The India fortified dairy products market size reached USD 5.81 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 10.50 Billion by 2033, exhibiting a growth rate (CAGR) of 6.80% during 2025-2033. Rising health consciousness, increasing micronutrient deficiencies, and government initiatives promoting fortified foods are driving India's fortified dairy products market. Growing urbanization, higher disposable incomes, and expanding retail networks further boost demand. Additionally, endorsements from health organizations and evolving consumer preferences toward functional foods enhance market growth and product innovation.
Report Attribute
|
Key Statistics
|
---|---|
Base Year
|
2024
|
Forecast Years
|
2025-2033
|
Historical Years
|
2019-2024
|
Market Size in 2024 | USD 5.81 Billion |
Market Forecast in 2033 | USD 10.50 Billion |
Market Growth Rate (2025-2033) | 6.80% |
Expansion of Product Offerings and Innovation in Fortification
Manufacturers in India’s fortified dairy market are expanding their product portfolios to meet diverse consumer needs. Traditional dairy products like milk and curd are being fortified with essential nutrients, while innovative offerings such as fortified flavored milk, probiotic yogurts, and omega-3-enriched cheese are gaining popularity. Companies are leveraging advanced food technology to enhance bioavailability and nutrient absorption. Additionally, fortified plant-based dairy alternatives are emerging to cater to lactose-intolerant and vegan consumers. With growing investments in research and development (R&D), major players like Danone are strengthening their presence, as seen in its €20 million investment to expand its Punjab plant. Dairy brands are also prioritizing taste, texture, and shelf life while ensuring compliance with evolving regulatory standards.
Government Initiatives and Regulatory Push for Fortification
India, the world's largest milk producer, recorded 230.58 million tonnes of milk production in 2022-23, ensuring a per capita availability of 459 grams per day. To combat malnutrition and nutrient deficiencies, the Indian government actively promotes food fortification. The Food Safety and Standards Authority of India (FSSAI) has mandated and encouraged dairy fortification with essential vitamins and minerals. Initiatives like Eat Right India and school milk programs are driving fortified dairy adoption, especially in rural areas. Public-private partnerships are fostering innovation in affordable fortified dairy products. With increasing regulatory support and standardization, fortified dairy is becoming mainstream, enhancing nutritional value and addressing dietary gaps across diverse socioeconomic groups.
Growing Consumer Awareness and Demand for Healthier Dairy Options
Increasing health consciousness among Indian consumers is significantly driving the demand for fortified dairy products. Rising cases of micronutrient deficiencies, particularly among children and pregnant women, have heightened awareness about the benefits of fortified milk, yogurt, and cheese. Government campaigns and endorsements from health organizations further educate consumers about the importance of essential vitamins and minerals in daily diets. Additionally, the growing middle-class population with higher disposable income is more willing to pay a premium for nutritionally enhanced dairy products. As a result, brands are increasingly promoting fortified dairy with added vitamins A, D, calcium, and iron, aligning with evolving consumer preferences for functional foods that support overall well-being and immunity enhancement.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the region level for 2025-2033. Our report has categorized the market based on product milk, ingredient, flavor, and distribution channel.
Product Insights:
The report has provided a detailed breakup and analysis of the market based on the product. This includes milk, yogurt, cheese, ice cream and others.
Ingredient Insights:
A detailed breakup and analysis of the market based on the ingredient have also been provided in the report. This includes vitamins, minerals, probiotics, omega-3 fatty acids, proteins, and others.
Flavor Insights:
The report has provided a detailed breakup and analysis of the market based on the flavor. This includes unflavored/natural, and flavored.
Distribution Channel Insights:
A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes hypermarkets and supermarkets, convenience stores, specialty stores, online, and others.
Regional Insights:
The report has also provided a comprehensive analysis of all the major regional markets, which include North India, South India, East India, and West India
The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.
Report Features | Details |
---|---|
Base Year of the Analysis | 2024 |
Historical Period | 2019-2024 |
Forecast Period | 2025-2033 |
Units | Billion USD |
Scope of the Report |
Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
|
Products Covered | Milk, Yogurt, Cheese, Ice Cream, Others |
Ingredients Covered | Vitamins, Minerals, Probiotics, Omega-3 Fatty Acids, Proteins, Others |
Flavors Covered | Unflavored/Natural, Flavored |
Distribution Channels Covered | Hypermarkets and Supermarkets, Convenience Stores, Specialty Stores, Online, Others |
Regions Covered | North India, South India, East India, West India |
Customization Scope | 10% Free Customization |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Questions Answered in This Report:
Key Benefits for Stakeholders: