India Packaged Food Market

Market Overview:

India packaged food market size reached US$ 113.9 Billion in ​2023​. Looking forward, IMARC Group expects the market to reach US$ 210.81 Billion by ​2032​, exhibiting a growth rate (CAGR) of 7.08% during 2024-2032. The changing consumer preferences towards convenient meal options and the widespread adoption of food preservation techniques are primarily driving the market growth.

Packaged food, also known as processed or convenience food, encompasses food products that are pre-prepared and sealed in packaging for sale to consumers. This type of food undergoes various processing stages, including washing, cooking, freezing, canning, or the addition of preservatives to prolong its shelf life. Packaged food is available in diverse forms, including canned goods, frozen meals, snacks, and beverages. The packaging serves the dual purpose of preserving the food and safeguarding it from contamination, thereby enhancing both shelf life and safety. Furthermore, the packaging often includes labels containing essential information such as ingredients, nutritional facts, and expiration dates, enabling consumers to make informed choices. In addition to these benefits, packaged food offers convenience and time savings in meal preparation.

India Packaged Food Market Trends:

The India packaged food market has witnessed substantial growth in recent years, propelled by evolving consumer lifestyles, urbanization, and an increasing demand for convenience. This market's expansion can be attributed to factors, such as the rising disposable incomes, the changing dietary preferences, and a surge in dual-income households, which have led to a shift in consumer behavior towards ready-to-eat and easy-to-prepare food items. Moreover, in a country as diverse as India, with a wide array of culinary traditions, the packaged food industry has adapted by offering a range of products that cater to regional tastes. This diversity in product offerings has contributed significantly to the market's robust growth. Furthermore, while the convenience factor remains a key driver for the popularity of packaged food, the market has also responded to the increasing demand for healthier options. Besides this, manufacturers are incorporating nutritional enhancements, reducing additives, and introducing organic and natural ingredients to meet the evolving preferences of the health-conscious Indian consumer. Government initiatives promoting food safety standards and regulations have further instilled confidence in consumers regarding the quality of packaged food, thereby acting as another significant growth-inducing factor. Apart from this, both domestic and international players are actively participating, fostering innovation and competition, which is anticipated to fuel the market growth over the forecasted period.

India Packaged Food Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2024-2032. Our report has categorized the market based on product type and distribution channel.

Product Type Insights:

• Bakery Products
• Dairy Products
• Beverages
• Breakfast Products
• Meals
• Others
   

The report has provided a detailed breakup and analysis of the market based on the product type. This includes bakery products, dairy products, beverages, breakfast products, meals, and others.

Distribution Channel Insights:

• Supermarkets and Hypermarkets
• Specialty Stores
• Convenience Stores
• Online Retail Stores
• Others
   

A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes supermarkets and hypermarkets, specialty stores, convenience stores, online retail stores, and others.

Regional Insights:

• North India
• West and Central India
• South India
• East and Northeast India
   

The report has also provided a comprehensive analysis of all the major regional markets, which include North India, West and Central India, South India, and East and Northeast India.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

India Packaged Food Market Report Coverage:

Key Questions Answered in This Report:

• How has the India packaged food market performed so far and how will it perform in the coming years?
• What has been the impact of COVID-19 on the India packaged food market?
• What is the breakup of the India packaged food market on the basis of product type?
• What is the breakup of the India packaged food market on the basis of distribution channel?
• What are the various stages in the value chain of the India packaged food market? 
• What are the key driving factors and challenges in the India packaged food?
• What is the structure of the India packaged food market and who are the key players?
• What is the degree of competition in the India packaged food market?

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the India packaged food market from 2018-2032.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the India packaged food market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the India packaged food industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.