India MICE Market

India MICE Market Size and Share: 

The India MICE market size reached USD 110.30 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 183.10 Billion by 2033, exhibiting a growth rate (CAGR) of 5.20% during 2025-2033. Government initiatives, large-scale infrastructure projects, rising corporate demand, global event hosting, and improved connectivity across major cities have propelled India's MICE market, positioning it as a competitive destination for international conferences, exhibitions, and corporate events while enhancing economic contributions through business tourism and sectoral collaborations across industries.

India MICE Market Trends:

Strategic Government Initiatives

The Government of India has introduced a set of strategic initiatives to support the MICE industry, acknowledging its potential to contribute significantly to economic development and employment. In 2022, the Ministry of Tourism launched the National Strategy for the MICE Industry with the goal of establishing India as a global leader in the MICE sector. This plan had lofty objectives, such as making India's contribution to the global MICE business 2% in five years and raising its International Congress and Convention Association (ICCA) ranking to the top 20 in five years. In order to meet these goals, the government has concentrated on creating institutional support frameworks. The creation of the India MICE Board under the Ministry of Tourism is a prime example of this initiative, as it acts as a focal point to coordinate and execute MICE-related activities. Alongside this, Incredible India's unveiling of the "Meet in India" brand, focused on hosting international events that meet the top-class standards needed, is attempting to project India as a flagship MICE destination using India's world-class attractions as well as high-end services available. Such efforts are complemented by financial aid schemes that aim to motivate stakeholders to organize and attend MICE events. Programs such as the Market Development Assistance (MDA) offer organizations grant funding, thereby supporting the development of the MICE industry through the defrayal of event organization costs.

Infrastructure Development

India's massive development of infrastructure has played a major role in propelling the expansion of the MICE industry. India has well over 1,300 hotels of the star category and more than 70 world-class convention centers with the capacity to stage international summits and exhibitions. Cities, like Delhi, Mumbai, Bengaluru, Hyderabad, and Chennai have become major destination cities for MICE tourism, providing premier facilities and effective government patronage for MICE tourism. The focus of the government is reflected in the approval and creation of world-class convention centers around the nation. These are all equipped with modern facilities and cutting-edge technologies and are designed to meet the variable requirements of global conferences and expos. Not only does the establishment of such facilities expand the capacity of the country to accommodate events of massive sizes, but also the country benefits economically through their creation as a whole by facilitating business tourists as well as connected industries. In addition, the incorporation of cutting-edge technologies in these facilities has enhanced the effectiveness and attractiveness of event hosting in India. High-speed internet connectivity, virtual conferencing, and green building practices are among the features that meet international standards, positioning India as a viable option for global event planners.

India MICE Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the region/country level for 2025-2033. Our report has categorized the market based on type.

Type Insights:

• Meetings
• Incentives
• Conferences
• Events

The report has provided a detailed breakup and analysis of the market based on the type. This includes meetings, incentives, conferences, and events.

Regional Insights:

• North India
• South India
• East India
• West India

The report has also provided a comprehensive analysis of all the major regional markets, which include North India, South India, East India, and West India.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

India MICE Market News:

• March 2025: Union Minister Gajendra Singh Shekhawat informed that India is moving toward becoming a world-class MICE destination, supported by mega-sized infrastructure developments such as new airports, new railways, and wide roads. The success of hosting the G20 events has enhanced India's credibility for organizing international conferences. These developments have raised India's capability to host and attract large-scale MICE events, accelerating the industry's development.
• October 2024: Jaipur has become a leading MICE tourism destination, with key events such as the Jaipur Literature Festival (JLF) and the Jaipur Jewelry Show. Such events draw thousands of international participants, which spur the local tourism sector as visitors visit the city's heritage sites and bazaars. The International Indian Film Academy Awards (IIFA25) further strengthened Jaipur's position in the MICE industry.

India MICE Market Report Coverage:

Key Questions Answered in This Report:

• How has the India MICE market performed so far and how will it perform in the coming years?
• What is the breakup of the India MICE market on the basis of type?
• What are the various stages in the value chain of the India MICE market? 
• What are the key driving factors and challenges in the India MICE market?
• What is the structure of the India MICE market and who are the key players?
• What is the degree of competition in the India MICE market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the India MICE market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the India MICE market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the India MICE industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.