• Phone: +1-631-791-1145
  • Email: sales@imarcgroup.com

Green Tea Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024

The global green tea market reached a value of US$ 17.4 Billion in 2018. Green tea, made from the unoxidized leaves of Camellia sinensis, is a pale green beverage with a slightly bitter taste. It was traditionally employed as a medicine in China and India for easing digestion, regulating body temperature, improving heart and mental health, controlling bleeding, and healing wounds. On account of altering lifestyles of consumers, increasing prevalence of chronic diseases and rising awareness about the health benefits of green tea, it is becoming one of the preferred beverages across the globe. In addition to this, green tea is widely used as a raw material in the production of beverages, dietary supplements, dental care items and cosmetic products.

Global Green Tea Market Drivers:

Green tea contains bioactive substances, such as caffeine and polyphenols, which assist in breaking down fat cells and discharging them into the circulatory system, thereby resulting in weight loss. Due to the increasing consumer tendency of spending on weight management products, the demand for green tea is proliferating across the globe. Green tea also helps in decreasing cholesterol and triglyceride levels and lowering the chances of heart attacks. Further, regular consumption of green tea provides cavity protection, lowers acidity of saliva, reduces the development of plaque and prevents oral bacteria from producing tooth enamel-dissolving acids. Some of the other key factors driving the demand of green tea include rising health consciousness, value addition, strong growth of online retail, etc. Looking forward, the market is projected to reach a value of US$ 25.2 Billion by 2024, exhibiting a CAGR of around 6% during 2019-2024.

Report Coverage:

Breakup by Type:

  • Green Tea Bags
  • Green Tea Instant Mixes
  • Iced Green Tea
  • Loose Leaf
  • Capsules
  • Others


Breakup by Flavour:

  • Lemon
  • Aloe Vera
  • Cinnamon
  • Vanilla
  • Wild Berry
  • Jasmin
  • Basil
  • Others


Breakup by Distribution Channel:

  • Supermarkets and Hypermarkets
  • Specialty Stores
  • Convenience Stores
  • Online
  • Others


Regional Insights:

  • Asia Pacific
  • North America
  • Europe
  • Middle East and Africa
  • Latin America


Region-wise, Asia Pacific is the biggest market for green tea, accounting for the majority of the global share.

Competitive Landscape:

The global green tea market consists of numerous small and large manufacturers. Some of the leading players operating in the market are:

  • AMORE Pacific Corp
  • Arizona Beverage Company
  • Associated British Foods LLC
  • The Coca-Cola Company
  • Tata Global Beverages
  • Unilever
  • Cape Natural Tea Products
  • Celestial Seasonings
  • Finlays Beverages Ltd.
  • Frontier Natural Products Co-Op.
  • Hambleden Herbs
  • Hankook Tea
  • Honest Tea, Inc.
  • ITO EN
  • Kirin Beverage Corp.
  • Metropolitan Tea Company
  • Northern Tea Merchants Ltd
  • Numi Organic Tea
  • Oishi Group Plc.
  • Oregon Chai Inc.
  • Yogi Tea


Key Questions Answered in This Report:

  • How has the global green tea market performed so far and how will it perform in the coming years?
  • What are the key regional markets in the global green tea industry?
  • What is the breakup of the global green tea market on the basis of type?
  • What is the breakup of the global green tea market on the basis of flavour?
  • What is the breakup of the global green tea market on the basis of distribution channel?
  • What are the various stages in the value chain of the global green tea market?
  • What are the key driving factors and challenges in the global green tea market?
  • What is the structure of the global green tea market and who are the key players?
  • What is the degree of competition in the global green tea market?
  • How are green tea manufactured?

1    Preface
2    Scope and Methodology

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3    Executive Summary
4    Introduction

    4.1    Overview
    4.3    Key Industry Trends
5    Global Green Tea Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Market Breakup by Type 
    5.4    Market Breakup by Flavour 
    5.5    Market Breakup by Distribution Channel 
    5.6    Market Breakup by Region 
    5.7    Market Forecast 
6    Market Breakup by Type
    6.1    Green Tea Bags 
        6.1.1    Market Trends
        6.1.2    Market Forecast
    6.2    Green Tea Instant Mixes  
        6.2.1    Market Trends
        6.2.2    Market Forecast
    6.3    Iced Green Tea 
        6.3.1    Market Trends
        6.3.2    Market Forecast
    6.4    Loose Leaf 
        6.4.1    Market Trends
        6.4.2    Market Forecast
    6.5    Capsules 
        6.5.1    Market Trends
        6.5.2    Market Forecast
    6.6    Others 
        6.6.1    Market Trends
        6.6.2    Market Forecast
7    Market Breakup by Flavour 
    7.1    Lemon 
        7.1.1    Market Trends
        7.1.2    Market Forecast
    7.2    Aloe Vera  
        7.2.1    Market Trends
        7.2.2    Market Forecast
    7.3    Cinnamon 
        7.3.1    Market Trends
        7.3.2    Market Forecast
    7.4    Vanilla 
        7.4.1    Market Trends
        7.4.2    Market Forecast
    7.5    Wild Berry 
        7.5.1    Market Trends
        7.5.2    Market Forecast
    7.6    Jasmin 
        7.6.1    Market Trends
        7.6.2    Market Forecast
    7.7    Basil 
        7.7.1    Market Trends
        7.7.2    Market Forecast
    7.8    Others 
        7.8.1    Market Trends
        7.8.2    Market Forecast
8    Market Breakup by Distribution Channel 
    8.1    Supermarkets and Hypermarkets 
        8.1.1    Market Trends
        8.1.2    Market Forecast
    8.2    Specialty Stores  
        8.2.1    Market Trends
        8.2.2    Market Forecast
    8.3    Convenience Stores 
        8.3.1    Market Trends
        8.3.2    Market Forecast
    8.4    Online 
        8.4.1    Market Trends
        8.4.2    Market Forecast
    8.5    Others 
        8.5.1    Market Trends
        8.5.2    Market Forecast
9    Market Breakup by Region 
    9.1    Asia Pacific 
        9.1.1    Market Trends
        9.1.2    Market Forecast
    9.2    North America 
        9.2.1    Market Trends
        9.2.2    Market Forecast
    9.3    Europe 
        9.3.1    Market Trends
        9.3.2    Market Forecast
    9.4    Middle East and Africa
        9.4.1    Market Trends
        9.4.2    Market Forecast
    9.5    Latin America
        9.5.1    Market Trends
        9.5.2    Market Forecast
10    Global Green Tea Industry: SWOT Analysis 
    10.1    Overview 
    10.2    Strengths
    10.3    Weaknesses 
    10.4    Opportunities
    10.5    Threats
11    Global Green Tea Industry: Value Chain Analysis 
    11.1    Overview
    11.2    Producers
    11.3    Processing
    11.4    Trade
    11.5    Manufacturers
    11.6    Retail
    11.7    Consumers
12    Global Green Tea Industry: Porters Five Forces Analysis 
    12.1     Overview 
    12.2     Bargaining Power of Buyers
    12.3     Bargaining Power of Suppliers 
    12.4     Degree of Competition
    12.5     Threat of New Entrants
    12.6     Threat of Substitutes
13    Global Green Tea Industry: Price Analysis 
    13.1      Price Indicators
    13.2      Price Structure
    13.3      Margin Analysis
14    Green Tea Manufacturing Process
    14.1    Product Overview
    14.2    Raw Material Requirements
    14.3    Manufacturing Process
    14.4    Key Success and Risk Factors
15    Competitive Landscape
    15.1    Market Structure
    15.2    Key Players
    15.3    Profiles of Key Players
        15.3.1    AMORE Pacific Corp    
        15.3.2    Arizona Beverage Company 
        15.3.3    Associated British Foods LLC  
        15.3.4    The Coca-Cola Company 
        15.3.5    Tata Global Beverages 
        15.3.6    Unilever 
        15.3.7    Cape Natural Tea Products 
        15.3.8    Celestial Seasonings 
        15.3.9    Finlays Beverages Ltd. 
        15.3.10      Frontier Natural Products Co-Op. 
        15.3.11      Hambleden Herbs 
        15.3.12      Hankook Tea 
        15.3.13      Honest Tea, Inc.  
        15.3.14      ITO EN 
        15.3.15      Kirin Beverage Corp. 
        15.3.16      Metropolitan Tea Company  
        15.3.17      Northern Tea Merchants Ltd 
        15.3.18      Numi Organic Tea 
        15.3.19      Oishi Group Plc. 
        15.3.20      Oregon Chai Inc.  
        15.3.21      Yogi Tea 


List of Figures

Figure 1: Global: Green Tea Market: Major Drivers and Challenges
Figure 2: Global: Green Tea Market: Sales Value (in Billion US$), 2013-2018
Figure 3: Global: Green Tea Market: Breakup by Type (in %), 2018
Figure 4: Global: Green Tea Market: Breakup by Flavour (in %), 2018
Figure 5: Global: Green Tea Market: Breakup by Distribution Channel (in %), 2018
Figure 6: Global: Green Tea Market: Breakup by Region (in %), 2018
Figure 7: Global: Green Tea Market Forecast: Sales Value (in Billion US$), 2019-2024
Figure 8: Global: Green Tea Industry: SWOT Analysis
Figure 9: Global: Green Tea Industry: Value Chain Analysis
Figure 10: Global: Green Tea Industry: Porter’s Five Forces Analysis
Figure 11: Global: Green Tea (Green Tea Bags) Market: Sales Value (in Million US$), 2013 & 2018
Figure 12: Global: Green Tea (Green Tea Bags) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 13: Global: Green Tea (Green Tea Instant Mixes) Market: Sales Value (in Million US$), 2013 & 2018
Figure 14: Global: Green Tea (Green Tea Instant Mixes) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 15: Global: Green Tea (Iced Green Tea) Market: Sales Value (in Million US$), 2013 & 2018
Figure 16: Global: Green Tea (Iced Green Tea) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 17: Global: Green Tea (Loose Leaf) Market: Sales Value (in Million US$), 2013 & 2018
Figure 18: Global: Green Tea (Loose Leaf) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 19: Global: Green Tea (Capsules) Market: Sales Value (in Million US$), 2013 & 2018
Figure 20: Global: Green Tea (Capsules) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 21: Global: Green Tea (Other Types) Market: Sales Value (in Million US$), 2013 & 2018
Figure 22: Global: Green Tea (Other Types) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 23: Global: Green Tea (Lemon) Market: Sales Value (in Million US$), 2013 & 2018
Figure 24: Global: Green Tea (Lemon) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 25: Global: Green Tea (Aloe Vera) Market: Sales Value (in Million US$), 2013 & 2018
Figure 26: Global: Green Tea (Aloe Vera) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 27: Global: Green Tea (Cinnamon) Market: Sales Value (in Million US$), 2013 & 2018
Figure 28: Global: Green Tea (Cinnamon) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 29: Global: Green Tea (Vanilla) Market: Sales Value (in Million US$), 2013 & 2018
Figure 30: Global: Green Tea (Vanilla) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 31: Global: Green Tea (Wild Berry) Market: Sales Value (in Million US$), 2013 & 2018
Figure 32: Global: Green Tea (Wild Berry) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 33: Global: Green Tea (Jasmin) Market: Sales Value (in Million US$), 2013 & 2018
Figure 34: Global: Green Tea (Jasmin) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 35: Global: Green Tea (Basil) Market: Sales Value (in Million US$), 2013 & 2018
Figure 36: Global: Green Tea (Basil) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 37: Global: Green Tea (Other Flavours) Market: Sales Value (in Million US$), 2013 & 2018
Figure 38: Global: Green Tea (Other Flavours) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 39: Global: Green Tea Market: Sales through Supermarkets and Hypermarkets (in Million US$), 2013 & 2018
Figure 40: Global: Green Tea Market Forecast: Sales through Supermarkets and Hypermarkets (in Million US$), 2019-2024
Figure 41: Global: Green Tea Market: Sales through Specialty Stores (in Million US$), 2013 & 2018
Figure 42: Global: Green Tea Market Forecast: Sales through Specialty Stores (in Million US$), 2019-2024
Figure 43: Global: Green Tea Market: Sales through Convenience Stores (in Million US$), 2013 & 2018
Figure 44: Global: Green Tea Market Forecast: Sales through Convenience Stores (in Million US$), 2019-2024
Figure 45: Global: Green Tea Market: Online Sales (in Million US$), 2013 & 2018
Figure 46: Global: Green Tea Market Forecast: Online Sales (in Million US$), 2019-2024
Figure 47: Global: Green Tea Market: Sales through Other Distribution Channels (in Million US$), 2013 & 2018
Figure 48: Global: Green Tea Market Forecast: Sales through Other Distribution Channels (in Million US$), 2019-2024
Figure 49: Asia Pacific: Green Tea Market: Sales Value (In Million US$), 2013 & 2018
Figure 50: Asia Pacific: Green Tea Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 51: North America: Green Tea Market: Sales Value (in Million US$), 2013 & 2018
Figure 52: North America: Green Tea Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 53: Europe: Green Tea Market: Sales Value (in Million US$), 2013 & 2018
Figure 54: Europe: Green Tea Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 55: Middle East and Africa: Green Tea Market: Sales Value (in Million US$), 2013 & 2018
Figure 56: Middle East and Africa: Green Tea Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 57: Latin America: Green Tea Market: Sales Value (in Million US$), 2013 & 2018
Figure 58: Latin America: Green Tea Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 59: Green Tea Manufacturing: Process Flow


List of Tables

Table 1: Global:Green Tea Market: Key Industry Highlights, 2018 and 2024
Table 2: Global:Green Tea Market Forecast: Breakup by Type (in Million US$), 2019-2024
Table 3: Global:Green Tea Market Forecast: Breakup by Flavour (in Million US$), 2019-2024
Table 4: Global:Green Tea Market Forecast: Breakup by Distribution Channel (in Million US$), 2019-2024
Table 5: Global:Green Tea Market Forecast: Breakup by Region (in Million US$), 2019-2024
Table 6:Green Tea: Raw Material Requirements
Table 7: Global:Green Tea Market Structure
Table 8: Global:Green Tea Market: Key Players

Note: We value your privacy and will never rent or sell your email address. Privacy policy

Purchase Options




$ 1999

REACH OUT TO US

Call us on

( US: +1-631-791-1145 )
( UK: +44-702-409-7331 )
( India: +91-120-433-0800 )


Drop us an email at

sales@imarcgroup.com

Social Links