The India hand sanitizer market grew at a CAGR of around 14% during 2014-2019. Hand sanitizer is among the several personal care products that have shifted from being luxury products to essential items due to the changing socio-economic scenario and increasing westernization and urbanization trends in India. Furthermore, the demand of hand sanitizers have surged since 2020 as a result of the Covid-19 outbreak. This has resulted in several players - small and large- entering this market.
The rising healthcare investments for providing a high-end and safer medical environment for healthcare professionals by preventing hospital-acquired infections (HAIs) have augmented the demand for hand sanitizers in the medical sector. Furthermore, as a result of the COVID-19 pandemic in the country, the demand of hand sanitizers has increased exponentially since the start of 2020. This has led to the widening demand-supply gap and highly inflated product prices. Owing to this, several regional manufacturers are expanding their production capacities in compliance with statutory permissions by the government for maximizing the production of hand sanitizers to meet its robust demand. Besides this, the Indian government has also issued production licenses to several distilleries and new manufacturers to produce hand sanitizers in bulk for adequate supply in the country. In addition to this, improving consumer living standards along with improving product availability across several online and offline distribution channels have also bolstered the market for hand sanitizers in India. Looking forward, IMARC Group expects the India hand sanitizer market to continue its strong growth during the next five years.
Breakup by Type
- Alcohol- Based
- Non-Alcoholic
Breakup by Ingredient:
- Natural
- Organic
- Synthetic
Breakup by Product Form:
- Gel
- Liquid
- Foam
- Spray
- Others
Breakup by Pack Size:
Breakup by Distribution Channel:
- Pharmacies
- Supermarkets and Hypermarkets
- Departmental Stores
- Online
- Others
Breakup by End-Use:
- Hospitals
- Households
- Restaurants and Hotels
- Others
Breakup by Region:
- West India
- South India
- North India
- East India
Competitive Landscape:
The competitive landscape of the industry has also been examined with some of the key players being ITC Limited, Dabur India Limited, Hindustan Unilever Limited, The Himalaya Drug Company, Reckitt Benckiser (India) Ltd, Godrej Consumer Products Ltd., Herbal Strategi, Zoic Cosmetic, Cossmic India Pvt. Ltd., Zodhita Pvt. Ltd., etc.
Key Questions Answered in This Report:
- How has the India hand sanitizer market performed so far and how will it perform in the coming years?
- What are the key regional markets?
- What has been the impact of COVID 19 on the India hand sanitizer market?
- What is the breakup of the market based on the type?
- What is the breakup of the market based on the ingredient?
- What is the breakup of the market based on the product form?
- What is the breakup of the market based on the pack size?
- What is the breakup of the market based on the end-use?
- What is the breakup of the market based on the distribution channel?
- What are the various stages in the value chain of the industry?
- What are the key driving factors and challenges in the market?
- What is the structure of the India hand sanitizer market and who are the key players?
- What is the degree of competition in the market?
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 India Hand Sanitizer Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Type
6.1 Alcohol Based
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Non-Alcoholic
6.2.1 Market Trends
6.2.2 Market Forecast
7 Market Breakup by Ingredient
7.1 Natural
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Organic
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Synthetic
7.3.1 Market Trends
7.3.2 Market Forecast
8 Market Breakup by Product Form
8.1 Gel
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Liquid
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Foam
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Spray
8.4.1 Market Trends
8.4.2 Market Forecast
8.5 Others
8.5.1 Market Trends
8.5.2 Market Forecast
9 Market Breakup by Pack Size
9.1 Small
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Medium
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Large
9.3.1 Market Trends
9.3.2 Market Forecast
10 Market Breakup by Distribution Channel
10.1 Pharmacies
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Supermarkets and Hypermarkets
10.2.1 Market Trends
10.2.2 Market Forecast
10.3 Departmental Stores
10.3.1 Market Trends
10.3.2 Market Forecast
10.4 Online
10.4.1 Market Trends
10.4.2 Market Forecast
10.5 Others
10.5.1 Market Trends
10.5.2 Market Forecast
11 Market Breakup by End-Use
11.1 Hospitals
11.1.1 Market Trends
11.1.2 Market Forecast
11.2 Households
11.2.1 Market Trends
11.2.2 Market Forecast
11.3 Restaurants and Hotels
11.3.1 Market Trends
11.3.2 Market Forecast
11.4 Others
11.4.1 Market Trends
11.4.2 Market Forecast
12 Market Breakup by Region
12.1 West India
12.1.1 Market Trends
12.1.2 Market Forecast
12.2 South India
12.2.1 Market Trends
12.2.2 Market Forecast
12.3 North India
12.3.1 Market Trends
12.3.2 Market Forecast
12.4 East India
12.4.1 Market Trends
12.4.2 Market Forecast
13 SWOT Analysis
13.1 Overview
13.2 Strengths
13.3 Weaknesses
13.4 Opportunities
13.5 Threats
14 Value Chain Analysis
15 Porters Five Forces Analysis
15.1 Overview
15.2 Bargaining Power of Buyers
15.3 Bargaining Power of Suppliers
15.4 Degree of Competition
15.5 Threat of New Entrants
15.6 Threat of Substitutes
16 Competitive Landscape
16.1 Market Structure
16.2 Key Players
16.3 Profiles of Key Players
16.3.1 ITC Limited
16.3.1.1 Company Overview
16.3.1.2 Business Portfolio
16.3.1.3 Financial Performance
16.3.1.4 SWOT Analysis
16.3.2 Dabur India Limited
16.3.2.1 Company Overview
16.3.2.2 Business Portfolio
16.3.2.3 Financial Performance
16.3.2.4 SWOT Analysis
16.3.3 Hindustan Unilever Limited
16.3.3.1 Company Overview
16.3.3.2 Business Portfolio
16.3.3.3 Financial Performance
16.3.3.4 SWOT Analysis
16.3.4 The Himalaya Drug Company
16.3.4.1 Company Overview
16.3.4.2 Business Portfolio
16.3.4.3 Financial Performance
16.3.4.4 SWOT Analysis
16.3.5 Reckitt Benckiser (India) Limited
16.3.5.1 Company Overview
16.3.5.2 Business Portfolio
16.3.5.3 Financial Performance
16.3.5.4 SWOT Analysis
16.3.6 Godrej Consumer Products Limited
16.3.6.1 Company Overview
16.3.6.2 Business Portfolio
16.3.6.3 Financial Performance
16.3.6.4 SWOT Analysis
16.3.7 Herbal Strategi
16.3.7.1 Company Overview
16.3.7.2 Business Portfolio
16.3.8 Zoic Cosmetic
16.3.8.1 Company Overview
16.3.8.2 Business Portfolio
16.3.9 Cossmic India Pvt. Ltd.
16.3.9.1 Company Overview
16.3.9.2 Business Portfolio
16.3.10 Zodhita Pvt. Ltd.
16.3.10.1 Company Overview
16.3.10.2 Business Portfolio
List of Figures
Figure 1: India: Hand Sanitizer Market: Major Drivers and Challenges
Figure 2: India: Hand Sanitizer Market: Sales Value (in Billion US$), 2014-2019
Figure 3: India: Hand Sanitizer Market: Breakup by Type (in %), 2019
Figure 4: India: Hand Sanitizer Market: Breakup by Ingredient (in %), 2019
Figure 5: India: Hand Sanitizer Market: Breakup by Product Form (in %), 2019
Figure 6: India: Hand Sanitizer Market: Breakup by Pack Size (in %), 2019
Figure 7: India: Hand Sanitizer Market: Breakup by Distribution Channel (in %), 2019
Figure 8: India: Hand Sanitizer Market: Breakup by End-Use (in %), 2019
Figure 9: India: Hand Sanitizer Market: Breakup by Region (in %), 2019
Figure 10: India: Hand Sanitizer Market Forecast: Sales Value (in Billion US$), 2020-2025
Figure 11: India: Hand Sanitizer (Alcohol-Based) Market: Sales Value (in Million US$), 2014 & 2019
Figure 12: India: Hand Sanitizer (Alcohol-Based) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 13: India: Hand Sanitizer (Non-Alcohol Based) Market: Sales Value (in Million US$), 2014 & 2019
Figure 14: India: Hand Sanitizer (Non-Alcohol Based) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 15: India: Hand Sanitizer (Natural) Market: Sales Value (in Million US$), 2014 & 2019
Figure 16: India: Hand Sanitizer (Natural) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 17: India: Hand Sanitizer (Organic) Market: Sales Value (in Million US$), 2014 & 2019
Figure 18: India: Hand Sanitizer (Organic) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 19: India: Hand Sanitizer (Synthetic) Market: Sales Value (in Million US$), 2014 & 2019
Figure 20: India: Hand Sanitizer (Synthetic) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 21: India: Hand Sanitizer (Gel) Market: Sales Value (in Million US$), 2014 & 2019
Figure 22: India: Hand Sanitizer (Gel) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 23: India: Hand Sanitizer (Liquid) Market: Sales Value (in Million US$), 2014 & 2019
Figure 24: India: Hand Sanitizer (Liquid) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 25: India: Hand Sanitizer (Foam) Market: Sales Value (in Million US$), 2014 & 2019
Figure 26: India: Hand Sanitizer (Foam) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 27: India: Hand Sanitizer (Spray) Market: Sales Value (in Million US$), 2014 & 2019
Figure 28: India: Hand Sanitizer (Spray) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 29: India: Hand Sanitizer (Other Product Forms) Market: Sales Value (in Million US$), 2014 & 2019
Figure 30: India: Hand Sanitizer (Other Product Forms) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 31: India: Hand Sanitizer (Small) Market: Sales Value (in Million US$), 2014 & 2019
Figure 32: India: Hand Sanitizer (Small) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 33: India: Hand Sanitizer (Medium) Market: Sales Value (in Million US$), 2014 & 2019
Figure 34: India: Hand Sanitizer (Medium) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 35: India: Hand Sanitizer (Large) Market: Sales Value (in Million US$), 2014 & 2019
Figure 36: India: Hand Sanitizer (Large) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 37: India: Hand Sanitizer (Pharmacies) Market: Sales Value (in Million US$), 2014 & 2019
Figure 38: India: Hand Sanitizer (Pharmacies) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 39: India: Hand Sanitizer (Supermarkets and Hypermarkets) Market: Sales Value (in Million US$), 2014 & 2019
Figure 40: India: Hand Sanitizer (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 41: India: Hand Sanitizer (Departmental Stores) Market: Sales Value (in Million US$), 2014 & 2019
Figure 42: India: Hand Sanitizer (Departmental Stores) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 43: India: Hand Sanitizer (Online) Market: Sales Value (in Million US$), 2014 & 2019
Figure 44: India: Hand Sanitizer (Online) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 45: India: Hand Sanitizer (Other Distribution Channels) Market: Sales Value (in Million US$), 2014 & 2019
Figure 46: India: Hand Sanitizer (Other Distribution Channels) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 47: India: Hand Sanitizer (Hospitals) Market: Sales Value (in Million US$), 2014 & 2019
Figure 48: India: Hand Sanitizer (Hospitals) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 49: India: Hand Sanitizer (Households) Market: Sales Value (in Million US$), 2014 & 2019
Figure 50: India: Hand Sanitizer (Households) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 51: India: Hand Sanitizer (Restaurants and Hotels) Market: Sales Value (in Million US$), 2014 & 2019
Figure 52: India: Hand Sanitizer (Restaurants and Hotels) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 53: India: Hand Sanitizer (Other End-Uses) Market: Sales Value (in Million US$), 2014 & 2019
Figure 54: India: Hand Sanitizer (Other End-Uses) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 55: North India: Hand Sanitizer Market: Sales Value (in Million US$), 2014 & 2019
Figure 56: North India: Hand Sanitizer Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 57: South India: Hand Sanitizer Market: Sales Value (in Million US$), 2014 & 2019
Figure 58: South India: Hand Sanitizer Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 59: East India: Hand Sanitizer Market: Sales Value (in Million US$), 2014 & 2019
Figure 60: East India: Hand Sanitizer Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 61: West India: Hand Sanitizer Market: Sales Value (in Million US$), 2014 & 2019
Figure 62: West India: Hand Sanitizer Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 63: India: Hand Sanitizer Industry: SWOT Analysis
Figure 64: India: Hand Sanitizer Industry: Value Chain Analysis
Figure 65: India: Hand Sanitizer Industry: Porter’s Five Forces Analysis
List of Tables
Table 1: India: Hand Sanitizer Market: Key Industry Highlights, 2019 and 2025
Table 2: India: Hand Sanitizer Market Forecast: Breakup by Type (in Million US$), 2020-2025
Table 3: India: Hand Sanitizer Market Forecast: Breakup by Ingredient (in Million US$), 2020-2025
Table 4: India: Hand Sanitizer Market Forecast: Breakup by Product Form (in Million US$), 2020-2025
Table 5: India: Hand Sanitizer Market Forecast: Breakup by Pack Size (in Million US$), 2020-2025
Table 6: India: Hand Sanitizer Market Forecast: Breakup by Distribution Channel (in Million US$), 2020-2025
Table 7: India: Hand Sanitizer Market Forecast: Breakup by End-Use (in Million US$), 2020-2025
Table 8: India: Hand Sanitizer Market Forecast: Breakup by Region (in Million US$), 2020-2025
Table 9: India: Hand Sanitizer Market: Competitive Structure
Table 10: India: Hand Sanitizer Market: Key Players