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Global Pepperoni Market to Grow at 2.3% During 2022-2027, Spurred by Increasing Demand for Convenience Foods

Published on Sep 24, 2021

According to the latest report by IMARC Group, titled "Pepperoni Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027," the global pepperoni market is expected to exhibit a CAGR of 2.3% during 2022-2027. Pepperoni refers to a variant of dry salami that is widely popular in the United States. It is commonly prepared by curing and mixing pork, beef or turkey with different seasonings, such as salt, garlic, and herbs. It is characterized by bright red color, smoky flavor and soft texture. Rich in fat and calories, it is known to be a good source of other essential nutrients, such as iron, zinc, copper and phosphorus. It also comprises selenium, a vital antioxidant, that is known to boost overall health. Pepperoni is popularly used as a preferred pizza topping and as a key ingredient in the preparation of pasta, burgers, and sandwiches.

We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.

Global Pepperoni Market Trends:

The global market is majorly driven by the rising demand for convenience food across the globe. This is supported by rapid globalization, inflating per capita income levels and shifting consumer dietary patterns. Coupled with the widespread availability of frozen pepperoni pizza, this is creating a positive outlook for the market. Furthermore, the rising preference toward multi-cuisine culture has resulted in the bolstering demand for pepperoni on the globe, which is expected to create lucrative growth opportunities for new entrants. Also, the escalating demand for clean-labeled processed meat products and the modernization of the meat processing industry are acting as major growth-inducing factors. Some of the other factors contributing to the market growth include the introduction of organic pepperoni variants and the easy product availability across the online and offline organized retail channels. 

Market Summary:

  • On the basis of the product type, the market has been bifurcated into pork and beef pepperoni. Among these, pork pepperoni exhibits a clear dominance in the market.
  • Based on the distribution channel, the market has been classified into supermarkets and hypermarkets, convenience stores, specialist retailers, online retailers and others, wherein supermarkets and hypermarkets account for the majority of the total market share.
  • On the geographical front, North America holds the leading position in the market. Other major regions include Asia Pacific, Europe, Middle East and Africa, and Latin America.
  • The competitive landscape of the market has been analyzed with the detailed profiles of the key players operating in the market. Some of these players include Battistoni Italian Specialty Meats, Bridgford Foods Corporation, Danish Crown Toppings (DK Foods), Hormel Foods Corporation, Johnsonville, Liguria Foods, Pallas Foods, Smithfield Foods, Inc.


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IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

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