The India gaming market is projected to exhibit a growth rate (CAGR) of 17.6% during 2023-2028. The rapid growth in smartphone penetration, increasing availability of affordable high-speed internet, and heightening interest in e-sports and online gaming represent some of the key factors driving the market.
Gaming refers to the act of playing electronic games, which can encompass a wide range of activities across various platforms, including video game consoles, computers, smartphones, and tablets. It involves interacting with virtual worlds or digital environments through gameplay mechanics, rules, challenges, and objectives designed to provide entertainment and engagement. Video games, the most common form of gaming, have evolved over the years from simple pixelated graphics to immersive, visually stunning experiences. They encompass a diverse array of genres, such as action, adventure, role-playing, strategy, and sports. Players typically control characters or avatars within the game, navigating through virtual landscapes, solving puzzles, battling enemies, or competing against other players in multiplayer modes. Gaming has become a significant cultural phenomenon, attracting millions of players worldwide. It serves as a form of escapism, allowing individuals to explore new worlds, challenge themselves, and experience stories and narratives in a unique interactive way. It also serves as a social platform, with online multiplayer games enabling players to connect, cooperate, or compete with friends and strangers across the globe. In recent years, gaming has expanded beyond traditional platforms, with the emergence of mobile gaming and e-sports across India.
India Gaming Market Trends:
In India, the gaming market is primarily driven by the expanding gaming audience due to the easy availability and affordability of smartphones. With a large population of tech-savvy individuals, smartphones have become a popular gaming platform, allowing a broader population to access and enjoy games. Moreover, the increasing penetration of high-speed internet connectivity is positively influencing market growth. In line with this, the rise of affordable data plans and the rapid expansion of 4G networks that facilitate seamless online gaming experiences enabling multiplayer gaming, has catalyzed the market growth. Additionally, the increasing establishment of gaming communities, esports tournaments, and professional gaming teams is propelling market growth. Besides this, there has been a rise in the interest of the younger generation in gaming, both as players and spectators. In addition, the growing youth demographic and changing consumer preferences have accelerated the product adoption rate. Furthermore, numerous advancements in digital payment systems and the availability of localized and regional content are contributing to the market growth. Indian consumers prefer games that reflect their culture, language, and preferences. As a result, the widespread availability of localized content and games that cater to the country’s diverse languages and cultures is another major growth-inducing factor. Other factors, including increasing social and online interactions, favorable initiatives by the government of India, and inflating consumer disposable incomes, are also anticipated to drive the market further.
India Gaming Market Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the India gaming market report, along with forecasts at the country level for 2023-2028. Our report has categorized the market based on device type, platform, revenue type, type, and age group.
Device Type Insights:
- Mobiles and Tablets
The report has provided a detailed breakup and analysis of the market based on the device type. This includes consoles, mobiles and tablets, and computer.
A detailed breakup and analysis of the market based on the platform has also been provided in the report. This includes online and offline.
Revenue Type Insights:
- In-Game Purchase
- Game Purchase
A detailed breakup and analysis of the market based on the revenue type has also been provided in the report. This includes in-game purchase, game purchase, and advertising.
- Adventure/Role Playing Games
- Social Games
A detailed breakup and analysis of the market based on the type has also been provided in the report. This includes adventure/role playing games, puzzles, social games, strategy, simulation, and others.
Age Group Insights:
A detailed breakup and analysis of the market based on the age group has also been provided in the report. This includes adult and children.
- South India
- North India
- West & Central India
- East India
The report has also provided a comprehensive analysis of all the major regional markets, which include South India, North India, Wes & Central India, and East India.
The report has also provided a comprehensive analysis of the competitive landscape in the India gaming market. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.
India Gaming Market Report Coverage:
|Base Year of the Analysis
| Historical Period
|Scope of the Report
||Exploration of Historical and Forecast Trends, Industry Catalysts and Challenges, Segment-Wise Historical and Predictive Market Assessment:
- Device Type
- Revenue Type
- Age Group
|Device Types Covered
||Consoles, Mobiles and Tablets, Computers
|Revenue Types Covered
||In-Game Purchase, Game Purchase, Advertising
||Adventure/Role Playing Games, Puzzles, Social Games, Strategy, Simulation, Others
|Age Groups Covered
||South India, North India, West & Central India, East India
||10% Free Customization
|Report Price and Purchase Option
||Single User License: US$ 2299
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|Post-Sale Analyst Support
||PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)
Key Questions Answered in This Report:
- How has the India gaming market performed so far and how will it perform in the coming years?
- What has been the impact of COVID-19 on the India gaming market?
- What is the breakup of the India gaming market on the basis of the device type?
- What is the breakup of the India gaming market on the basis of the platform?
- What is the breakup of the India gaming market on the basis of the revenue type?
- What is the breakup of the India gaming market on the basis of the type?
- What is the breakup of the India gaming market on the basis of the age group?
- What are the various stages in the value chain of the India gaming market?
- What are the key driving factors and challenges in the India gaming market?
- What is the structure of the India gaming market and who are the key players?
- What is the degree of competition in the India gaming market?
Key Benefits for Stakeholders:
- IMARC’s report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the India gaming market from 2017-2028.
- The research study provides the latest information on the market drivers, challenges, and opportunities in the India gaming market.
- Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the India gaming industry and its attractiveness.
- Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.