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India Packaged Rice Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027

Market Overview:

The India packaged rice market reached a volume of 10.96 Million Tons in 2021. Looking forward, IMARC Group expects the market to reach 15.33 Million Tons by 2027, exhibiting a CAGR of 6.10% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor.

Packaged rice refers to an enclosed rice product that is protected from tampering or contamination against physical, chemical, and biological sources. Numerous packaging variants, such as pouches, woven bags, and plastic jars, are commonly used to enclose different rice varieties, including parboiled and Basmati. Rice packaging plays a vital role in preserving and transporting rice grains to their desired location without affecting the taste, aroma, or quality. It has also gained traction as a means of printing medium for providing information regarding nutritional content, price, and origin of the packaged products.

 

 
 

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India Packaged Rice Market Trends:

In India, the elevating levels of urbanization, coupled with the increasing consumer consciousness towards food safety and quality, are primarily driving the demand for packaged rice. Moreover, the rising penetration of organized food retail outlets offering different varieties of packaged rice is further catalyzing the market growth in the country. Additionally, the shifting consumer preferences towards an energy-rich, carbohydrate-based diet for reducing the risk of numerous chronic ailments, are also propelling the product demand. Apart from this, the elevating consumer living standards, particularly across Tier 1 and Tier 2 cities, are further bolstering the sales of premium and specialty packaged rice products. Moreover, the expanding HoReCa sector, along with the growing prominence of high-grade packaged rice with sleek grains, unique aroma and taste, prolonged shelf-life, etc., is positively influencing the regional market. Besides this, the implementation of various government initiatives, such as the National Food Security Mission (NFSM), for boosting domestic production and improving the storage capacity of rice in India is acting as another growth-inducing factor. Moreover, several key players are launching innovative packaging solutions in the form of zip lock pouches and flexible pouches for convenient usage and easy storage, which is further expected to India packaged rice market in the coming years.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the India packaged rice market, along with forecasts at the country and regional level from 2022-2027. Our report has categorized the market based on product type, packaging, pack size and distribution channel.

Market Breakup by Product Type:

 

 
 

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  • Parboiled Rice
  • Basmati Rice
     

Market Breakup by Packaging:

  • Pouches
  • Woven Bags
  • Others
     

Market Break up by Pack Size:

  • 5 Kilograms
  • 1 Kilogram
  • Others
     

Market Breakup by Distribution Channel:

  • General Trade: Convenience Stores/Kirana Stores
  • Modern Trade: Supermarkets/Hypermarkets/Specialty Stores
  • Online and E-Commerce
  • Others
     

Market Breakup by Region:

  • North India
  • West and Central India
  • South India
  • East India
     

Competitive Landscape:

The competitive landscape of the India packaged rice industry has also been examined with some of the?key players ?being Adani Wilmar Ltd., Aeroplane Rice Ltd., Amira Nature Foods Ltd, Baba Naga Agro Pvt. Ltd., Balashree Foods Pvt. Ltd., Chaman Lal Setia Exports Ltd., Future Consumer Limited, Kohinoor Speciality Foods India Private Limited (McCormick & Company, Inc.), KRBL Limited, LalQilla (Amar Singh Chawal Wala), LT Foods, Patanjali Ayurved Limited, Shri Lal Mahal Group, Sriveda Sattva Pvt. Ltd., and VSR Foods.

Report Coverage:

Report Features Details
Base Year of the Analysis 2021
Historical Period 2016-2021
Forecast Period 2022-2027
Units Million Tons
Segment Coverage Product Type, Packaging, Pack Size, Distribution Channel, Region
Region Covered North India, South India, West and Central India, East India
Companies Covered Adani Wilmar Ltd., Aeroplane Rice Ltd., Amira Nature Foods Ltd, Baba Naga Agro Pvt. Ltd., Balashree Foods Pvt. Ltd., Chaman Lal Setia Exports Ltd., Future Consumer Limited, Kohinoor Speciality Foods India Private Limited (McCormick & Company, Inc.), KRBL Limited, LalQilla (Amar Singh Chawal Wala), LT Foods, Patanjali Ayurved Limited, Shri Lal Mahal Group, Sriveda Sattva Pvt. Ltd., and VSR Foods.
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2299
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Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

 

Key Questions Answered in This Report:

  • How has the India packaged rice market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the India packaged rice market?
  • What is the breakup of the India packaged rice market based on the product type?
  • What is the breakup of the India packaged rice market based on the packaging?
  • What is the breakup of the India packaged rice market based on the pack size?
  • What is the breakup of the India packaged rice market based on the distribution channel?
  • What are the key regions in the India packaged rice market?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the India packaged rice market and who are the key players?

1    Preface
2    Scope and Methodology
 
    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3    Executive Summary
4    Introduction

    4.1    Overview
    4.2    Key Industry Trends
5    India Packaged Rice Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Impact of COVID-19
    5.4    Market Forecast
6    Market Breakup by Product Type
    6.1    Parboiled Rice
        6.1.1 Market Trends
        6.1.2 Market Forecast
    6.2    Basmati Rice
        6.2.1 Market Trends
        6.2.2 Market Forecast
7    Market Breakup by Packaging
     7.1    Pouches
        7.1.1 Market Trends
        7.1.2 Market Forecast  
     7.2    Woven Bags
        7.2.1 Market Trends
        7.2.2 Market Forecast
     7.3    Others
        7.3.1 Market Trends
        7.3.2 Market Forecast
8    Market Breakup by Pack Size
    8.1    5 Kilograms
        8.1.1 Market Trends
        8.1.2 Market Forecast
    8.2    1 Kilogram
        8.2.1 Market Trends
        8.2.2 Market Forecast
    8.3    Others
        8.3.1 Market Trends
        8.3.2 Market Forecast
9    Market Breakup by Distribution Channel
    9.1    General Trade: Convenience Stores/Kirana Stores 
        9.1.1 Market Trends
        9.1.2 Market Forecast
    9.2    Modern Trade: Supermarkets/Hypermarkets/Specialty Stores
        9.2.1 Market Trends
        9.2.2 Market Forecast
    9.3    Online and E-Commerce
        9.3.1 Market Trends
        9.3.2 Market Forecast
    9.4    Others
        9.4.1 Market Trends
        9.4.2 Market Forecast
10   Market Breakup by Region
    10.1    North India
        10.1.1 Market Trends
        10.1.2 Market Breakup by State
        10.1.3 Market Forecast
    10.2    West and Central India 
        10.2.1 Market Trends
        10.2.2 Market Breakup by State
        10.2.3 Market Forecast
    10.3    South India
        10.3.1 Market Trends
        10.3.2 Market Breakup by State
        10.3.3 Market Forecast
    10.4    East India
        10.4.1 Market Trends
        10.4.2 Market Breakup by State
        10.4.3 Market Forecast
11    SWOT Analysis
    11.1    Strengths
    11.1    Weakness
    11.3    Opportunities
    11.4    Threats
12    Value Chain Analysis
13    Porters Five Forces Analysis
14    Pricing and Margin Analysis

    14.1     Analysis of Price Offered by Major Players With Their SKUs
    14.2     Margins at Various Levels of Supply Chain
    14.3     Pricing Strategy at Entry Level
15    Competitive Landscape
    15.1     Market Structure
    15.2     Key Players
    15.3     Business and Marketing Strategies
    15.4     Key Players Profiles
        15.4.1    Adani Wilmar Ltd.
           15.4.1.1 Company Overview
           15.4.1.2 Product Portfolio
           15.4.1.3 Financials
        15.4.2    Aeroplane Rice Ltd.
           15.4.2.1 Company Overview
           15.4.2.2 Product Portfolio
        15.4.3    Amira Pure Foods Private Limited
           15.4.3.1 Company Overview
           15.4.3.2 Product Portfolio
        15.3.4    Baba Naga Agro Pvt. Ltd.
           15.3.4.1 Company Overview
           15.3.4.2 Product Portfolio
        15.4.5    Balashree Foods Pvt. Ltd.
           15.4.5.1 Company Overview
           15.4.5.2 Product Portfolio
        15.4.6    Chaman Lal Setia Exports Ltd.
           15.4.6.1 Company Overview
           15.4.6.2 Product Portfolio
           15.4.6.3 Financials
        15.4.7    Future Consumer Limited
           15.4.7.1 Company Overview
           15.4.7.2 Product Portfolio
           15.4.7.3 Financials
           15.4.7.4 SWOT Analysis      
        15.4.8    Kohinoor Speciality Foods India Private Limited (McCormick & Company, Inc.)
           15.4.8.1 Company Overview
           15.4.8.2 Product Portfolio
        15.4.9    KRBL Limited
           15.4.9.1 Company Overview
           15.4.9.2 Product Portfolio
           15.4.9.3 Financials
        15.4.10    LalQilla (Amar Singh Chawal Wala)
           15.4.10.1 Company Overview
           15.4.10.2 Product Portfolio
        15.4.11    LT Foods
           15.4.11.1 Company Overview
           15.4.11.2 Product Portfolio
           15.4.11.3 Financials
        15.4.12    Patanjali Ayurved Limited
           15.4.12.1 Company Overview
           15.4.12.2 Product Portfolio
           15.4.12.3 Financials
        15.4.13    Shri Lal Mahal Group
           15.4.13.1 Company Overview
           15.4.13.2 Product Portfolio
        15.4.14    Sriveda Sattva Pvt. Ltd.
           15.4.14.1 Company Overview
           15.4.14.2 Product Portfolio
        15.4.15    VSR Foods
           15.4.15.1 Company Overview
           15.4.15.2 Product Portfolio

List of Figures

Figure 1: India:Packaged Rice Market: Major Drivers and Challenges
Figure 2: India:Packaged Rice Market: Volume Trends (in Million Tons), 2016-2021
Figure 3: India:Packaged Rice Market Forecast: Volume Trends (in Million Tons), 2022-2027
Figure 4: India:Packaged Rice Market: Breakup by Product Type (in %), 2021
Figure 5: India:Packaged Rice Market: Breakup by Packaging (in %), 2021
Figure 6: India:Packaged Rice Market: Breakup by Pack Size (in %), 2021
Figure 7: India:Packaged Rice Market: Breakup by Distribution Channel (in %), 2021
Figure 8: India:Packaged Rice Market: Breakup by Region (in %), 2021
Figure 9: India:Packaged Rice Market (Parboiled Rice): Volume Trends (in ‘000 Tons), 2016-2021
Figure 10: India:Packaged Rice Market Forecast (Parboiled Rice): Volume Trends (in ‘000 Tons), 2022-2027
Figure 11: India:Packaged Rice Market (Basmati Rice): Volume Trends (in ‘000 Tons), 2016-2021
Figure 12: India:Packaged Rice Market Forecast (Basmati Rice): Volume Trends (in ‘000 Tons), 2022-2027
Figure 13: India:Packaged Rice Market (Pouches): Volume Trends (in ‘000 Tons), 2016-2021
Figure 14: India:Packaged Rice Market Forecast (Pouches): Volume Trends (in ‘000 Tons), 2022-2027
Figure 15: India:Packaged Rice Market (Woven Bags): Volume Trends (in ‘000 Tons), 2016-2021
Figure 16: India:Packaged Rice Market Forecast (Woven Bags): Volume Trends (in ‘000 Tons), 2022-2027
Figure 17: India:Packaged Rice Market (Other Packs): Volume Trends (in ‘000 Tons), 2016-2021
Figure 18: India:Packaged Rice Market Forecast (Other Packs): Volume Trends (in ‘000 Tons), 2022-2027
Figure 19: India:Packaged Rice Market (5 Kilograms): Volume Trends (in ‘000 Tons), 2016-2021
Figure 20: India:Packaged Rice Market Forecast (5 Kilograms): Volume Trends (in ‘000 Tons), 2022-2027
Figure 21: India:Packaged Rice Market (1 Kilogram): Volume Trends (in ‘000 Tons), 2016-2021
Figure 22: India:Packaged Rice Market Forecast (1 Kilogram): Volume Trends (in ‘000 Tons), 2022-2027
Figure 23: India:Packaged Rice Market (Other Pack Sizes): Volume Trends (in ‘000 Tons), 2016-2021
Figure 24: India:Packaged Rice Market Forecast (Other Pack Sizes): Volume Trends (in ‘000 Tons), 2022-2027
Figure 25: India:Packaged Rice Market (Sales Through General Trade: Convenience Stores/Kirana Stores): Volume Trends (in ‘000 Tons), 2016-2021
Figure 26: India:Packaged Rice Market Forecast (Sales Through General Trade: Convenience Stores/Kirana Stores): Volume Trends (in ‘000 Tons), 2022-2027
Figure 27: India:Packaged Rice Market (Sales Through Modern Trade: Supermarkets/Hypermarkets/Specialty Stores): Volume Trends (in ‘000 Tons), 2016-2021
Figure 28: India:Packaged Rice Market Forecast (Sales Through Modern Trade: Supermarkets/Hypermarkets/Specialty Stores): Volume Trends (in ‘000 Tons), 2022-2027
Figure 29: India:Packaged Rice Market (Sales Through Online and E-Commerce): Volume Trends (in ‘000 Tons), 2016-2021
Figure 30: India:Packaged Rice Market Forecast (Sales Through Online and E-Commerce): Volume Trends (in ‘000 Tons), 2022-2027
Figure 31: India:Packaged Rice Market (Sales Through Other Distribution Channels): Volume Trends (in ‘000 Tons), 2016-2021
Figure 32: India:Packaged Rice Market Forecast (Sales Through Other Distribution Channels): Volume Trends (in ‘000 Tons), 2022-2027
Figure 33: North India: Packaged Rice Market: Volume Trends (in ‘000 Tons), 2016-2021
Figure 34: North India: Packaged Rice Market: Breakup by State (in %), 2021
Figure 35: North India: Packaged Rice Market Forecast: Volume Trends (in ‘000 Tons), 2022-2027
Figure 36: West and Central India: Packaged Rice Market: Volume Trends (in ‘000 Tons), 2016-2021
Figure 37: West and Central India: Packaged Rice Market: Breakup by State (in %), 2021
Figure 38: West and Central India: Packaged Rice Market Forecast: Volume Trends (in ‘000 Tons), 2022-2027
Figure 39: South India: Packaged Rice Market: Volume Trends (in ‘000 Tons), 2016-2021
Figure 40: South India: Packaged Rice Market: Breakup by State (in %), 2021
Figure 41: South India: Packaged Rice Market Forecast: Volume Trends (in ‘000 Tons), 2022-2027
Figure 42: East India: Packaged Rice Market: Volume Trends (in ‘000 Tons), 2016-2021
Figure 43: East India: Packaged Rice Market: Breakup by State (in %), 2021
Figure 44: East India: Packaged Rice Market Forecast: Volume Trends (in ‘000 Tons), 2022-2027
Figure 45: India: Packaged Rice Market: SWOT Analysis
Figure 46: Packaged Rice Industry: Value Chain Analysis
Figure 47: India: Packaged Rice Market: Porters Five Forces Analysis

List of Tables

Table 1: India: Packaged Rice Market: Key Industry Highlights, 2021 and 2027
Table 2: India: Packaged Rice Market Forecast: Breakup by Product Type (in ‘000 Tons), 2022-2027
Table 3: India: Packaged Rice Market Forecast: Breakup by Packaging (in ‘000 Tons), 2022-2027
Table 4: India: Packaged Rice Market Forecast: Breakup by Pack Size (in ‘000 Tons), 2022-2027
Table 5: India: Packaged Rice Market Forecast: Breakup by Distribution Channel (in ‘000 Tons), 2022-2027
Table 6: India: Packaged Rice  Market Forecast: Breakup by Region (in ‘000 Tons), 2022-2027
Table 7: India: Packaged Rice Market: Competitive Structure
Table 8: India: Packaged Rice Market: Key Players

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