Market Overview:
The India digital asset management market is currently witnessing robust growth. Digital asset management (DAM) refers to the automated solution that stores, shares and organizes various digital assets such as processed data files, engineering blueprints, text documents, webpages, and audio and video files. Different organizations utilize these solutions for quick storage and retrieval of assets into a single centralized interface. DAM solutions find extensive applications across various industries as they facilitate organizations in automating the workflow, managing permissions through copyright functionalities and streamlining the cloud experience for its users.
The India digital asset management market is primarily driven by the emergence of Industry 4.0, which has led to the adoption of automation solutions across the country. Besides this, the growing number of individuals with high net worth, coupled with the expanding middle class, is propelling the growth of the market. Apart from this, the integration of DAM with enterprise systems such as ERP, CMS, marketing automation, and other IT systems enhances collaborative work processes across different departmental functions in an organization. As a result, organizations prefer integrated DAM solutions to implement cloud suite solutions with multi-features as they allow efficient managing and controlling of digital assets. Furthermore, the increasing creation of massive content due to the rising penetration of the internet and smartphones in the country is increasing the market growth as DAM solutions facilitate search functionality, allowing end users to quickly identify, locate, and retrieve an asset. On account of these factors, the market is expected to continue its robust growth during the forecast period (2021-2026).
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the India digital asset management market report, along with forecasts for growth at the region level from 2021-2026. Our report has categorized the market based on region, type, component, application, deployment, organization size and end use sector.
Breakup by Type:
- Brand Asset Management System
- Library Asset Management System
- Production Asset Management System
Breakup by Component:
- Solution
- Services
- Consulting
- System Integration
- Support and Maintenance
Breakup by Application:
- Sales and Marketing
- Broadcast and Publishing
- Others
Breakup by Deployment:
Breakup by Organization Size:
- Small and Medium-sized Enterprises
- Large Enterprises
Breakup by End Use Sector:
- Media and Entertainment
- Banking, Financial Services and Insurance (BFSI)
- Retail
- Manufacturing
- Healthcare and Life Sciences
- Education
- Travel and Tourism
- Others
Breakup by Region:
- North India
- West and Central India
- East India
- South India
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
Key Questions Answered in This Report:
- How has the India digital asset management market performed so far and how will it perform in the coming years?
- What has been the impact of COVID-19 on the India digital asset management market?
- What are the key regional markets?
- What is the breakup of the market based on the type?
- What is the breakup of the market based on the component?
- What is the breakup of the market based on the application?
- What is the breakup of the market based on the deployment?
- What is the breakup of the market based on the organization size?
- What is the breakup of the market based on the end use sector?
- What are the various stages in the value chain of the industry?
- What are the key driving factors and challenges in the industry?
- What is the structure of the India digital asset management market and who are the key players?
- What is the degree of competition in the industry?
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 India Digital Asset Management Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Type
6.1 Brand Asset Management Systems
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Library Asset Management Systems
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Production Asset Management Systems
6.3.1 Market Trends
6.3.2 Market Forecast
7 Market Breakup by Component
7.1 Solution
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Services
7.2.1 Market Trends
7.2.2 Major Types
7.2.2.1 Consulting
7.2.2.2 System Integration
7.2.2.3 Support and Maintenance
7.2.3 Market Forecast
8 Market Breakup by Application
8.1 Sales and Marketing
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Broadcast and Publishing
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Others
8.3.1 Market Trends
8.3.2 Market Forecast
9 Market Breakup by Deployment
9.1 On-premises
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Cloud
9.2.1 Market Trends
9.2.2 Market Forecast
10 Market Breakup by Organization Size
10.1 Small and Medium-sized Enterprises
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Large Enterprises
10.2.1 Market Trends
10.2.2 Market Forecast
11 Market Breakup by End Use Sector
11.1 Media and Entertainment
11.1.1 Market Trends
11.1.2 Market Forecast
11.2 Banking, Financial Services and Insurance (BFSI)
11.2.1 Market Trends
11.2.2 Market Forecast
11.3 Retail
11.3.1 Market Trends
11.3.2 Market Forecast
11.4 Manufacturing
11.4.1 Market Trends
11.4.2 Market Forecast
11.5 Healthcare and Life Sciences
11.5.1 Market Trends
11.5.2 Market Forecast
11.6 Education
11.6.1 Market Trends
11.6.2 Market Forecast
11.7 Travel and Tourism
11.7.1 Market Trends
11.7.2 Market Forecast
11.8 Others
11.8.1 Market Trends
11.8.2 Market Forecast
12 Market Breakup by Region
12.1 North India
12.1.1 Market Trends
12.1.2 Market Breakup by State
12.1.3 Market Forecast
12.2 West and Central India
12.2.1 Market Trends
12.2.2 Market Breakup by State
12.2.3 Market Forecast
12.3 South India
12.3.1 Market Trends
12.3.2 Market Breakup by State
12.3.3 Market Forecast
12.4 East India
12.4.1 Market Trends
12.4.2 Market Breakup by State
12.4.3 Market Forecast
13 SWOT Analysis
13.1 Overview
13.2 Strengths
13.3 Weaknesses
13.4 Opportunities
13.5 Threats
14 Value Chain Analysis
15 Porters Five Forces Analysis
15.1 Overview
15.2 Bargaining Power of Buyers
15.3 Bargaining Power of Suppliers
15.4 Degree of Competition
15.5 Threat of New Entrants
15.6 Threat of Substitutes
16 Price Analysis
17 Policy and Regulatory Landscape
18 Competitive Landscape
18.1 Market Structure
18.2 Key Players
18.3 Profiles of Key Players
List of Figures
Figure 1: India: Digital Asset Management Market: Major Drivers and Challenges
Figure 2: India: Digital Asset Management Market: Sales Value (in Million US$), 2015-2020
Figure 3: India: Digital Asset Management Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 4: India: Digital Asset Management Market: Breakup by Type (in %), 2020
Figure 5: India: Digital Asset Management Market: Breakup by Component (in %), 2020
Figure 6: India: Digital Asset Management Market: Breakup by Application (in %), 2020
Figure 7: India: Digital Asset Management Market: Breakup by Deployment (in %), 2020
Figure 8: India: Digital Asset Management Market: Breakup by Organization Size (in %), 2020
Figure 9: India: Digital Asset Management Market: Breakup by End Use Sector (in %), 2020
Figure 10: India: Digital Asset Management Market: Breakup by Region (in %), 2020
Figure 11: India: Digital Asset Management (Brand Asset Management Systems) Market: Sales Value (in Million US$), 2015 & 2020
Figure 12: India: Digital Asset Management (Brand Asset Management Systems) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 13: India: Digital Asset Management (Library Asset Management Systems) Market: Sales Value (in Million US$), 2015 & 2020
Figure 14: India: Digital Asset Management (Library Asset Management Systems) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 15: India: Digital Asset Management (Production Asset Management Systems) Market: Sales Value (in Million US$), 2015 & 2020
Figure 16: India: Digital Asset Management (Production Asset Management Systems) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 17: India: Digital Asset Management (Solution) Market: Sales Value (in Million US$), 2015 & 2020
Figure 18: India: Digital Asset Management (Solution) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 19: India: Digital Asset Management (Services) Market: Sales Value (in Million US$), 2015 & 2020
Figure 20: India: Digital Asset Management (Services) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 21: India: Digital Asset Management (Sales and Marketing) Market: Sales Value (in Million US$), 2015 & 2020
Figure 22: India: Digital Asset Management (Sales and Marketing) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 23: India: Digital Asset Management (Broadcast and Publishing) Market: Sales Value (in Million US$), 2015 & 2020
Figure 24: India: Digital Asset Management (Broadcast and Publishing) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 25: India: Digital Asset Management (Other Applications) Market: Sales Value (in Million US$), 2015 & 2020
Figure 26: India: Digital Asset Management (Other Applications) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 27: India: Digital Asset Management (On-premises) Market: Sales Value (in Million US$), 2015 & 2020
Figure 28: India: Digital Asset Management (On-premises) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 29: India: Digital Asset Management (Cloud) Market: Sales Value (in Million US$), 2015 & 2020
Figure 30: India: Digital Asset Management (Cloud) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 31: India: Digital Asset Management (Small and Medium-sized Enterprises) Market: Sales Value (in Million US$), 2015 & 2020
Figure 32: India: Digital Asset Management (Small and Medium-sized Enterprises) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 33: India: Digital Asset Management (Large Enterprises) Market: Sales Value (in Million US$), 2015 & 2020
Figure 34: India: Digital Asset Management (Large Enterprises) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 35: India: Digital Asset Management (Media and Entertainment) Market: Sales Value (in Million US$), 2015 & 2020
Figure 36: India: Digital Asset Management (Media and Entertainment) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 37: India: Digital Asset Management (Banking, Financial Services, and Insurance-BFSI) Market: Sales Value (in Million US$), 2015 & 2020
Figure 38: India: Digital Asset Management (Banking, Financial Services, and Insurance-BFSI) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 39: India: Digital Asset Management (Retail) Market: Sales Value (in Million US$), 2015 & 2020
Figure 40: India: Digital Asset Management (Retail) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 41: India: Digital Asset Management (Manufacturing) Market: Sales Value (in Million US$), 2015 & 2020
Figure 42: India: Digital Asset Management (Manufacturing) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 43: India: Digital Asset Management (Healthcare and Life Sciences) Market: Sales Value (in Million US$), 2015 & 2020
Figure 44: India: Digital Asset Management (Healthcare and Life Sciences) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 45: India: Digital Asset Management (Education) Market: Sales Value (in Million US$), 2015 & 2020
Figure 46: India: Digital Asset Management (Education) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 47: India: Digital Asset Management (Travel and Tourism) Market: Sales Value (in Million US$), 2015 & 2020
Figure 48: India: Digital Asset Management (Travel and Tourism) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 49: India: Digital Asset Management (Other End Use Sectors) Market: Sales Value (in Million US$), 2015 & 2020
Figure 50: India: Digital Asset Management (Other End Use Sectors) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 51: North India: Digital Asset Management Market: Sales Value (in Million US$), 2015 & 2020
Figure 52: North India: Digital Asset Management Market: Breakup by State (in %), 2020
Figure 53: North India: Digital Asset Management Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 54: West and Central India: Digital Asset Management Market: Sales Value (in Million US$), 2015 & 2020
Figure 55: West and Central India: Digital Asset Management Market: Breakup by State (in %), 2020
Figure 56: West and Central India: Digital Asset Management Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 57: South India: Digital Asset Management Market: Sales Value (in Million US$), 2015 & 2020
Figure 58: South India: Digital Asset Management Market: Breakup by State (in %), 2020
Figure 59: South India: Digital Asset Management Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 60: East India: Digital Asset Management Market: Sales Value (in Million US$), 2015 & 2020
Figure 61: East India: Digital Asset Management Market: Breakup by State (in %), 2020
Figure 62: East India: Digital Asset Management Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 63: India: Digital Asset Management Industry: SWOT Analysis
Figure 64: India: Digital Asset Management Industry: Value Chain Analysis
Figure 65: India: Digital Asset Management Industry: Porter’s Five Forces Analysis
List of Tables
Table 1: India: Digital Asset Management Market: Key Industry Highlights, 2020 and 2026
Table 2: India: Digital Asset Management Market Forecast: Breakup by Type (in Million US$), 2021-2026
Table 3: India: Digital Asset Management Market Forecast: Breakup by Component (in Million US$), 2021-2026
Table 4: India: Digital Asset Management Market Forecast: Breakup by Application (in Million US$), 2021-2026
Table 5: India: Digital Asset Management Market Forecast: Breakup by Deployment (in Million US$), 2021-2026
Table 6: India: Digital Asset Management Market Forecast: Breakup by Organization Size (in Million US$), 2021-2026
Table 7: India: Digital Asset Management Market Forecast: Breakup by End Use Sector (in Million US$), 2021-2026
Table 8: India: Digital Asset Management Market Forecast: Breakup by Region (in Million US$), 2021-2026
Table 9: India: Digital Asset Management Market: Competitive Structure
Table 10: India: Digital Asset Management Market: Key Players