Global Nitro-infused Beverages Market to Reach US$ 275.11 Million by 2028, Impelled by the Increasing Consumer Demand.

July 13, 2023 | Food & Beverages

According to the latest report by IMARC Group, titled “Nitro-infused Beverages Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028, the global nitro-infused beverages market size reached US$ 85.36 Million in 2022. A nitro-infused beverage is a type of carbonated drink that is infused with nitrogen gas. The process involves storing the beverage in a pressurized container and forcing nitrogen gas into it, creating a smooth, creamy texture and a foamy head. The infusion of nitrogen gas creates tiny bubbles in the beverage, which gives it a velvety mouthfeel and a visually appealing cascading effect when poured. They enhance the texture and the overall experience of the beverage and are typically served cold, either on tap or in cans that have been infused with nitrogen. Nitro-infused beverages enhance the flavor profile of beverages as the nitrogen bubbles help to release aromatic compounds, allowing the flavors to be more pronounced and enjoyable.

Global Nitro-infused Beverages Market Trends:

The sudden shift toward premium and specialty beverages is one of the major factors contributing to the market growth. Nitro-infused beverages offer a distinct taste and texture, providing a creamy and velvety experience, which in turn is attracting new customers. Moreover, the increasing product demand due to the rise in the specialty coffee culture has gained momentum, with consumers showing a growing interest in high-quality, ethically sourced coffees and unique brewing methods, creating a positive outlook for the market. Additionally, the widespread expansion of nitrogen infusion techniques beyond coffee to other beverage categories, such as tea and cocktails, has broadened market penetration and has appealed to a wider range of consumers, supporting the market growth. Besides this, the growing popularity of nitro-infused beverages that require minimal or no added sugars or dairy products makes them an appealing choice for health-conscious consumers strengthening the market growth. Furthermore, the increasing product availability and accessibility in various retail channels, including coffee shops, cafes, convenience stores, and supermarkets, reaching a larger consumer base is providing a considerable boost to the market growth. Apart from this, rapid technological advancements have improved the design of cans and packaging for nitrogen-infused beverages that feature widgets or nitrogen-impregnated capsules to release nitrogen upon opening, recreating the cascading effect and enhancing the sensory experience for consumers, which in turn is providing a thrust to the market growth. Looking forward, the market value is projected to reach US$ 275.11 Million by 2028, expanding at a CAGR of 21.09% during 2023-2028.

Market Summary:

  • Based on the product, the market has been categorized into nitro coffee, tea, soft drinks, and others. According to the report, nitro coffee represents the largest segment.
  • On the basis of the distribution channel, the market is divided into supermarket and hypermarkets, convenience stores, online stores, and others. Amongst these, supermarkets and hypermarkets represent the largest segment.
  • Region-wise, the market has been segmented into North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and Middle East and Africa. Amongst these, North America is the leading market, accounting for the majority of the global share.
  • The competitive landscape of the market has also been examined, with some of the key players being Beanly Beverages Private Limited, Bona Fide Nitro Coffee and Tea, Caveman Coffee Company, Funkin Cocktails, H&H Products Company, King's Row Coffee, La Colombe Coffee Roasters, Left Hand Brewing Company, Lucky Jack Cold Brew Coffee, NITRO Beverage Co., Quivr, RISE Brewing Co., Starbucks Corporation, etc.

Report Scope:

Report Features Details
Base Year of the Analysis 2022
Historical Period 2017-2022
Forecast Period 2023-2028
Units US$ Million
Products Covered Nitro Coffee, Nitro Tea, Nitro Soft Drinks, Others
Distribution Channels Covered Supermarket and Hypermarkets, Convenience Stores, Online Stores, Others
Regions Covered  Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered Beanly Beverages Private Limited, Bona Fide Nitro Coffee and Tea, Caveman Coffee Company, Funkin Cocktails, H&H Products Company, King's Row Coffee, La Colombe Coffee Roasters, Left Hand Brewing Company, Lucky Jack Cold Brew Coffee, NITRO Beverage Co., Quivr, RISE Brewing Co., Starbucks Corporation, etc.
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2499
Five User License: US$ 3499
Corporate License: US$ 4499
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

About Us:

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

Contact Us:

134 N 4th St.
Brooklyn, NY 11249, USA
Americas:- +1 631 791 1145 | Africa and Europe :- +44-702-409-7331 | Asia: +91-120-433-0800, +91-120-433-0800

Need more help?

  • Speak to our experienced analysts for insights on the current market scenarios.
  • Include additional segments and countries to customize the report as per your requirement.
  • Gain an unparalleled competitive advantage in your domain by understanding how to utilize the report and positively impacting your operations and revenue.
  • For further assistance, please connect with our analysts.
Global Nitro-infused Beverages Market to Reach US$ 275.11 Million by 2028, Impelled by the Increasing Consumer Demand.
Purchase options Year End sale

Benefits of Customization

Personalize this research

Triangulate with your data

Get data as per your format and definition

Gain a deeper dive into a specific application, geography, customer, or competitor

Any level of personalization

Get in Touch With Us

Phone: +1-631-791-1145


Phone: +91-120-433-0800


Phone: +44-753-713-2163


Client Testimonials

Aktive Services

IMARC made the whole process easy. Everyone I spoke with via email was polite, easy to deal with, kept their promises regarding delivery timelines and were solutions focused. From my first contact, I was grateful for the professionalism shown by the whole IMARC team. I recommend IMARC to all that need timely, affordable information and advice. My experience with IMARC was excellent and I can not fault it.

Read More
Greenfish S.A.

The IMARC team was very reactive and flexible with regard to our requests. A very good overall experience. We are happy with the work that IMARC has provided, very complete and detailed. It has contributed to our business needs and provided the market visibility that we required

Read More
Colruyt Group

We were very happy with the collaboration between IMARC and Colruyt. Not only were your prices competitive, IMARC was also pretty fast in understanding the scope and our needs for this project. Even though it was not an easy task, performing a market research during the COVID-19 pandemic, you were able to get us the necessary information we needed. The IMARC team was very easy to work with and they showed us that it would go the extra mile if we needed anything extra

Read More

Last project executed by your team was as per our expectations. We also would like to associate for more assignments this year. Kudos to your team.

Read More
Zee Media Corp. Ltd.

We would be happy to reach out to IMARC again, if we need Market Research/Consulting/Consumer Research or any associated service. Overall experience was good, and the data points were quite helpful.

Read More
Arabian Plastic Manufacturing Company Ltd.

The figures of market study were very close to our assumed figures. The presentation of the study was neat and easy to analyse. The requested details of the study were fulfilled. My overall experience with the IMARC Team was satisfactory.

Read More
Sumitomo Corporation

The overall cost of the services were within our expectations. I was happy to have good communications in a timely manner. It was a great and quick way to have the information I needed.

Read More
Hameln Rds

My questions and concerns were answered in a satisfied way. The costs of the services were within our expectations. My overall experience with the IMARC Team was very good.

Read More
Quality Consultants BV

I agree the report was timely delivered, meeting the key objectives of the engagement. We had some discussion on the contents, adjustments were made fast and accurate. The response time was minimum in each case. Very good. You have a satisfied customer.

Read More
TATA Advanced Systems Limited

We would be happy to reach out to IMARC for more market reports in the future. The response from the account sales manager was very good. I appreciate the timely follow ups and post purchase support from the team. My overall experience with IMARC was good.

Read More

IMARC was a good solution for the data points that we really needed and couldn't find elsewhere. The team was easy to work, quick to respond, and flexible to our customization requests.

Read More