Home Textile Market Report by Product (Bed Linen, Bath Linen, Kitchen Linen, Upholstery), Fabric Type (Polyester, Cotton, Silk, Wool), Distribution Channel (Offline, Online), and Region 2023-2028

Home Textile Market Report by Product (Bed Linen, Bath Linen, Kitchen Linen, Upholstery), Fabric Type (Polyester, Cotton, Silk, Wool), Distribution Channel (Offline, Online), and Region 2023-2028

Report Format: PDF+Excel | Report ID: SR112023A12359
Year End sale Buy Now

Market Overview:

The global home textile market size reached US$ 119 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 165 Billion by 2028, exhibiting a growth rate (CAGR) of 5.58% during 2023-2028. The rising influence of emerging fashion and interior design trends, an enhanced focus on comfort and luxury, the inflating disposable income levels of the masses and continual product innovations are some of the major factors propelling the home textile market.

Report Attribute
Key Statistics
Base Year
Forecast Years
Historical Years
Market Size in 2022 US$ 119 Billion
Market Forecast in 2028 US$ 165 Billion
Market Growth Rate (2023-2028) 5.58%

Home textiles refer to a category of textile products used in residential settings, primarily for decorating and furnishing homes, serving both functional and aesthetic purposes to enhance the comfort, style, and overall ambience of a home. Fabrics used in home textiles are often soft, breathable, and pleasant to touch, and are designed to withstand regular use and laundering, ensuring longevity and maintaining their appearance over time. These products include items such as bedding, curtains, towels, rugs, tablecloths, upholstery fabrics, and other textile accessories used in interior decoration.

The global market is driven by the inflating disposable income levels, particularly in emerging economies, resulting in higher investment in home decor and furnishings. In line with this, rapid urbanization leading to a higher number of residential constructions and urban dwellings is creating lucrative opportunities in the market. Moreover, an enhanced focus on eco-friendly and ethically sourced products is leading to the demand for sustainable and organic home textiles. Furthermore, the emerging trend of home renovation and remodeling projects due to the rapidly changing lifestyles of the consumers are creating a positive outlook for the market. In addition to this, easy product availability across online and offline retail channels is providing an impetus to the market.

Home Textile Market Trends/Driver

Growing awareness regarding home aesthetics among the masses

The increasing awareness among consumers regarding home aesthetics and transforming their living spaces into visually appealing and comfortable environments is fueling the market. Hence, there is an inclination toward home textiles such as curtains, beddings, rugs, and decorative fabrics to enhance the overall ambience and style of the home. As a result, individuals are increasingly purchasing textiles that reflect their personal tastes and create a cohesive and inviting atmosphere. Additionally, the advent of social media platforms and home decor websites has played a significant role in increasing the awareness of home aesthetics among the masses.

Considerable growth in the hospitality industry

The rapid utilization of luxurious and comfortable environments through the use of high-quality home textiles in the hospitality sector, such as hotels and homestays, are driving the market. This can be attributed to the expansion of the global tourism industry along with the rising number of travelers. The increasing investments in home textiles that can elevate the aesthetic appeal of their living spaces is acting as a significant growth-induing factor for the market. Also, an enhanced focus on premium fabrics that are soft, durable, and aesthetically pleasing in hotels to ensure guest satisfaction is creating lucrative opportunities in the market.

Increasing awareness of health and wellness

The rising consciousness regarding the potential health risks associated with certain materials and chemicals used in home textiles among consumers is an important factor driving the market. In line with this, the shifting preference for textiles that promote a healthier living environment is providing an impetus to the market. As a result, there is an augmented demand for home textiles made from natural and organic materials, such as organic cotton, bamboo, and linen. Additionally, the rising need for home textile products that are hypoallergenic, antimicrobial, and free from harmful chemicals is further creating a positive market outlook.

Home Textile Industry Segmentation

IMARC Group provides an analysis of the key trends in each segment of the global home textile market report, along with forecasts at the global, regional, and country levels for 2023-2028. Our report has categorized the market based on product, fabric type and distribution channel.

Breakup by Product:

  • Bed Linen
  • Bath Linen
  • Kitchen Linen
  • Upholstery
  • Others

Bed linen hold the dominant share in the home textile market

The report has provided a detailed breakup and analysis of the home textile market based on the product. This includes bed linen, bath linen, kitchen linen, upholstery, and others. According to the report, bed linen represented the largest segment.

Bed linen products play a significant role in enhancing the visual appeal of bedrooms, thereby propelling the growth of the segment. Also, consumers are inclined toward attractive designs, patterns, colors, and textures that complement their personal style and home décor, which results in higher sales.

Bed linen products are expected to withstand regular use and frequent washing without significant wear or tear, therefore they are hugely preferred by consumers as a cost-effective home textile product.

Additionally, the usage of high-quality materials exudes a luxurious ambience. Furthermore, the rising popularity of other linen products with hypoallergenic properties and resistance to allergens, dust mites, or bacteria among health-conscious consumers are also propelling the growth of other segments.

Breakup by Fabric Type:

  • Polyester 
  • Cotton 
  • Silk 
  • Wool 
  • Others

Polyester dominates the home textile market

The report has provided a detailed breakup and analysis of the home textile market based on the fabric type. This includes polyester, cotton, silk, wool, and others. According to the report, polyester represented the largest segment.

Polyester is typically more affordable compared to natural fibers like cotton or silk, and therefore cost-effectiveness is leading to a higher popularity among price-conscious consumers. Additionally, polyester fabric is known for its strength, durability and resistance to wrinkles, stretching, and shrinking, making it suitable for various applications.

The requirement for minimal ironing or special handling as well as additional properties such as water resistance, moisture-wicking, and flame retardancy provided by polyester is also resulting in a higher product uptake. Apart from this, the growing usage of engineered polyester fabric in mimicking the appearance and texture of natural fibers is also creating a positive segment outlook.

Furthermore, continual technological advancements in cotton, silk and wool manufacturing technologies leading to the development of fabrics with improved breathability, comfort, and eco-friendly features are further propelling the growth of other segments.

Breakup by Distribution Channel:

  • Offline
    • Supermarket/Hypermarket
    • Specialty Stores 
    • Others
  • Online

Offline distribution channel hold a larger share in home textile market

A detailed breakup and analysis of the home textile market based on the distribution channel has also been provided in the report. This includes offline (supermarket/hypermarket, specialty stores and others) and online.  According to the report, offline accounted for the largest market share.

The main factor driving the growth of this segment is the opportunity of personalized shopping experience with consumers physically interacting with the products, feeling the textures, and evaluating the quality themselves. The additional assistance of knowledgeable sales staff who can provide product recommendations and address customer queries is also an important factor driving the segment’s growth. Moreover, immersive brand experiences through visual merchandising, product displays, and in-store promotions in physical showrooms is another significant factor that is creating lucrative growth opportunities for the segment.

On the other hand, the enhanced convenience and accessibility to a wide array of collection with flexible payment modes and convenient exchange/return policies is providing an impetus to the growth of the online segment.

Breakup by Region:

  • North America
    • United States
    • Canada
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa

Asia Pacific exhibits a clear dominance, accounting for the largest home textile market share

The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. 

The Asia Pacific region has a strong presence of numerous textile manufacturing facilities in key regions of numerous countries, such as China, India, Bangladesh, and Vietnam, which is an essential factor driving the market. In addition to this, the expanding population along with rapid urbanization rates in this region is resulting in an augmented demand for housing and residential spaces, which, in turn, is fueling the demand for home textiles.

In addition to this, considerable economic growth and improving living standards in countries across the Asia Pacific region is leading to increased investments on premium and high-quality aesthetically appealing home textile products. Furthermore, significant growth in the hospitality industry across the region is resulting in a higher product uptake across hotels, resorts, and other accommodation facilities present in the region.

Competitive Landscape

The top players in the global home textile market are investing in research and development to introduce innovative and unique products to gain a competitive market edge. The major companies are also expanding their product portfolios to cater to a broader customer base, capture a larger market share and diversify their revenue streams. In addition to this, they are also entering into strategic partnerships and collaborations with other companies to develop joint product development, co-branded collections, and exclusive distribution agreements. Furthermore, an enhanced focus on brand-building activities, such as advertising campaigns, social media presence, and participation in trade shows and exhibitions is creating a positive market outlook.

The report has provided a comprehensive analysis of the competitive landscape in the global home textile market. Detailed profiles of all major companies have also been provided. Some of the key players in the global home textile market include:

  • American Textile Company
  • Bed Bath & Beyond Inc.
  • Dicitex Furnishings Private Limited
  • Honsun Home Textile Co., LTD.
  • Marvic Textiles Ltd
  • Mittal International
  • Mohawk Industries, Inc.
  • Ralph Lauren Corporation
  • Trident Limited
  • Vescom B.V. (Vescom Groep B.V.)
  • Welspun One Logistics Parks Pvt. Ltd

Recent Developments

  • In March 2023, American Textile Company (ATC) announced a partnership with the Swiss materials innovation company, HeiQ, and launched their new range of allergy-proof bedding products, equipped with the flagship HeiQ Allergen Tech.
  • In April 2023, Bed Bath & Beyond Inc. launched a vendor consignment program with ReStore Capital, where ReStore Capital will purchase up to $120 million of pre-arranged merchandise from the key suppliers to supplement inventory levels at Bed Bath & Beyond.
  • In September 2021, Dicitex introduced an anti-bacterial, anti-viral and anti-fungal bedding range with an enhanced emphasis on the usage of performance fabrics, such as water-repellent finish and stain-resistant and fire-retardant fabrics.

Home Textile Market Report Scope:

Report Features Details
Base Year of the Analysis 2022
 Historical Period 2017-2022
Forecast Period 2023-2028
Units US$ Billion
Scope of the Report Exploration of Historical and Forecast Trends, Industry Catalysts and Challenges, Segment-Wise Historical and Predictive Market Assessment: 
  • Product
  • Fabric Type
  • Distribution Channel
  • Region
Products Covered Bed Linen, Bath Linen, Kitchen Linen, Upholstery
Fabric Types Covered Polyester, Cotton, Silk, Wool
Distribution Channels Covered
  • Offline: Supermarket/Hypermarket, Specialty Stores, Others
  • Online
Regions Covered Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered United States, Canada, Germany, France, United Kingdom, Italy, Spain, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered American Textile Company, Bed Bath & Beyond Inc., Dicitex Furnishings Private Limited, Honsun Home Textile Co., LTD., Marvic Textiles Ltd, Mittal International, Mohawk Industries, Inc., Ralph Lauren Corporation, Trident Limited, Vescom B.V. (Vescom Groep B.V.), Welspun One Logistics Parks Pvt. Ltd, etc.
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2499
Five User License: US$ 3499
Corporate License: US$ 4499
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

Key Questions Answered in This Report:

  • How has the global home textile market performed so far, and how will it perform in the coming years?
  • What are the drivers, restraints, and opportunities in the global home textile market?
  • What is the impact of each driver, restraint, and opportunity on the global home textile market?
  • What are the key regional markets?
  • Which countries represent the most attractive home textile market?
  • What is the breakup of the market based on the product?
  • Which is the most attractive product in the home textile market?
  • What is the breakup of the market based on the fabric type?
  • Which is the most attractive fabric type in the home textile market?
  • What is the breakup of the market based on the distribution channel?
  • Which is the most attractive distribution channel in the home textile market?
  • What is the competitive structure of the global home textile market?
  • Who are the key players/companies in the global home textile market?

Key Benefits for Stakeholders

  • IMARC’s report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the home textile market from 2017-2028.
  • The research study provides the latest information on the market drivers, challenges, and opportunities in the global home textile market.
  • The study maps the leading, as well as the fastest-growing, regional markets. It further enables stakeholders to identify the key country-level markets within each region.
  • Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the home textile industry and its attractiveness.
  • Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.

Need more help?

  • Speak to our experienced analysts for insights on the current market scenarios.
  • Include additional segments and countries to customize the report as per your requirement.
  • Gain an unparalleled competitive advantage in your domain by understanding how to utilize the report and positively impacting your operations and revenue.
  • For further assistance, please connect with our analysts.
Home Textile Market Report by Product (Bed Linen, Bath Linen, Kitchen Linen, Upholstery), Fabric Type (Polyester, Cotton, Silk, Wool), Distribution Channel (Offline, Online), and Region 2023-2028
Purchase options Year End sale

Benefits of Customization

Personalize this research

Triangulate with your data

Get data as per your format and definition

Gain a deeper dive into a specific application, geography, customer, or competitor

Any level of personalization

Get in Touch With Us

Phone: +1-631-791-1145


Phone: +91-120-433-0800


Phone: +44-753-713-2163

Email: sales@imarcgroup.com

Client Testimonials

Aktive Services

IMARC made the whole process easy. Everyone I spoke with via email was polite, easy to deal with, kept their promises regarding delivery timelines and were solutions focused. From my first contact, I was grateful for the professionalism shown by the whole IMARC team. I recommend IMARC to all that need timely, affordable information and advice. My experience with IMARC was excellent and I can not fault it.

Read More
Greenfish S.A.

The IMARC team was very reactive and flexible with regard to our requests. A very good overall experience. We are happy with the work that IMARC has provided, very complete and detailed. It has contributed to our business needs and provided the market visibility that we required

Read More
Colruyt Group

We were very happy with the collaboration between IMARC and Colruyt. Not only were your prices competitive, IMARC was also pretty fast in understanding the scope and our needs for this project. Even though it was not an easy task, performing a market research during the COVID-19 pandemic, you were able to get us the necessary information we needed. The IMARC team was very easy to work with and they showed us that it would go the extra mile if we needed anything extra

Read More

Last project executed by your team was as per our expectations. We also would like to associate for more assignments this year. Kudos to your team.

Read More
Zee Media Corp. Ltd.

We would be happy to reach out to IMARC again, if we need Market Research/Consulting/Consumer Research or any associated service. Overall experience was good, and the data points were quite helpful.

Read More
Arabian Plastic Manufacturing Company Ltd.

The figures of market study were very close to our assumed figures. The presentation of the study was neat and easy to analyse. The requested details of the study were fulfilled. My overall experience with the IMARC Team was satisfactory.

Read More
Sumitomo Corporation

The overall cost of the services were within our expectations. I was happy to have good communications in a timely manner. It was a great and quick way to have the information I needed.

Read More
Hameln Rds

My questions and concerns were answered in a satisfied way. The costs of the services were within our expectations. My overall experience with the IMARC Team was very good.

Read More
Quality Consultants BV

I agree the report was timely delivered, meeting the key objectives of the engagement. We had some discussion on the contents, adjustments were made fast and accurate. The response time was minimum in each case. Very good. You have a satisfied customer.

Read More
TATA Advanced Systems Limited

We would be happy to reach out to IMARC for more market reports in the future. The response from the account sales manager was very good. I appreciate the timely follow ups and post purchase support from the team. My overall experience with IMARC was good.

Read More

IMARC was a good solution for the data points that we really needed and couldn't find elsewhere. The team was easy to work, quick to respond, and flexible to our customization requests.

Read More