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Green Tea Market Report by Type (Green Tea Bags, Green Tea Instant Mixes, Iced Green Tea, Loose Leaf, Capsules, and Others), Flavour (Lemon, Aloe Vera, Cinnamon, Vanilla, Wild Berry, Jasmin, Basil, and Others), Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Convenience Stores, Online Stores, and Others), and Region 2023-2028
Report Format: PDF+Excel | Report ID: SR112023A1183
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Market Overview:
The global green tea market size reached US$ 15.1 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 22.2 Billion by 2028, exhibiting a growth rate (CAGR) of 6.5% during 2023-2028.
Green tea, made from the unoxidized leaves of Camellia sinensis, is a pale green beverage with a slightly bitter taste. It was traditionally employed as a medicine in China and India for easing digestion, regulating body temperature, improving heart and mental health, controlling bleeding, and healing wounds. On account of altering lifestyles of consumers, increasing prevalence of chronic diseases and rising awareness about the health benefits of green tea, it is becoming one of the preferred beverages across the globe. In addition to this, green tea is widely used as a raw material in the production of beverages, dietary supplements, dental care items and cosmetic products.
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Global Green Tea Market Drivers:
Green tea contains bioactive substances, such as caffeine and polyphenols, which assist in breaking down fat cells and discharging them into the circulatory system, thereby resulting in weight loss. Due to the increasing consumer tendency of spending on weight management products, the demand for green tea is proliferating across the globe. Green tea also helps in decreasing cholesterol and triglyceride levels and lowering the chances of heart attacks. Further, regular consumption of green tea provides cavity protection, lowers acidity of saliva, reduces the development of plaque and prevents oral bacteria from producing tooth enamel-dissolving acids. Some of the other key factors driving the demand of green tea include rising health consciousness, value addition, strong growth of online retail, etc.
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Note: Information in the above chart consists of dummy data and is only shown here for representation purpose. Kindly contact us for the actual market size and trends.
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Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global green tea market report, along with forecasts at the global and regional from 2023-2028. Our report has categorized the market based on type, flavour and distribution channel.
Breakup by Type:
- Green Tea Bags
- Green Tea Instant Mixes
- Iced Green Tea
- Loose Leaf
- Capsules
- Others
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Note: Information in the above chart consists of dummy data and is only shown here for representation purpose. Kindly contact us for the actual market size and trends.
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Breakup by Flavour:
- Lemon
- Aloe Vera
- Cinnamon
- Vanilla
- Wild Berry
- Jasmin
- Basil
- Others
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Specialty Stores
- Convenience Stores
- Online Stores
- Others
Regional Insights:
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- Asia Pacific
- North America
- Europe
- Middle East and Africa
- Latin America
Region-wise, Asia Pacific is the biggest market for green tea, accounting for the majority of the global share.
Competitive Landscape:
The global green tea market consists of numerous small and large manufacturers. Some of the leading players operating in the market are:
- AMORE Pacific Corp
- Arizona Beverage Company
- Associated British Foods LLC
- The Coca-Cola Company
- Tata Global Beverages
- Unilever
- Cape Natural Tea Products
- Celestial Seasonings
- Finlays Beverages Ltd.
- Frontier Natural Products Co-Op.
- Hambleden Herbs
- Hankook Tea
- Honest Tea, Inc.
- ITO EN
- Kirin Beverage Corp.
- Metropolitan Tea Company
- Northern Tea Merchants Ltd
- Numi Organic Tea
- Oishi Group Plc.
- Oregon Chai Inc.
- Yogi Tea
Report Coverage:
| Report Features | Details |
|---|---|
| Base Year of the Analysis | 2022 |
| Historical Period | 2017-2022 |
| Forecast Period | 2023-2028 |
| Units | US$ Billion |
| Segment Coverage | Type, Flavour, Distribution Channel, Region |
| Region Covered | Asia Pacific, Europe, North America, Latin America, Middle East and Africa |
| Companies Covered | AMORE Pacific Corp, Arizona Beverage Company, Associated British Foods LLC, The Coca-Cola Company, Tata Global Beverages, Unilever, Cape Natural Tea Products, Celestial Seasonings, Finlays Beverages Ltd., Frontier Natural Products Co-Op., Hambleden Herbs, Hankook Tea, Honest Tea, Inc., ITO EN, Kirin Beverage Corp., Metropolitan Tea Company, Northern Tea Merchants Ltd, Numi Organic Tea, Oishi Group Plc., Oregon Chai Inc. and Yogi Tea |
| Customization Scope | 10% Free Customization |
| Report Price and Purchase Option | Single User License: US$ 2499 Five User License: US$ 3499 Corporate License: US$ 4499 |
| Post-Sale Analyst Support | 10-12 Weeks |
| Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
The global green tea market was valued at US$ 15.1 Billion in 2022.
We expect the global green tea market to exhibit a CAGR of 6.5% during 2023-2028.
The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of green tea.
The rising awareness towards numerous benefits of green tea, such as weight management, decreasing cholesterol and triglyceride levels, lowering the chances of heart attacks, cavity protection, etc., is primarily driving the global green tea market.
Based on the type, the global green tea market can be segregated into green tea bags, green tea instant mixes, iced green tea, loose leaf, capsules, and others. Currently, green tea bags currently hold the largest market share.
Based on the flavor, the global green tea market has been bifurcated into lemon, aloe vera, cinnamon, vanilla, wild berry, jasmin, basil, and others. Among these, lemon currently exhibits a clear dominance in the market.
Based on the distribution channel, the global green tea market can be segmented into supermarkets and hypermarkets, specialty stores, convenience stores, online stores, and others. Currently, supermarkets and hypermarkets account for the majority of the total market share.
On a regional level, the market has been classified into Asia Pacific, North America, Europe, Middle East and Africa, and Latin America, where Asia Pacific currently dominates the global market.
Some of the major players in the global green tea market include AMORE Pacific Corp, Arizona Beverage Company, Associated British Foods LLC, The Coca-Cola Company, Tata Global Beverages, Unilever, Cape Natural Tea Products, Celestial Seasonings, Finlays Beverages Ltd., Frontier Natural Products Co-Op., Hambleden Herbs, Hankook Tea, Honest Tea, Inc., ITO EN, Kirin Beverage Corp., Metropolitan Tea Company, Northern Tea Merchants Ltd, Numi Organic Tea, Oishi Group Plc., Oregon Chai Inc., Yogi Tea, etc.
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