The Indian ghee market reached a value of INR 2,273 Billion in 2019 and is expected to reach a value of INR 4,653 Billion by 2024. Ghee, which is widely used in Indian cooking, is the pure butter fat left over after the milk solids and water are removed from butter. It is very fragrant with a rich nutty taste and represents the second largest consumed dairy product in India, after liquid milk. The healthy growth of the market can be attributed to numerous forces. Population growth, rising disposable incomes, easy availability, and growing awareness about the benefits of ghee are some of the factors that are broadening the growth aspects of the market. Looking forward, IMARC Group expects the ghee market in India to exhibit strong growth during 2020-2025.
The report has examined the Indian Ghee Market in 15 major states:
For each of the states, the report provides a thorough analysis of the current and historical value and volume trends, market share of key players and market forecast. Currently, Uttar Pradesh represents the region with highest market share in the country. It is followed by Rajasthan and Madhya Pradesh.
Ghee Makret in India is highly fragmented with the presence of several small and large manufacturers competing in terms of price and quality. Some of the leading players in the market are:
The study gives an in-depth analysis of the ghee market landscape in India, covering the current, historical and future trends for ghee production along with its prices. The report also offers SWOT, Value Chain and Porter’s Five Forces analysis of the Indian ghee market along with breakup by segment, region and an analysis of the competitive landscape. The study is based on both desk research and multiple waves of qualitative primary research. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Indian ghee market in any manner.
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