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The India school stationery supplies market is expected to continue its moderate growth during the forecast period (2021-2026). Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor.
School stationery comprises pencils, sharpeners, erasers, notebooks, pencil cases and sketch pens. It plays an integral part in the education system and is utilized by students of all age groups. It is available in different materials, including wood, paper, plastic and metal. At present, key manufacturers operating in India are introducing product variants in cardboard, innovative papers and marble to provide a high degree of personalization.
Increasing brand consciousness among individuals on account of improving standards of living represents one of the major factors impelling the growth of the market in India. Apart from this, the leading players are increasingly emphasizing on developing and introducing innovative products to retain their competitive position in the market. These players are introducing sustainable and eco-friendly variants of crayons, sketch pens, oil paints, watercolors, and paintbrushes. In line with this, they are focusing on marketing and brand-building campaigns, such as licensed collaborations with children’s television channels that enable manufacturers to print popular cartoon characters on stationery items. This, in confluence with the increasing dependence on social media platforms and over-the-top (OTT) media services to promote their products, is offering lucrative growth opportunities in the country. Some of the other factors projected to positively influence the market include rising global literacy rates, increasing educational spending capacity and continuous launch of innovative product designs.
IMARC Group provides an analysis of the key trends in each sub-segment of the India school stationery supplies market report, along with forecasts for growth at the region level from 2021-2026. Our report has categorized the market based on region, product, distribution channel and end user.
Breakup by Product:
Breakup by End-User:
Breakup by Distribution Channel:
Breakup by Region:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
|Base Year of the Analysis||2020|
|Segment Coverage||Product, Distribution Channel, End User, Region|
|Region Covered||North India, West and Central India, South India, East India|
|Customization Scope||10% Free Customization|
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|Post-Sale Analyst Support||10-12 Weeks|
|Delivery Format||PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)|
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