India Bicycle Market Report by Type (Road Bicycle, Mountain Bicycle, Hybrid Bicycle, and Others), Technology (Electric, Conventional), Price (Premium, Mid-Range, Low-Range), Distribution Channel (Online Stores, Offline Stores), End User (Men, Women, Kids), and Region 2025-2033

Market Overview:

The India bicycle market size reached USD 2.9 Billion in 2024. Looking forward, the market is expected to reach USD 5.0 Billion by 2033, exhibiting a growth rate (CAGR) of 5.9% during 2025-2033. The growth of the market is being fueled chiefly by heightened consumer interest in adopting a healthy lifestyle, expanding popularity of green transportation, and rising awareness of the ecological footprint of conventional transport. Further, government policies to encourage cycling as cheap and eco-friendly transportation are also driving market growth.

Market Insights:

• Based on region, the market is segmented into North India, West and Central India, South India, and East and Northeast India.
• Based on type, the market is segmented into road bicycle, mountain bicycle, hybrid bicycle, and others.
• Based on technology, the market is divided into electric and conventional.
• Based on price, the market is categorized into premium, mid-range, and low-range bicycles.
• Based on distribution channel, the market is split into online stores and offline stores.
• Based on end user, the market is segmented into men, women, and kids.

Market Size and Forecast:

• 2024 Market Size: USD 2.9 Billion
• 2033 Projected Market Size: USD 5.0 Billion
• CAGR (2025-2033): 5.9%

A bicycle is a human-powered mode of transportation featuring two wheels, pedals, brakes, a seat, a carrier, a drive chain, and a handlebar. Additionally, it contributes to the reduction of anxiety and depression. In line with this, cycling promotes cardiovascular fitness, muscle strength, flexibility, and joint mobility. Riding a bicycle offers various health benefits, including stress reduction, body fat reduction, enhanced posture and coordination, strengthened bones, and the prevention and management of various diseases. Consequently, it is commonly chosen as a favored means of transportation for short distances.

The bicycle market in India is undergoing a transformative phase, driven by a confluence of factors such as changing lifestyles, a focus on fitness, and increased environmental consciousness. Bicycles, once considered a traditional mode of transportation, are experiencing a resurgence in popularity across the country. This resurgence is not only attributed to their cost-effectiveness but also to the numerous health and environmental benefits they offer. In recent years, there has been a notable shift in consumer behavior towards adopting healthier lifestyles, and bicycles have emerged as a convenient and sustainable choice for commuting and recreational activities. Moreover, the government's initiatives promoting eco-friendly transportation and fitness have further fueled the demand for bicycles.

Apart from this, cities are witnessing a growing trend of dedicated cycling lanes and bike-sharing programs, fostering a bicycle-friendly infrastructure. The bicycle market in India is characterized by a diverse range of offerings, including traditional cycles, electric bicycles, and high-performance models catering to different consumer preferences. Electric bicycles, in particular, are gaining traction as a viable solution for urban commuting, offering a blend of pedal power and electric assistance. Besides being an eco-friendly and cost-effective means of transportation, bicycles contribute significantly to addressing health concerns. They offer a low-impact exercise option, aiding in weight management, cardiovascular health, and overall well-being. As the awareness of health and environmental issues continues to rise, the India bicycle market is poised for sustained growth in the coming years.

India Bicycle Market Trends:

Growing Trend of Electric Bicycles

Electric bikes are increasingly proving to be a major trend in the bicycle industry in India, fueled by the increasing use of environmentally friendly modes of transport and convenience. With the trends of urbanization and Indian cities' traffic congestion on the rise, electric bikes are proving to be a viable solution for daily commute. These cycles marry the fitness benefits of regular cycling with the ease of electric power, making them a great choice for those who want to save time in traffic congestion while reducing carbon footprint. In addition, these are perfect for longer routes and steep terrains, making them more popular among urban citizens, which is driving the India bicycle market growth. As the electric vehicle infrastructure grows in India, such as charging stations and government incentives for electric mobility, the electric bicycle market is poised to witness strong growth in the next few years. This phenomenon is leading to a transition from traditional bicycles to electric-powered ones, yet another booster to the growth of the market.

Growth in Bicycle Infrastructure and Government Support

The increasing emphasis on sustainable transport has resulted in high investments in bicycle infrastructure and production, which is greatly aiding the growth of India bicycle market share. Indian cities are now finding ways to incorporate cycling lanes and bike-sharing schemes into their planning. Government plans to encourage green and healthy transport, as well as missions like the "Smart Cities Mission," have increased the demand for bicycles. Besides, plans such as the National Electric Mobility Mission Plan (NEMMP) also aim at promoting the uptake of electric bicycles by giving incentives to consumers and producers. These efforts are not only supporting the mitigation of traffic congestion but also promoting individuals towards healthier and cleaner means of transport, according to the India bicycle market analysis. As more municipalities incorporate bicycle-friendly infrastructure, there will be more opportunities for consumers and manufacturers of bicycles to benefit from these advancements.

Growth, Opportunities, and Barriers in the India Bicycle Market:

• Eco-Friendly and Sustainable Transport: Bicycles are becoming increasingly popular as a sustainable transport mode with less carbon emission and consumption of fossil fuels. With cities fighting pollution and climate change, bicycles represent a low-impact, sustainable alternative to other forms of vehicles, fueling their usage even more.
• Market Growth Drivers: According to the India bicycle market forecast, the sector's growth is significantly driven by increased health and fitness consciousness among customers, particularly post-pandemic. Secondly, rising urbanization and traffic jams are compelling commuters to look for effective, affordable, and sustainable means of transport such as bicycles.
• Government Incentives and Support: The government of India has rolled out several schemes like the Saboojsathi Scheme by the West Bengal government to encourage cycling as a cheap and environment-friendly means of transport. The government is also favoring electric mobility shift through the NEMMP, and incentives are being offered for electric bicycle producers and consumers.
• Market Opportunities: With increasing interest in green living and fitness, there lies a huge potential for niche bicycle segments like hybrid cycles, electric cycles, and foldable cycles. Further, increased investment in cycling infrastructure and government incentives offer a fertile ground for growth in the market in the future.
• Market Challenges: Factors like poor cycling infrastructure, poor quality bike lanes, and low popularity of cycling benefits in rural areas create barriers to growth. Additionally, the high upfront price of electric bicycles may discourage some consumers, pushing back the rate of adoption.

India Bicycle Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2025-2033. Our report has categorized the market based on type, technology, price, distribution channel, and end user.

Type Insights:

• Road Bicycle
• Mountain Bicycle
• Hybrid Bicycle
• Others

The report has provided a detailed breakup and analysis of the market based on the type. This includes road bicycle, mountain bicycle, hybrid bicycle, and others.

Technology Insights:

• Electric
• Conventional

A detailed breakup and analysis of the market based on the technology have also been provided in the report. This includes electric and conventional.

Price Insights:

• Premium
• Mid-Range
• Low-Range

The report has provided a detailed breakup and analysis of the market based on the price. This includes premium, mid-range, and low-range.

Distribution Channel Insights:

• Online Stores
• Offline Stores

A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes online stores and offline stores.

End User Insights:

• Men
• Women
• Kids

The report has provided a detailed breakup and analysis of the market based on the end user. This includes men, women, and kids.

Regional Insights:

• North India 
• West and Central India 
• South India 
• East and Northeast India 

The report has also provided a comprehensive analysis of all the major regional markets, which include North India, West and Central India, South India, and East and Northeast India.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Latest News and Developments:

• In June 2025, the Fit India Sundays on Cycle initiative was held with the Tiranga Cycling Rally, celebrating fitness and honoring India's armed forces. Over 15,000 cyclists participated, highlighting the country's growing focus on health and fitness. The initiative, launched in 2024, promotes cycling as a sustainable exercise and has attracted more than 300,000 participants across over 5,000 locations, in response to the rising obesity crisis in India.
• In January 2025, Ninety One Cycles, a brand owned by AlphaVector (India) Pvt Ltd, achieved a significant milestone by crossing 3 million bicycles sold, including a record 440,000 units in 2024. The company's strong sales growth, especially in states like Uttar Pradesh, Bihar, and Chhattisgarh, contributed to its success. Additionally, AlphaVector announced plans to enter the electric vehicle (EV) market with low-speed electric two-wheelers, leveraging its established distribution network and customer base.
• In January 2025, the India Cycle Show was held at Bharat Mandapam, Pragati Maidan, New Delhi, alongside the Auto Expo. The event featured a wide range of bicycles and e-bikes, highlighting innovations in micro-mobility, including electric bicycles, e-scooters, and accessories. The exhibition also emphasized the growing bicycle market in India and India’s leadership in cycling, with 90% of urban Indians cycling regularly.
• In February 2024, Avon Cycles renewed its partnership with IPL team Punjab Kings for the 2024 season, continuing their association that began ahead of the 2020 season. This collaboration aims to promote fitness and sportsmanship, aligning with Avon’s legacy of providing affordable mobility and supporting healthy living. Avon Cycles’ leadership expressed excitement about being part of the anticipated season.

India Bicycle Market Report Coverage:

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the India bicycle market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the India bicycle market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the India bicycle industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.