The India Insurtech market size reached USD 0.90 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 11.90 Billion by 2033, exhibiting a growth rate (CAGR) of 29.10% during 2025-2033. The market is driven by rising digital adoption, increasing insurance penetration, expanding regulatory support, artificial intelligence (AI)-driven underwriting, growing demand for personalized policies, expanding mobile and internet usage, and strategic partnerships between insurers and tech firms.
Report Attribute
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Key Statistics
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Base Year
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2024
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Forecast Years
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2025-2033
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Historical Years
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2019-2024
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Market Size in 2024 | USD 0.90 Billion |
Market Forecast in 2033 | USD 11.90 Billion |
Market Growth Rate (2025-2033) | 29.10% |
Growing Adoption of AI and Big Data for Personalized Insurance
The India Insurtech market is rapidly leveraging artificial intelligence (AI) and big data to enhance underwriting, fraud detection, and policy customization. In line with this, machine learning (ML) algorithms are being utilized by insurers to precisely calculate risk profiles and create hyper-personalized policies that adapt to the exact customer requirements. Moreover, chatbots and virtual assistants with AI capabilities are enhancing customer interactions, simplifying the claims-handling process, and diminishing turnaround time. Besides this, with growing digital transactions, predictive analytics ensures the detection of fraudulent claims, reducing financial losses. According to reports, AI-powered predictive models analyze extensive data sources to forecast trends and identify potential risks, enhancing early fraud detection capabilities. Furthermore, wearable devices and telematics are facilitating usage-based insurance models, especially in health and motor insurance. As a result, the trend towards AI-driven personalization is increasing customer engagement and promoting increased policy uptake. Additionally, established insurers are incorporating advanced analytics to stay competitive, as more Insurtech startups are innovating using AI-enabled solutions. The regulatory thrust towards digital transformation and data-driven decision-making is also speeding up the uptake of AI in India's insurance sector, which is boosting the India Insurtech market share.
Expansion of Embedded Insurance and Digital Distribution
The India Insurtech market outlook is transforming because of embedded insurance which merges coverage directly with consumer transactions. The combination of insurance products with e-commerce platforms along with fin-tech solutions and ride-hailing services creates new accessibility for coverage. For example, in March 2024, IRDAI introduced a framework to expand insurance distribution by embedding coverage into consumer platforms like e-commerce and ride-hailing, enhancing accessibility and driving market growth. Concurrently, the integration of insurance products into consumer transactions happens because of digital payment expansion and increasing smartphone adoption alongside consumer needs for simple insurance services. Besides this, customers can purchase insurance seamlessly during transactions, such as travel platforms offering trip protection at booking and consumer electronics retailers providing device insurance directly at checkout. The insurance technology industry also teams up with non-standard distribution networks to deliver coverage solutions to customers who lack traditional insurance services especially those in rural areas. Furthermore, digital policy acceptance has been accelerated by regulatory backing for digital norms which have simplified Know Your Customer (KYC) requirements. Apart from this, digital ecosystems are transforming the importance of embedded insurance because the solution presents an opportunity to boost India's insurance penetration by delivering affordable needed coverage through daily transactions without additional policy buying requirements. As a result, this trend is further driving the India Insurtech market growth.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the region level for 2025-2033. Our report has categorized the market based on type, service, and technology.
Type Insights:
The report has provided a detailed breakup and analysis of the market based on the type. This includes auto, business, health, home, specialty, travel, and others.
Service Insights:
A detailed breakup and analysis of the market based on the service have also been provided in the report. This includes consulting, support and maintenance, and managed services.
Technology Insights:
The report has provided a detailed breakup and analysis of the market based on the technology. This includes block chain, cloud computing, IoT, machine learning, Robo advisory, and others.
Regional Insights:
The report has also provided a comprehensive analysis of all the major regional markets, which include North, South, East and West India.
The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.
Report Features | Details |
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Base Year of the Analysis | 2024 |
Historical Period | 2019-2024 |
Forecast Period | 2025-2033 |
Units | Billion USD |
Scope of the Report |
Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
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Types Covered | Auto, Business, Health, Home, Specialty, Travel, Others |
Services Covered | Consulting, Support and Maintenance, Managed Services |
Technologies Covered | Block Chain, Cloud Computing, IoT, Machine Learning, Robo Advisory, Others |
Regions Covered | North India, South India, East India, West India |
Customization Scope | 10% Free Customization |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Questions Answered in This Report:
Key Benefits for Stakeholders: