The GCC fruit juice market reached a value of US$ 2,275 Million in 2018. The demand for fruit juice in the GCC region has been strong on the back of a shift in consumer preference towards non-carbonated and natural fruit beverages, rising prevalence of obesity and other lifestyle diseases, expanding multicultural young population, changing lifestyles, strong urbanisation rates, and increasing income levels. Rising demand for healthier beverage options in the region has driven manufacturers to develop products that are more natural and offer higher nutritional content. Looking forward, IMARC expects this market to grow at a CAGR of nearly 6% during 2019-2024, reaching a value of US$ 3,208 Million by 2024.
GCC Fruit Juice Market Drivers
On the basis of product, the market has been segmented as juice drinks, 100% fruit juice, concentrates, nectars, powdered juice and others. Juice drinks dominate the market, holding the largest share.
Based on the flavour, orange accounts for the majority of the total regional market. Other major flavours include mango, mix fruit, apple and others.
Based on the type of packaging, the market has been segregated into tetrapacks, bottles, cans and others. Amongst these, tetrapacks accounts for the majority of the market share.
On the basis of distribution, the market has been segmented into supermarkets and hypermarkets, convenience stores, specialty stores, online and others.
Country-wise, the market has been segmented into Saudi Arabia, UAE, Kuwait, Oman, Qatar and Bahrain. Amongst these, Saudi Arabia is the biggest market, accounting for the majority of the market share.
The competitive landscape of the fruit juice market has also been analysed. Some of the leading players operating in the market are:
This report provides a deep insight into the GCC fruit juice market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the GCC fruit juice industry in any manner.
Key Questions Answered in This Report:
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