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India Soundbar Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026

Market Overview:

The India soundbar market is currently witnessing robust growth. A soundbar, or media bar, refers to a device or audio system that is used to produce stereo effects. It consists of stereo analog inputs and outputs, infrared remote control, wireless connectivity option, and audio processing features for speaker equalization. Soundbars offer powerful audio quality and surround sound with minimal space and eliminate the need for multiple speakers and external wiring. In India, the demand for soundbars has escalated as they can be connected to a wide range of devices, such as televisions, laptops, PCs, music players and smartphones. On account of this, they are extensively utilized across various industries, such as residential, commercial and entertainment.

The India soundbar market is primarily driven by the increasing access to intuitive technologies and virtual assistants backed by the growing disposable incomes of consumers. The emergence of the internet of things (IoT)-enabled devices has also encouraged consumers to focus on exploring advanced consumer electronics, which represents another factor strengthening the market growth. For instance, in September 2020, ZEB-Juke Bar 9700 Pro Dolby Atmos soundbar was launched by Zebronics in India with multiple connectivity options. Additionally, the rising penetration of subscription-based media platforms like Amazon Prime and Netflix has escalated the demand for soundbars. Furthermore, rapid digitalization, improving lifestyles, and growing awareness about smart and automated systems, are some of the factors that are providing a positive thrust to the market. On account of these factors, the market is expected to witness strong growth during the forecast period (2021-2026).

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the India soundbar market report, along with forecasts for growth at the region level from 2021-2026. Our report has categorized the market based on region, type, installation method, connectivity and application.

Breakup by Type:

  • Wall-Mounted
  • Tabletop
  • Others
     

Breakup by Installation Method:

  • Active Soundbar
  • Passive Soundbar
  • Others
     

Breakup by Connectivity:

  • Wi-Fi
  • Bluetooth
  • Others
     

Breakup by Application:

  • Home Audio
  • Commercial
  • Others
     

Breakup by Region:

  • North India
  • West and Central India
  • East India
  • South India
     

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Key Questions Answered in This Report:

  • How has the India soundbar market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the India soundbar market?
  • What are the key regional markets?
  • What is the breakup of the market based on the type?
  • What is the breakup of the market based on the installation method?
  • What is the breakup of the market based on the connectivity?
  • What is the breakup of the market based on the application?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the India soundbar market and who are the key players?
  • What is the degree of competition in the industry?

1    Preface
2    Scope and Methodology 

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3    Executive Summary
4    Introduction

    4.1    Overview
    4.2    Key Industry Trends
5    India Soundbar Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Impact of COVID-19
    5.4    Market Forecast
6    Market Breakup by Type
    6.1    Wall-Mounted
        6.1.1 Market Trends
        6.1.2 Market Forecast
    6.2    Table-Top
        6.2.1 Market Trends
        6.2.2 Market Forecast
    6.3    Others
        6.3.1 Market Trends
        6.3.2 Market Forecast
7    Market Breakup by Installation Method
    7.1    Active Soundbars
        7.1.1 Market Trends
        7.1.2 Market Forecast
    7.2    Passive Soundbars
        7.2.1 Market Trends
        7.2.2 Market Forecast
    7.3    Others
        7.3.1 Market Trends
        7.3.2 Market Forecast
8   Market Breakup by Connectivity
    8.1    Wi-Fi
        8.1.1 Market Trends
        8.1.2 Market Forecast
    8.2    Bluetooth
        8.2.1 Market Trends
        8.2.2 Market Forecast
    8.3    Others
        8.3.1 Market Trends
        8.3.2 Market Forecast
9    Market Breakup by Application
    9.1    Home Audio
        9.1.1 Market Trends
        9.1.2 Market Forecast
    9.2    Commercial
        9.2.1 Market Trends
        9.2.2 Market Forecast
    9.3    Others
        9.3.1 Market Trends
        9.3.2 Market Forecast
10    Market Breakup by Region
    10.1    North India
        10.1.1 Market Trends
        10.1.2 Market Breakup by State
        10.1.3 Market Forecast
    10.2    West and Central India
        10.2.1 Market Trends
        10.2.2 Market Breakup by State
        10.2.3 Market Forecast
    10.3    East India
        10.3.1 Market Trends
        10.3.2 Market Breakup by State
        10.3.3 Market Forecast
    10.4    South India
        10.4.1 Market Trends
        10.4.2 Market Breakup by State
        10.4.3 Market Forecast
11    SWOT Analysis
    11.1    Overview
    11.2    Strengths
    11.3    Weaknesses
    11.4    Opportunities
    11.5    Threats
12    Value Chain Analysis
13    Porters Five Forces Analysis

    13.1    Overview
    13.2    Bargaining Power of Buyers
    13.3    Bargaining Power of Suppliers
    13.4    Degree of Competition
    13.5    Threat of New Entrants
    13.6    Threat of Substitutes
14    Policy and Regulatory Landscape
15    Competitive Landscape

    15.1    Market Structure
    15.2    Key Players
    15.3    Profiles of Key Players

List of Figures

Figure 1: India: Soundbar Market: Major Drivers and Challenges
Figure 2: India: Soundbar Market: Sales Value (in Million US$), 2015-2020
Figure 3: India: Soundbar Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 4: India: Soundbar Market: Breakup by Type (in %), 2020
Figure 5: India: Soundbar Market: Breakup by Installation Method (in %), 2020
Figure 6: India: Soundbar Market: Breakup by Connectivity (in %), 2020
Figure 7: India: Soundbar Market: Breakup by Application (in %), 2020
Figure 8: India: Soundbar Market: Breakup by Region (in %), 2020
Figure 9: India: Soundbar (Wall-Mounted) Market: Sales Value (in Million US$), 2015 & 2020
Figure 10: India: Soundbar (Wall-Mounted) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 11: India: Soundbar (Table-Top) Market: Sales Value (in Million US$), 2015 & 2020
Figure 12: India: Soundbar (Table-Top) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 13: India: Soundbar (Other Types) Market: Sales Value (in Million US$), 2015 & 2020
Figure 14: India: Soundbar (Other Types) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 15: India: Soundbar (Active Soundbars) Market: Sales Value (in Million US$), 2015 & 2020
Figure 16: India: Soundbar (Active Soundbars) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 17: India: Soundbar (Passive Soundbars) Market: Sales Value (in Million US$), 2015 & 2020
Figure 18: India: Soundbar (Passive Soundbars) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 19: India: Soundbar (Other Installation Methods) Market: Sales Value (in Million US$), 2015 & 2020
Figure 20: India: Soundbar (Other Installation Methods) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 21: India: Soundbar (Wi-Fi) Market: Sales Value (in Million US$), 2015 & 2020
Figure 22: India: Soundbar (Wi-Fi) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 23: India: Soundbar (Bluetooth) Market: Sales Value (in Million US$), 2015 & 2020
Figure 24: India: Soundbar (Bluetooth) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 25: India: Soundbar (Other Connectivity) Market: Sales Value (in Million US$), 2015 & 2020
Figure 26: India: Soundbar (Other Connectivity) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 27: India: Soundbar (Home Audio) Market: Sales Value (in Million US$), 2015 & 2020
Figure 28: India: Soundbar (Home Audio) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 29: India: Soundbar (Commercial) Market: Sales Value (in Million US$), 2015 & 2020
Figure 30: India: Soundbar (Commercial) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 31: India: Soundbar (Other Applications) Market: Sales Value (in Million US$), 2015 & 2020
Figure 32: India: Soundbar (Other Applications) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 33: North India: Soundbar Market: Sales Value (in Million US$), 2015 $ 2020
Figure 34: North India: Soundbar Market: Breakup by State (in %), 2020
Figure 35: North India: Soundbar Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 36: West and Central India: Soundbar Market: Sales Value (in Million US$), 2015 & 2020
Figure 37: West and Central India: Soundbar Market: Breakup by State (in %), 2020
Figure 38: West and Central India: Soundbar Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 39: South India: Soundbar Market: Sales Value (in Million US$), 2015 & 2020
Figure 40: South India: Soundbar Market: Breakup by State (in %), 2020
Figure 41: South India: Soundbar Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 42: East India: Soundbar Market: Sales Value (in Million US$), 2015 & 2020
Figure 43: East India: Soundbar Market: Breakup by State (in %), 2020
Figure 44: East India: Soundbar Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 45: India: Soundbar Industry: SWOT Analysis
Figure 46: India: Soundbar Industry: Value Chain Analysis
Figure 47: India: Soundbar Industry: Porter’s Five Forces Analysis

List of Tables

Table 1: India: Soundbar Market: Key Industry Highlights, 2020 and 2026
Table 2: India: Soundbar Market Forecast: Breakup by Type (in Million US$), 2021-2026
Table 3: India: Soundbar Market Forecast: Breakup by Installation Method (in Million US$), 2021-2026
Table 4: India: Soundbar Market Forecast: Breakup by Connectivity (in Million US$), 2021-2026
Table 5: India: Soundbar Market Forecast: Breakup by Application (in Million US$), 2021-2026
Table 6: India: Soundbar Market Forecast: Breakup by Region (in Million US$), 2021-2026
Table 7: India: Soundbar Market: Competitive Structure
Table 8: India: Soundbar Market: Key Players

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