The global flip (Flipped) classroom market reached a value of US$ 1.35 Billion in 2020. A flip classroom is an innovative teaching model where the learning takes place through an online mode rather than the conventional classroom mode of teaching. In this setup, students watch live or pre-recorded lectures, work together with fellow students and take guidance from a mentor through the web. It provides learning flexibility to the students as they are free to learn at their own pace. The content available to the students in video and audio formats is more engaging and is retained better as this model encourages the student to practice self-study and provides ample opportunities to explore the subject themselves.
The increasing trend of digitization is one of the key factors driving the market growth. This, coupled with the growing popularity of personalized learning among the masses and the development of online education communities, has significantly contributed to the demand for flipped classrooms. Educational institutions are currently deploying flip learning programs as they enable enhanced interaction among students and teachers which helps instructors in effectively understanding the individual needs of each student. Furthermore, they also allow easy understanding of any concept to the students who can access and download the lectures, usually stored in an online repository, and can rewind, pause and play them any number of times. Rising disposable income levels, increasing research and development (R&D) to improve the available educational facilities and technological innovations are also catalyzing the growth of the market. Looking forward, IMARC Group expects the global flip (Flipped) classroom market to exhibit strong growth during the next five years.
The report has also analysed the competitive landscape of the market with some of the key players being Adobe, Cisco, Desire2Learn, Echo360, Panopto, Aptara, Articulate, City & Guilds, Crestron Electronics, Dell, Haiku Learning, Mediacore, N2N Services, OpenEye, Saba Software, Schoology, TechSmith, etc.
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