India Adventure Tourism Market

India Adventure Tourism Market Overview:

The India adventure tourism market size reached USD 16,730.30 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 86,090.80 Million by ​2033​, exhibiting a growth rate (CAGR) of 17.80% during 2025-2033. The increasing interest in offbeat travel, government support through schemes like Swadesh Darshan, growth in domestic and international backpackers, inflating disposable incomes, social media influence, and expanding adventure infrastructure including trekking routes, camping sites, and water sports facilities, are some of the factors augmenting the India adventure tourism market share.

India Adventure Tourism Market Trends:

Government-Backed Infrastructure and Policy Push

The Indian government is actively promoting adventure tourism through policy incentives, infrastructure investments, and safety guidelines. The implementation of favorable initiatives for the development of integrated circuits with adventure tourism components, such as eco-parks, trekking routes, and camping grounds, is providing an impetus to India adventure tourism market growth. Additionally, states like Uttarakhand, Himachal Pradesh, and Sikkim are receiving targeted funds for adventure tourism infrastructure, including ropeways, helipads for rescue, and upgraded mountain trails. In addition to this, the National Strategy for Adventure Tourism introduced by the Ministry of Tourism outlines standardized safety protocols, skill development for guides, and registration systems for operators, which facilitates travelers and supports the expansion of the market. These interventions also enhance credibility and reduce risks, especially in high-altitude or water-based activities. Moreover, private investment in the tourism sector is growing steadily, supported by favorable government policies. Hospitality chains, travel-tech startups, and state authorities are actively collaborating to boost infrastructure and service offerings. According to industry reports, in order to attract foreign capital, the Government of India permits 100% Foreign Direct Investment (FDI) under the automatic route in the tourism and hospitality industry, subject to existing regulations. This also includes a 100% FDI allowance in tourism-related construction projects such as hotels, resorts, and recreational facilities, encouraging both domestic and international players to invest in adventure tourism development across the country. Apart from this, regulatory clarity and physical infrastructure, such as roads, sanitation, and digital connectivity, are making remote adventure destinations more accessible and market-ready, drawing domestic and international adventurers.

Rise in Domestic Solo and Female Travelers

There is a visible rise in solo and female participation in adventure tourism in India. According to an industry report, the number of women traveling alone in India is drastically changing, with 40.7% of solo travelers being Gen Z women (18–25 years old). Urban women, particularly from metro cities like Bengaluru, Delhi, and Mumbai, are increasingly signing up for trekking, scuba diving, and motorcycle expeditions. Additionally, companies are tailoring group tours with safety-first policies, female guides, and curated itineraries for solo female travelers, which is positively impacting the India adventure tourism market outlook. Moreover, the availability of GPS-enabled wearables, emergency contact features, and women-only hostels or campsites is reducing safety concerns and increasing confidence. Additionally, the rise of all-women adventure communities on social medial platforms like Instagram and Facebook fosters peer motivation, shared travel experiences, and real-time support. In addition to this, many travelers are also combining adventure with wellness, seeking mindful escapes through forest hikes, high-altitude yoga, or cycling retreats. Besides this, the broader cultural shift in gender roles and the rise of financial independence among Indian women are catalyzing this trend. Also, domestic tourism policies in states like Kerala and Meghalaya are focusing on creating women-friendly tourism ecosystems, further accelerating market growth.

India Adventure Tourism Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2025-2033. Our report has categorized the market based on type, activity, age group, and sales channel.

Type Insights:

• Hard Adventure
• Soft Adventure

The report has provided a detailed breakup and analysis of the market based on the type. This includes hard adventure and soft adventure.

Activity Insights:

• Land-Based Activity
• Water-Based Activity
• Air-Based Activity

A detailed breakup and analysis of the market based on the activity have also been provided in the report. This includes land-based activity, water-based activity, and air-based activity.

Age Group Insights:

• Below 30 Years
• 30-41 Years
• 42-49 Years
• 50 Years and Above

The report has provided a detailed breakup and analysis of the market based on the age group. This includes below 30 years, 30-41 years, 42-49 years, and 50 years and above.

Sales Channel Insights:

• Travel Agent
• Direct

A detailed breakup and analysis of the market based on the sales channel have also been provided in the report. This includes travel agent and direct.

Regional Insights:

• North India
• South India
• East India
• West India

The report has also provided a comprehensive analysis of all the major regional markets, which include North India, South India, East India, and West India.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

India Adventure Tourism Market News:

• On May 14, 2024, Intrepid Travel India introduced a new range of adventure travel packages tailored for Indian domestic travelers. The offerings focus on culturally immersive and sustainable experiences, covering destinations such as Ladakh, Kerala, and Sikkim. These packages are designed to help local communities and are in line with the rising need for responsible tourism.
• On March 12, 2025, Kerala Tourism announced the launch of a structured training program for youth in adventure tourism. The initiative, led by the State Responsible Tourism Mission in partnership with the Youth Welfare Board, aims to enhance employment opportunities by developing skilled adventure tourism professionals. The program includes technical training in trekking, water sports, paragliding, and rescue operations.

India Adventure Tourism Market Report Coverage:

Key Questions Answered in This Report:

• How has the India adventure tourism market performed so far and how will it perform in the coming years?
• What is the breakup of the India adventure tourism market on the basis of type?
• What is the breakup of the India adventure tourism market on the basis of activity?
• What is the breakup of the India adventure tourism market on the basis of age group?
• What is the breakup of the India adventure tourism market on the basis of sales channel?
• What is the breakup of the India adventure tourism market on the basis of region?
• What are the various stages in the value chain of the India adventure tourism market? 
• What are the key driving factors and challenges in the India adventure tourism market?
• What is the structure of the India adventure tourism market and who are the key players?
• What is the degree of competition in the India adventure tourism market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the India adventure tourism market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the India adventure tourism market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the India adventure tourism industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.