According to the latest report by IMARC Group, titled "Virtual Events Market Size, Share, Trends and Forecast by Type, Solution Type, Application, End Use, and Region, 2026-2034," the global virtual events market size reached USD 243.0 Billion in 2025. A virtual event is a web-based event that includes a vast range of activities, such as broadcasting, live streaming and audio/video conferencing. They require individuals to interact in a virtual space via tablets, laptops, desktops and smartphones using the internet. Some of the most common types of virtual events include company conferences, sales meetings, summits, job fairs and trade shows. They provide a cost-effective solution that brings together a large number of attendees from across the globe for a purposeful gathering. Numerous vendors are now providing various sophisticated tools that assist in streamlining the overall virtual experience. As a result, they are widely utilized as a key tool in numerous industry verticals, such as the education, corporate, healthcare, hospitality and banking, financial services and insurance (BFSI) sectors.
Global Virtual Events Market Trends:
The global market is primarily driven by rapid digitization and the growing preference towards the utilization of virtual infrastructures and services by numerous organizations. Additionally, there has been a considerable increase in the number of virtual events being held across the globe due to the mandatory lockdowns imposed by the governments of numerous countries to curb the spread of the coronavirus disease (COVID-19). This has also prompted numerous small and large-scale organizations to adopt Work-From-Home (WFH) policy, which has led to the rising need for video conferencing and communication platforms across the corporate segment to ensure seamless business and client meetings. Moreover, key players are now incorporating higher bandwidths with their platforms to ensure smooth workflow and offer innovative and sophisticated tools that assist in enhancing the overall virtual experience of corporate employees. Apart from this, they are also leveraging advanced technologies, such as artificial intelligence (AI), virtual reality (VR), and augmented reality (AR), to provide unparalleled efficacy and improved user experience, thereby providing an impetus to the market growth. Some of the other factors contributing to the market growth include the easy availability of high-speed internet connection, the advent of software-as-a-service (SaaS)-based virtual events and the increasing demand for audio and video conferencing from the education sector. Looking forward, IMARC Group expects the market to reach USD 1,057.9 Billion by 2034, exhibiting a growth rate (CAGR) of 17.80% during 2026-2034.
Market Summary:
| Report Features | Details |
|---|---|
| Base Year of the Analysis | 2025 |
| Historical Period | 2020-2025 |
| Forecast Period | 2026-2034 |
| Units | Billion USD |
| Segment Coverage | Type, Solution Type, Application, End-Use, Region |
| Region Covered | Asia Pacific, Europe, North America, Latin America, Middle East and Africa |
| Countries Covered | United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico |
| Companies Covered | Adobe Inc., Alcatel-Lucent, Atlassian, Avaya Holdings Corp., Broadsoft Inc., Cisco Systems Inc., Citrix Systems Inc., Huawei, International Business Machines, Microsoft Corporation, Mitel Networks, Toshiba Corporation and Zoom Video Communications Inc. |
| Customization Scope | 10% Free Customization |
| Post-Sale Analyst Support | 10-12 Weeks |
| Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
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