India Mustard Oil Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

India Mustard Oil Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

Report Format: PDF+Excel | Report ID: SR112023A2404
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Market Overview:

The India mustard oil market is expected to exhibit a growth rate (CAGR) of 4.3% during 2023-2028.

Mustard oil refers to a type of vegetable oil that is naturally extracted from the seeds of black, brown, and white mustard. In India, it is widely available in different forms, including refined mustard oil, Grade I (Kachchi Ghani) mustard oil, and Grade II (non-edible) mustard oil. Some of the key factors driving the demand of mustard oil in India include rising disposable incomes, health benefits, strong demand from both urban and rural regions and diversified applications in both food and non-food applications. 

India is among the biggest consumers of mustard oil based on its high consumption in various culinary practices, such as cooking, frying, poaching, dressing, etc. Additionally, the expanding agriculture sector contributes to the increasing availability of high yielding mustard seeds, thereby catalyzing the mustard oil production. Furthermore, the Indian government has launched several initiatives for enhancing the production of oilseeds in the country to reduce imports and achieve self-sufficiency in edible oil production. Moreover, the wide presence of brick-and-mortar retail centers, including convenience stores, grocery stores, supermarkets, hypermarkets, etc., is also propelling the demand for mustard oil in the country. In line with this, the increasing sales of mustard oil over e-commerce platforms supported by several discounted offers, cashback, doorstep delivery options, etc., are also catalyzing the market for mustard oil in India. Moreover, the market is further driven by the growing demand for mustard oil in the personal care sector in India.

The outbreak of the COVID-19 pandemic, in early 2020, however, had disrupted the supply chain of mustard oil due to the temporary shutdown of several manufacturing plants, unavailability of raw materials and labour shortages. Demand was also negatively impacted by the temporary shut down of hotels and restaurants during the lockdown.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the India mustard oil market report, along with forecasts at the country and regional level from 2023-2028. Our report has categorized the market based on packaging type, packaging material, pack size, application and distribution channel.

Breakup by Packaging Type:

  • Pouches
  • Jars
  • Cans
  • Bottles

Breakup by Packaging Material:

  • Metal
  • Plastic
  • Paper
  • Others

Breakup by Pack Size:

  • Less than 1 Litres
  • 1 Litres
  • 1 Litres - 5 litres
  • 5 Litres - 10 Litres
  • 10 Litres and Above

Breakup by Application:

  • Household Cooking
  • HoReCa
  • Industrial Uses

Breakup by Distribution Channel:

  • Direct/Institutional Sales
  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Online
  • Others

Breakup by Region:

  • North India
  • West and Central India
  • East India
  • South India

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Report Coverage:

Report Features Details
Base Year of the Analysis 2022
Historical Period 2017-2022
Forecast Period 2023-2028
Units Metric Tons
Segment Coverage Packaging Type, Packaging Material, Pack Size, Application, Distribution Channel, Region
Region Covered North India, West and Central India, East India, South India
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2299
Five User License: US$ 3399
Corporate License: US$ 4499
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

Key Questions Answered in This Report

We expect the India mustard oil market to exhibit a CAGR of 4.3% during 2023-2028.

The rising demand for mustard oil, owing to its anti-inflammatory, anti-bacterial, anti-fungal, and anti-carcinogenic properties that help in maintaining blood sugar levels and cardiovascular health, is primarily driving the India mustard oil market.

The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of mustard oil across the nation.

Based on the packaging type, the India mustard oil market can be segmented into pouches, jars, cans, and bottles. Currently, bottles hold the largest market share.

Based on the packaging material, the India mustard oil market has been divided into metal, plastic, paper, and others, where plastic currently exhibits a clear dominance in the market.

Based on the pack size, the India mustard oil market can be categorized into less than 1 litres, 1 litres, 1 litres - 5 litres, 5 litres - 10 litres, and 10 litres and above. Currently, 1 litres account for the majority of the total market share.

Based on the application, the India mustard oil market has been segregated into household cooking, HoReCa, and industrial uses. Among these, household cooking currently exhibits a clear dominance in the market.

Based on the distribution channel, the India mustard oil market can be bifurcated into direct/institutional sales, supermarkets and hypermarkets, convenience stores, online, and others. Currently, convenience stores hold the largest market share.

On a regional level, the market has been classified into North India, West and Central India, East India, and South India, where East India currently dominates the India mustard oil market.

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India Mustard Oil Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
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