dive into a specific application, geography, customer, or competitor
Any level of personalization
Get in Touch With Us
IMARC made the whole process easy. Everyone I spoke with via email was polite, easy to deal with, kept their promises regarding delivery timelines and were solutions focused. From my first contact, I was grateful for the professionalism shown by the whole IMARC team. I recommend IMARC to all that need timely, affordable information and advice. My experience with IMARC was excellent and I can not fault it.
The IMARC team was very reactive and flexible with regard to our requests. A very good overall experience. We are happy with the work that IMARC has provided, very complete and detailed. It has contributed to our business needs and provided the market visibility that we required
We were very happy with the collaboration between IMARC and Colruyt. Not only were your prices competitive, IMARC was also pretty fast in understanding the scope and our needs for this project. Even though it was not an easy task, performing a market research during the COVID-19 pandemic, you were able to get us the necessary information we needed. The IMARC team was very easy to work with and they showed us that it would go the extra mile if we needed anything extra
The figures of market study were very close to our assumed figures. The presentation of the study was neat and easy to analyse. The requested details of the study were fulfilled. My overall experience with the IMARC Team was satisfactory.
I agree the report was timely delivered, meeting the key objectives of the engagement. We had some discussion on the contents, adjustments were made fast and accurate. The response time was minimum in each case. Very good. You have a satisfied customer.
We would be happy to reach out to IMARC for more market reports in the future. The response from the account sales manager was very good. I appreciate the timely follow ups and post purchase support from the team. My overall experience with IMARC was good.