Global Licensed Sports Merchandise Market to Grow at 4.9% During 2022-2027, Catalyzed by Growing Popularity of Sports Leagues

November 04, 2020

The latest IMARC Group report, titled “Licensed Sports Merchandise Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027,” finds that the global licensed sports merchandise market size reached US$ 29.9 Billion in 2021. Licensed sports merchandise refers to apparel and other items relating to sports clubs or athletes, produced and sold in retail by licensed producers of sports goods or retailers to promote their brands. Licensed corporations pay a certain amount of royalty to sports entities for products distributed under a license using proprietary logos and other branding assets. In recent years, licensed sports merchandise has gained traction due to a significant rise in the number of commercialized sports events and tournaments.

We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.

Global Licensed Sports Merchandise Market Trends:

The primary factor bolstering the market growth is the growing popularity of sports leagues due to the global broadcasting by sports channels and online and mobile streaming. Besides this, the rising interest of people in sporting activities has resulted in an escalated demand for sports apparel of major sports teams and sports persons with imprints of logos, names and numbers. Apart from this, the availability of exclusive merchandise apparel on online stores is further contributing to the market. E-commerce platforms have emerged as a safe and viable alternative, which offer a wide range of products and a convenient shopping experience of purchasing authentic premium-quality goods at competitive prices. Moreover, the expansion of product lines by manufacturers to meet the escalating demand for licensed sports products is bolstering the market growth. Looking forward, the market is anticipated to exhibit a CAGR of 4.9% during the forecast period (2022-2027).

Market Summary:

  • Based on the product type, the market has been segmented into apparel and footwear, accessories and gifts, toys and games, others.
  • On the basis of the distribution channel, the market has been categorized into online stores, supermarkets and hypermarkets, departmental stores, specialty stores, and others.
  • The market has been bifurcated based on the price range into premium and economic segments.
  • On the basis of the end-user, the market has been classified into men, women and children.
  • Region-wise, the market has been divided into North America (the United States and Canada), Asia Pacific (China, Japan, India, Australia, South Korea, Indonesia and others), Europe (Germany, France, the United Kingdom, Italy, Spain, Russia and others), Latin America (Brazil, Mexico and others), and Middle East and Africa.
  • The competitive landscape of the market has been examined, with some of the key players being Adidas AG, Columbia Sportswear, Dick's Sporting Goods Inc., Fanatics Inc., G-III Apparel Group Ltd., Hanesbrands Inc., Nike Inc., Prada, Puma SE, Sports Direct International Plc, Under Armour Inc. and VF Corporation.


About Us:

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

Contact US

IMARC Group
30 N Gould St, Ste R
Sheridan, WY (Wyoming) 82801 USA
Email: Sales@imarcgroup.com
Tel No:(D) +91 120 433 0800
Americas:- +1 631 791 1145 | Africa and Europe :- +44-702-409-7331 | Asia: +91-120-433-0800, +91-120-433-0800

Global Licensed Sports Merchandise Market to Grow at 4.9% During 2022-2027, Catalyzed by Growing Popularity of Sports Leagues
Select Licence Type



Benefits of Customization

Personalize This Research

Triangulate with your Data

Get Data as per your Format and Definition

Gain a Deeper Dive into a Specific Application, Geography, Customer or Competitor

Any level of Personalization

Get in Touch With Us
UNITED STATES

Phone: +1-631-791-1145

INDIA

Phone: +91-120-433-0800

UNITED KINGDOM

Phone: +44-753-713-2163

Email: sales@imarcgroup.com

Client Testimonials

Aktive Services

IMARC made the whole process easy. Everyone I spoke with via email was polite, easy to deal with, kept their promises regarding delivery timelines and were solutions focused. From my first contact, I was grateful for the professionalism shown by the whole IMARC team. I recommend IMARC to all that need timely, affordable information and advice. My experience with IMARC was excellent and I can not fault it.

Read More
Bayer AH

It was indeed a great experience to work with IMARC on the assignment on Aqua market. The team had done a fantastic job in terms of what was expected, what was assured and what was the result… the report gave us many insights and market know how which allowed us to work on our strength and define exact strategies…

Read More
Colruyt Group

We were very happy with the collaboration between IMARC and Colruyt. Not only were your prices competitive, IMARC was also pretty fast in understanding the scope and our needs for this project. Even though it was not an easy task, performing a market research during the COVID-19 pandemic, you were able to get us the necessary information we needed. The IMARC team was very easy to work with and they showed us that it would go the extra mile if we needed anything extra

Read More
KRISHAK BHARTI CO-OP LTD

Last project executed by your team was as per our expectations. We also would like to associate for more assignments this year. Kudos to your team.

Read More
Zee Media Corp. Ltd.

We would be happy to reach out to IMARC again, if we need Market Research/Consulting/Consumer Research or any associated service. Overall experience was good, and the data points were quite helpful.

Read More
Arabian Plastic Manufacturing Company Ltd.

The figures of market study were very close to our assumed figures. The presentation of the study was neat and easy to analyse. The requested details of the study were fulfilled. My overall experience with the IMARC Team was satisfactory.

Read More
Sumitomo Corporation

The overall cost of the services were within our expectations. I was happy to have good communications in a timely manner. It was a great and quick way to have the information I needed.

Read More
Hameln Rds

My questions and concerns were answered in a satisfied way. The costs of the services were within our expectations. My overall experience with the IMARC Team was very good.

Read More
Quality Consultants BV

I agree the report was timely delivered, meeting the key objectives of the engagement. We had some discussion on the contents, adjustments were made fast and accurate. The response time was minimum in each case. Very good. You have a satisfied customer.

Read More
TATA Advanced Systems Limited

We would be happy to reach out to IMARC for more market reports in the future. The response from the account sales manager was very good. I appreciate the timely follow ups and post purchase support from the team. My overall experience with IMARC was good.

Read More
Stax

IMARC was a good solution for the data points that we really needed and couldn't find elsewhere. The team was easy to work, quick to respond, and flexible to our customization requests.

Read More