Global Digital Content Creation Market to Reach US$ 44.3 Billion by 2032, Stimulated by Rising Evolution of Augmented Reality (AR) and Virtual Reality (VR)

December 13, 2023 | Technology & Media

According to the latest report by IMARC Group, titled “Digital Content Creation Market Report by Component (Tools, Services), Content Format (Textual, Graphical, Video, Audio), Deployment Type (On-premises, Cloud-based), Enterprise Size (Large Enterprises, Small and Medium Enterprises), End Use Industry (Retail, Hospitality, Automotive, Travel and Tourism, Healthcare, Pharmaceuticals, Media and Entertainment, Government, and Others), and Region 2024-2032,” the global digital content creation market size reached US$ 17.0 Billion in 2023. Digital content creation refers to the procedure of conceptualizing, developing, and producing various forms of multimedia content tailored for online platforms. It encompasses a range of formats, including articles, videos, infographics, and podcasts. It serves multiple purposes, such as brand promotion, information dissemination, and audience engagement. It enables companies to educate their audience about their products or services, share industry insights, and establish themselves as industry thought leaders. It encourages interactions, discussions, and sharing, leading to a more active online community. It can guide potential customers through the buying journey, answering their questions and addressing concerns.

Global Digital Content Creation Market Trends:

At present, the increasing demand for digital content, as it addresses emerging trends and caters to changing audience preferences, represents one of the crucial factors impelling the growth of the market. Besides this, the rising proliferation of digital platforms and channels, coupled with the growing demand for engaging and visually appealing content, is offering a favorable market outlook. In addition, increasing investments in sophisticated content creation tools and technologies by companies are contributing to the growth of the market. Apart from this, the rising evolution of augmented reality (AR) and virtual reality (VR), providing immersive content experiences, is supporting the growth of the market. Additionally, the increasing shift towards personalized content delivery is strengthening the growth of the market. Looking forward, the market value is projected to reach US$ 44.3 Billion by 2032, expanding at a CAGR of 11.3% during 2024-2032.

Market Summary:

Based on the component, the market has been segmented into tools (content transformation, content publishing, and content authoring) and services (managed services and professional services). Currently, tools dominate the market, holding the largest share.
On the basis of the content format, the market has been segregated into textual, graphical, video, and audio. Presently, video represents the biggest share in the market.
Based on the deployment type, the market is divided into on-premises and cloud-based. At present, cloud-based holds the maximum share in the market.
On the basis of enterprise size, large enterprises represent the largest segment, followed by small and medium sized enterprises.
Based on the end use industry, the market is classified into retail, hospitality, automotive, travel and tourism, healthcare, pharmaceuticals, media and entertainment, government, and others. Currently, retail dominates the market, holding the largest share.
Region-wise, the market has been segmented into North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. Amongst these, North America is the leading market, accounting for the majority of the global share.
The competitive landscape of the market has also been examined, with some of the key players being Acrolinx GmbH, Activision Blizzard Inc., Adobe Inc., Aptara Inc., Avid Technology Inc., Comcast Corporation, Corel Corporation, Integra Software Services Pvt. Ltd., MarketMuse Inc., Microsoft Corporation, Quark Software Inc., etc.

Report Scope:

Report Features	Details
Base Year of the Analysis	2023
Historical Period	2018-2023
Forecast Period	2024-2032
Units	US$ Billion
Components Covered	Tools: Content Transformation, Content Publishing, Content Authoring Services: Managed Services, Professional Services
Content Formats Covered	Textual, Graphical, Video, Audio
Deployment Types Covered	On-premises, Cloud-based
Enterprise Sizes Covered	Large Enterprises, Small and Medium Enterprises
End Use Industries Covered	Retail, Hospitality, Automotive, Travel and Tourism, Healthcare, Pharmaceuticals, Media and Entertainment, Government, Others
Regions Covered	Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered	United States, Canada, Germany, France, United Kingdom, Italy, Spain, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered	Acrolinx GmbH, Activision Blizzard Inc., Adobe Inc., Aptara Inc., Avid Technology Inc., Comcast Corporation, Corel Corporation, Integra Software Services Pvt. Ltd., MarketMuse Inc., Microsoft Corporation, Quark Software Inc., etc.
Customization Scope	10% Free Customization
Report Price and Purchase Option	Single User License: US$ 3899 Five User License: US$ 4899 Corporate License: US$ 5899
Post-Sale Analyst Support	10-12 Weeks
Delivery Format	PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

About Us:

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

Contact Us:

IMARC Group
134 N 4th St.
Brooklyn, NY 11249, USA
Email: Sales@imarcgroup.com
Americas:- +1 631 791 1145 | Africa and Europe :- +44-753-713-2163 | Asia: +91-120-433-0800

Need more help?

Speak to our experienced analysts for insights on the current market scenarios.
Include additional segments and countries to customize the report as per your requirement.
Gain an unparalleled competitive advantage in your domain by understanding how to utilize the report and positively impacting your operations and revenue.
For further assistance, please connect with our analysts.

Global Digital Content Creation Market to Reach US$ 44.3 Billion by 2032, Stimulated by Rising Evolution of Augmented Reality (AR) and Virtual Reality (VR)

Purchase options

Single User License ~~$3899~~ $2999
Five User License ~~$4899~~ $3999
Corporate User License ~~$5899~~ $4999

Inquire Before Buying

Benefits of Customization

Personalize this research

Triangulate with your data

Get data as per your format and definition

Gain a deeper dive into a specific application, geography, customer, or competitor

Any level of personalization

Speak to an Analyst

Request Brochure

Get in Touch With Us

UNITED STATES

Phone: +1-631-791-1145

INDIA

Phone: +91-120-433-0800

UNITED KINGDOM

Phone: +44-753-714-6104

Email: sales@imarcgroup.com

Client Testimonials

IMARC made the whole process easy. Everyone I spoke with via email was polite, easy to deal with, kept their promises regarding delivery timelines and were solutions focused. From my first contact, I was grateful for the professionalism shown by the whole IMARC team. I recommend IMARC to all that need timely, affordable information and advice. My experience with IMARC was excellent and I can not fault it.

The IMARC team was very reactive and flexible with regard to our requests. A very good overall experience. We are happy with the work that IMARC has provided, very complete and detailed. It has contributed to our business needs and provided the market visibility that we required

We were very happy with the collaboration between IMARC and Colruyt. Not only were your prices competitive, IMARC was also pretty fast in understanding the scope and our needs for this project. Even though it was not an easy task, performing a market research during the COVID-19 pandemic, you were able to get us the necessary information we needed. The IMARC team was very easy to work with and they showed us that it would go the extra mile if we needed anything extra

Last project executed by your team was as per our expectations. We also would like to associate for more assignments this year. Kudos to your team.

We would be happy to reach out to IMARC again, if we need Market Research/Consulting/Consumer Research or any associated service. Overall experience was good, and the data points were quite helpful.

Arabian Plastic Manufacturing Company Ltd.

The figures of market study were very close to our assumed figures. The presentation of the study was neat and easy to analyse. The requested details of the study were fulfilled. My overall experience with the IMARC Team was satisfactory.

The overall cost of the services were within our expectations. I was happy to have good communications in a timely manner. It was a great and quick way to have the information I needed.

My questions and concerns were answered in a satisfied way. The costs of the services were within our expectations. My overall experience with the IMARC Team was very good.

I agree the report was timely delivered, meeting the key objectives of the engagement. We had some discussion on the contents, adjustments were made fast and accurate. The response time was minimum in each case. Very good. You have a satisfied customer.

We would be happy to reach out to IMARC for more market reports in the future. The response from the account sales manager was very good. I appreciate the timely follow ups and post purchase support from the team. My overall experience with IMARC was good.

IMARC was a good solution for the data points that we really needed and couldn't find elsewhere. The team was easy to work, quick to respond, and flexible to our customization requests.