Vietnam Hospitality Market to Grow at 12.83% during 2024-2032, Stimulated by The Considerable Rise in Tourism Activities

December 14, 2023 | Healthcare

According to the latest report by IMARC Group, titled “Vietnam Hospitality Market Report by Type (Chain Hotels, Independent Hotels), Segment (Service Apartments, Budget and Economy Hotels, Mid and Upper Mid Scale Hotels, Luxury Hotels), and Region 2024-2032,” the Vietnam hospitality market size is projected to exhibit a growth rate (CAGR) of 12.83% during 2024-2032. Hospitality refers to the broad industry encompassing the provision of services and amenities to guests, visitors, or travelers. It is a diverse sector that includes businesses and establishments focused on offering accommodations, dining, entertainment, and various other services to ensure a positive and enjoyable experience for individuals away from their home environment. The primary goal of hospitality is to meet the needs and expectations of guests, providing them with comfort, convenience, and a welcoming atmosphere. In the realm of accommodations, the hospitality industry includes hotels, resorts, motels, hostels, and other lodging establishments that offer temporary shelter to travelers. Dining establishments such as restaurants, cafes, and catering services are integral components in providing food and beverage experiences. Other facets of hospitality include entertainment venues, event planning, and tourism services. Central to the concept of hospitality is the emphasis on customer service and creating a hospitable environment. This involves meeting basic needs like shelter and sustenance as well as focusing on enhancing the overall experience through friendly interactions, attention to detail, and personalized services.


Vietnam Hospitality Market Trends:

The market in Vietnam is primarily driven by the country's increasing popularity as a tourist destination. In line with this, its rich cultural heritage, diverse landscapes, and vibrant cities contribute to its appeal. As international and domestic tourism continues to grow, the hospitality market in Vietnam expands to meet the demand for accommodations, dining, and related services. Furthermore, the country's economic growth and rising disposable income among its population have led to an increased appetite for travel and leisure activities. As individuals have more spending power, there is a growing demand for quality hospitality services, including hotels, resorts, and dining experiences, catalyzing the market growth. Moreover, the government's focus on tourism as a key economic driver has spurred initiatives to develop infrastructure and promote the country as a travel destination. Investments in transportation, including airports and roads, enhance accessibility to various regions, supporting the growth of the hospitality sector. Besides, the escalating adoption of technology, including online booking platforms and digital marketing, has played a pivotal role in fueling the market growth. The ease of booking accommodations, exploring dining options, and accessing travel information online has contributed to a more seamless and efficient travel experience, attracting a broader range of visitors. The growing emphasis on cultural and culinary experiences has become a significant driver for the hospitality market in Vietnam. Travelers are increasingly seeking authentic and immersive experiences, including local cuisines and cultural interactions. Hotels, resorts, and dining establishments that offer unique and culturally rich experiences gain a competitive edge in the market. Additionally, the government has implemented policies to encourage tourism, including visa exemptions and streamlined visa procedures for certain nationalities. These initiatives aim to attract a larger number of international tourists and promote the country's hospitality industry, strengthening the market growth.


Market Summary:

  • Based on the type, the market has been segmented into chain hotels and independent hotels.
  • On the basis of the segment, the market has been divided into service apartments, budget and economy hotels, mid and upper mid scale hotels, and luxury hotels.
  • Region-wise, the market has been segmented into Northern Vietnam, Central Vietnam, and Southern Vietnam.
  • The competitive landscape of the market has also been examined in the report, along with the detailed profiles of the major players operating in the industry.


Report Scope:

Report Features Details
Base Year of the Analysis 2023
 Historical Period 2018-2023
Forecast Period 2024-2032
Units US$ Billion
Scope of the Report Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
  • Type
  • Segment
  • Region
Types Covered Chain Hotels, Independent Hotels
Segments Covered Service Apartments, Budget and Economy Hotels, Mid and Upper Mid Scale Hotels, Luxury Hotels
Regions Covered Northern Vietnam, Central Vietnam, Southern Vietnam
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 3699
Five User License: US$ 4699
Corporate License: US$ 5699
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)


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IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.


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Vietnam Hospitality Market to Grow at 12.83% during 2024-2032, Stimulated by The Considerable Rise in Tourism Activities
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