Global Esports Market to Reach US$ 8.2 Billion by 2032, Bolstered by Extensive Investments

March 29, 2022 | Technology & Media

The latest report by IMARC Group, titled “Esports Market Report by Revenue Model (Media Rights, Advertising and Sponsorships, Merchandise and Tickets, and Others), Platform (PC-based Esports, Consoles-based Esports, Mobile and Tablets), Games (Multiplayer Online Battle Arena (MOBA), Player vs Player (PvP), First Person Shooters (FPS), Real Time Strategy (RTS)), and Region 2024-2032,” finds that the global esports market size reached US$ 1.8 Billion in 2023. Esports, or electronic sports, are online games organized in a highly competitive environment played for monetary gain. They are facilitated by electronic systems and are coordinated by different leagues, ladders, and tournaments. Esports can either be played one-on-one or against teams. Esports aid hand-eye coordination, attention, visual acuity, basic visual processing, and executive functions in players. They also enhance problem-solving abilities, improve strategy skills, boosts self-confidence and player socialization. As a result, esports are gaining popularity among individuals, especially Gen Z and the millennial population.

Global Esports Market Trends: 

The market is primarily driven by the growing pop-culturization of the sports industry. In addition, the increasing time viewers spend watching live game streams on platforms such as Twitch, Beam, Azubi, Bingo Live, and YouTube is also fueling the market growth. Apart from this, there has been a significant shift toward gaming as a professional career opportunity from a casual hobby, which is escalating its demand across varying age groups. Besides this, leading players are focusing on offering games on different mediums like consoles, personal computers, and mobile phones. Moreover, various universities and colleges are starting a dedicated esports curriculum to develop skilled professionals. Furthermore, the extensive investments by several media organizations for winning exclusive media rights to broadcast the live streaming of events and numerous advertising campaigns are increasing audience reach and engagement activities, thereby creating a positive outlook for the market. Looking forward, the market value is expected to reach US$ 8.2 Billion by 2032, exhibiting a CAGR of 18% during the forecast period (2024-2032).

Market Summary: 

  • Based on the revenue model, the market has been segmented into media rights, advertising and sponsorships, merchandise and tickets, and others.
  • On the basis of the platform, the market has been classified into PC-based esports, consoles-based esports, and mobile and tablets.
  • The market has been categorized based on the games into multiplayer online battle arena (MOBA), player vs player (PvP), first person shooters (FPS), and real time strategy (RTS).
  • Region-wise, the market has been divided into North America (the United States and Canada), Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others), Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others), Latin America (Brazil, Mexico, and others), and Middle East and Africa.
  • The competitive landscape of the market has been examined, with some of the key players being Activision Blizzard Inc., Capcom Corporation Limited, Electronic Arts Inc., Epic Games Inc., FACEIT Limited, Gameloft SE (Vivendi SE), Gfinity PLC, Intel Corporation, Modern Times Group, Nintendo Corporation Limited, NVIDIA Corporation, Riot Games Inc., Valve Corporation, and Zynga Inc

Report Coverage:

Report Features Details
Base Year of the Analysis 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Units US$ Billion
Segment Coverage Revenue Model, Platform, Games, Region
Region Covered  Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered Activision Blizzard Inc., Capcom Co. Ltd., Electronic Arts Inc., Epic Games Inc., FACEIT, Gameloft SE (Vivendi SE), Gfinity PLC, Intel Corporation, Modern Times Group, Nintendo Co. Ltd., NVIDIA Corporation, Riot Games Inc., Valve Corporation and Zynga Inc.
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2499
Five User License: US$ 3499
Corporate License: US$ 4499
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

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Global Esports Market to Reach US$ 8.2 Billion by 2032, Bolstered by Extensive Investments
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