The global frozen pizza market size reached US$ 16.6 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 23.8 Billion by 2028, exhibiting a growth rate (CAGR) of 6.1% during 2023-2028.
Frozen pizza is a half-baked pizza that is prepared using yeasted flatbread dough and stored for later consumption. It is usually topped with different kinds of cheese, sauces and meats such as ham and chicken. Once prepared, frozen pizzas are preserved at very low temperatures, i.e., flash-frozen to lock-in their nutritional value and taste. In comparison to freshly baked pizzas, frozen pizzas need to be cooked further before consumption. They also have a longer shelf life, are economical and assist in reducing the overall wastage of food.
Increasing urbanization and growing demand for convenience food products are the key factors driving the growth of the market. Due to changing lifestyles, dietary patterns and hectic schedules, consumers are increasingly opting for easy to cook and ready-to-eat meal options. This trend, coupled with the increasing working population, is favoring the growth of the market. Additionally, growing health consciousness amongst consumers has led to the launch of gluten- and dairy-free product variants, which are gaining rapid popularity among consumers. Innovative toppings, organic ingredients, and vegan options are also contributing to the extensive demand for frozen pizzas. Some of the other factors such as a rapid increase in the number of retail outlets and Quick Serving Restaurants (QSRs), along with the utilization of advanced technologies for production, storage and supply of the products for minimal wastage of food and resources is also driving the market further.
Note: Information in the above chart consists of dummy data and is only shown here for representation purpose. Kindly contact us for the actual market size and trends.
IMARC Group provides an analysis of the key trends in each sub-segment of the global frozen pizza market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on crust type, size, product type, topping and distribution.
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Middle East and Africa
The report has also analysed the competitive landscape of the market with some of the key players being Amy's Kitchen Inc., Atkins Nutritionals Holdings Inc. (The Simply Good Foods Company), Conagra Brands Inc., Daiya Foods Inc. (Otsuka Pharmaceutical Co. Ltd.), Dr. Oetker GmbH, Freiberger Lebensmittel GmbH & Co. (Südzucker AG), General Mills Inc., McCain Foods Limited, Nestlé S.A., Newman's Own Inc., The Kraft Heinz Company, etc.
Base Year of the Analysis
Crust Type, Size, Product Type, Topping, Distribution, Region
Asia Pacific, Europe, North America, Latin America, Middle East and Africa
United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Amy's Kitchen Inc., Atkins Nutritionals Holdings Inc. (The Simply Good Foods Company), Conagra Brands Inc., Daiya Foods Inc. (Otsuka Pharmaceutical Co. Ltd.), Dr. Oetker GmbH, Freiberger Lebensmittel GmbH & Co. (Südzucker AG), General Mills Inc., McCain Foods Limited, Nestlé S.A., Newman's Own Inc. and The Kraft Heinz Company
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Key Questions Answered in This Report
The global frozen pizza market was valued at US$ 16.6 Billion in 2022.
We expect the global frozen pizza market to exhibit a CAGR of 6.1% during 2023-2028.
The growing demand for ready-to-eat food products, along with the introduction of gluten- and dairy-
free variants to cater to the changing consumer dietary patterns, is currently driving the global frozen
The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from
conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of
Based on the pizza crust type, the global frozen pizza market can be segmented into thin crust, thick
crust, stuffed crust, and others. Currently, thin crust holds the majority of the total market share.
Based on the size, the global frozen pizza market has been divided into small, medium, and large.
Among these, medium-sized frozen pizza currently exhibits a clear dominance in the market.
Based on the product type, the global frozen pizza market can be categorized into regular frozen pizza,
premium frozen pizza, and gourmet frozen pizza. Currently, regular frozen pizza accounts for the
majority of the global market share.
Based on the topping, the global frozen pizza market has been segregated into cheese, meat, fruits and
vegetables, and others. Among these, meat holds the largest market share.
Based on the distribution, the global frozen pizza market can be bifurcated into food chain services,
modern trade, departmental stores, online stores, and others. Currently, food chain services exhibit a
clear dominance in the market.
On a regional level, the market has been classified into North America, Asia Pacific, Europe, Latin
America, and Middle East and Africa, where North America currently dominates the global market.
Some of the major players in the global frozen pizza market include Amy's Kitchen Inc., Atkins
Nutritionals Holdings Inc. (The Simply Good Foods Company), Conagra Brands Inc., Daiya Foods Inc. (Otsuka Pharmaceutical Co. Ltd.), Dr. Oetker GmbH, Freiberger Lebensmittel GmbH &; Co. (Südzucker AG), General Mills Inc., McCain Foods Limited, Nestlé S.A., Newman's Own Inc, The Kraft Heinz Company, etc.
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