The India toaster market size reached USD 147.92 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 224.01 Million by 2033, exhibiting a growth rate (CAGR) of 4.37% during 2025-2033. Rising urbanization, increasing disposable income, expanding middle-class population, convenience-driven lifestyles, rapid e-commerce growth, nuclear family trends, smart kitchen adoption, energy-efficient models, café culture expansion, premium product demand, and continuous technological advancements, are driving India's toaster market growth.
Report Attribute
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Key Statistics
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Base Year
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2024
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Forecast Years
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2025-2033
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Historical Years
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2019-2024
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Market Size in 2024 | USD 147.92 Million |
Market Forecast in 2033 | USD 224.01 Million |
Market Growth Rate (2025-2033) | 4.37% |
Rising Demand for Smart and Energy-Efficient Toasters
Due to customer aspirations for sustainability and convenience, the Indian toaster industry is moving toward smart and energy-efficient gadgets. By 2029, 40.9 million households are expected to have smart appliances installed, with household penetration increasing from 6.5% in 2025 to 13.6% in 2029. The popularity of smart toasters with digital interfaces, programmable browning settings, and AI-powered personalization features is rising. These versions let customers change settings via smartphone applications and interface with smart home ecosystems. Energy efficiency is another important aspect in toaster sales. Consumers choose devices with minimal power usage, enhanced heating components, and automated shut-off functions. With growing electricity costs and government measures to promote energy saving, manufacturers are introducing toasters that meet Bureau of Energy Efficiency (BEE) requirements. According to a 2023 survey, 40% of Indian customers favored appliances with energy-saving certifications, and this figure is expected to inflate in the coming years. To meet this need, brands like Philips, Morphy Richards, and Bajaj have produced toasters with lower power usage and more durability, hence driving market development.
Growth in Premium and Multi-Functional Toasters
In India, there's a noticeable shift in the toaster market as consumers increasingly desire high-quality kitchen gadgets. People are now looking for toasters that offer more functions than just toasting bread—they want options that can also make sandwiches, reheat, and defrost. This trend is really strong in cities where people really want to step up their cooking game. They're willing to buy high-tech kitchen tools that make their cooking quicker and better. Surveys show that currently close to 35% of urban families are keen on multi-functional appliances for the kitchen and it looks like this number will rise to 50% by 2025. People really gravitate towards toasters made with good quality materials like stainless steel because they work better and are durable. Companies like Breville, Cuisinart, Havells, and Prestige are expanding their range of luxury toasters. Features such as extra-wide slots, touchscreen controls, and automatic lift functions are becoming more common in the upscale market. Additionally, online shopping on platforms like Amazon and Flipkart has seen a 27% increase in premium toaster sales in 2023. This growing trend is indicating an intense hunger from shoppers for the latest and greatest tech models and it definitely provides a really positive feel for the whole market outlook.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the region/country level for 2025-2033. Our report has categorized the market based on product, application, and distribution channel.
Product Insights:
The report has provided a detailed breakup and analysis of the market based on the product. This includes pop-up toasters, toaster oven, and conveyor toasters.
Application Insights:
A detailed breakup and analysis of the market based on the application have also been provided in the report. This includes commercial and residential.
Distribution Channel Insights:
The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes offline and online.
Regional Insights:
The report has also provided a comprehensive analysis of all the major regional markets, which include North India, South India, East India, and West India.
The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.
Report Features | Details |
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Base Year of the Analysis | 2024 |
Historical Period | 2019-2024 |
Forecast Period | 2025-2033 |
Units | Million USD |
Scope of the Report |
Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
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Products Covered | Pop-up Toasters, Toaster Oven, Conveyor Toasters |
Applications Covered | Commercial, Residential |
Distribution Channels Covered | Offline, Online |
Regions Covered | North India, South India, East India, West India |
Customization Scope | 10% Free Customization |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Questions Answered in This Report:
Key Benefits for Stakeholders: