The India water treatment equipment market size reached USD 2.25 Billion in 2024. The market is expected to reach USD 3.61 Billion by 2033, exhibiting a growth rate (CAGR) of 5.41% during 2025-2033. The market growth is attributed to increasing concerns about water scarcity, growing need for purifiers in rural regions due to lack of clean and safe drinking water, public campaigns, government programs, and private collaborations.
Increasing Awareness About Water Scarcity
The growing consciousness about water shortage in India is a major factor propelling the need for water treatment equipment. With water resources facing mounting pressure from overexploitation, contamination, and climate change, both individuals and entities are acknowledging the necessity for effective water management strategies. Furthermore, the increasing number of campaigns to raise public awareness and educational initiatives regarding the significance of conserving water are catalyzing the demand for advanced water treatment technologies. Individuals are eager to purchase water purifiers and filtration systems for home use, while businesses are adopting water recycling and reuse methods. For instance, in 2025, Boson Whitewater and IAPMO India signed a memorandum of understanding (MoU) to standardize recycled water, focusing on compliance, workforce training, and adoption of water-saving technologies. The partnership aims to validate Boson Whitewater's treated water process and implement Zero Liquid Discharge (ZLD). The collaboration seeks to promote safe and sustainable water reuse amidst growing water scarcity concerns. This growing awareness is resulting in a transition toward sustainable water treatment options, encouraging more innovation and funding in water treatment technologies to tackle the issues of water scarcity.
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Growing Demand for Water Purifiers in Rural Areas
Rural India is witnessing a significant rise in the demand for water purifiers and treatment devices as communities face unsafe drinking water, inadequate sanitation, and restricted access to dependable infrastructure. This, in turn, is positively impacting the water treatment equipment market size in India. Pollution of groundwater, periodic shortages of water, and reliance on untreated surface water are increasing health hazards, particularly from waterborne illnesses. This is catalyzing the demand for easily accessible purification technologies, such as reverse osmosis (RO) systems, ultraviolet (UV) filters, and activated carbon solutions, intended for minimal maintenance and off-grid application. Government initiatives focused on rural water supply and public health are further promoting adoption. Non-profit organizations (NGOs) and private entities are also stepping in with targeted interventions. For example, in 2024, The Art of Living partnered with Kent to distribute 1,00,000 Kent Gold UF (Optima) water filters throughout India, initially launching with 25,000 filters in Maharashtra. The project sought to enhance health and hygiene in rural areas by offering complimentary, high-quality water filters. The initiative targeted regions with contaminated drinking water and promoted sustainable access to safe water in rural areas. These initiatives are enhancing public health while also creating new opportunities for manufacturers of water treatment equipment, positioning rural India as an important target for industry stakeholders.
Smart Water Management Systems
The introduction of smart water management systems is a paradigm change in the functioning and monitoring of water treatment equipment. IoT-connected devices are offering real-time monitoring features through which users can monitor water quality parameters, filter performance, and system maintenance requirements remotely. the water treatment equipment demand in Indian market is being spurred on by the use of artificial intelligence and machine learning algorithms that automatically optimize the treatment process. Smart sensors incorporated into treatment systems are able to identify contamination levels, forecast maintenance needs, and regulate treatment parameters as needed. Mobile apps are allowing consumers to keep track of their water purification systems and be alerted to the need for filter changes or system faults. This digitalization wave is especially attractive to urban consumers who are tech-savvy and appreciate convenience and efficiency. Blockchain technology-based water quality certification and supply chain transparency are also increasingly popular. These smart systems are lowering operation expenses and enhancing treatment efficiency in many end-use segments.
Decentralized Treatment Solutions
The move to decentralized water treatment solutions is changing the market landscape by solving localized water issues more efficiently. Community-based treatment systems are being implemented in rural and peri-urban regions where centralized infrastructure is not cost-effective or viable. The water treatment equipment industry in India is experiencing growing demand for modular and scalable treatment units, which can be conveniently transported and installed in remote areas. Point-of-use treatment systems are becoming increasingly popular with households and small businesses looking for instant access to clean water without reliance on municipal supplies. Solar-powered treatment systems are being designed for use in off-grid communities that bring together renewable energy and water purification technology. Decentralized systems are making it possible to deploy water treatment infrastructure at a quicker pace, as well as ease the load on centralized treatment plants. The modular design methodology makes it simple to scale up and tailor based on specific water quality issues and community requirements. This trend is most relevant for meeting the needs of India's wide geographic and demographic diversity in water treatment.
Some of the other market trends are,
The India water treatment equipment market share is primarily driven by increasing water scarcity concerns and deteriorating water quality across urban and rural regions. Government initiatives promoting clean water access through programs like Jal Jeevan Mission and Swachh Bharat Abhiyan are accelerating market adoption. Rising health consciousness among consumers regarding waterborne diseases is fueling demand for residential water purification systems. Industrial expansion in sectors like pharmaceuticals, chemicals, and food processing is creating substantial demand for specialized water treatment solutions. Growing awareness about environmental sustainability and water conservation is encouraging investments in advanced treatment technologies. Rapid urbanization and population growth are putting additional pressure on existing water infrastructure, necessitating modern treatment equipment.
The rural market presents enormous untapped potential with over 600 million people lacking access to reliable clean water sources. Public-private partnerships offer significant opportunities for India water treatment equipment market growth through government-backed water infrastructure projects. Emerging technologies like IoT-enabled smart water treatment systems create new market segments for tech-savvy consumers. Export opportunities are expanding as India develops expertise in cost-effective water treatment solutions suitable for developing nations. The growing industrial sector requires customized water treatment solutions, creating niche market opportunities for specialized equipment manufacturers. Climate change adaptation strategies are driving demand for resilient water treatment infrastructure that can withstand extreme weather conditions.
According to the India water treatment equipment market analysis, high initial investment costs for advanced water treatment systems limit adoption among price-sensitive consumers, particularly in rural areas. Lack of adequate technical expertise and skilled workforce hampers proper installation, maintenance, and operation of sophisticated treatment equipment. Inconsistent power supply in many regions affects the performance of electrically-operated water treatment systems. Competition from unorganized sectors offering low-cost, substandard products poses challenges for established manufacturers maintaining quality standards. Complex regulatory frameworks and varying state-level policies create compliance challenges for manufacturers operating across different regions. Limited awareness about the importance of regular maintenance and filter replacement affects system performance and customer satisfaction.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the regional level for 2025-2033. Our report has categorized the market based on product type, technology, distribution channel, and end use.
Product Type Insights:
The report has provided a detailed breakup and analysis of the market based on the product type. This includes sedimentation tanks, filtration systems, disinfection equipment, softening equipment, membrane systems, and others.
Technology Insights:
A detailed breakup and analysis of the market based on the technology have also been provided in the report. This includes reverse osmosis, microfiltration, clarifier, distillation, ion exchange, and others.
Distribution Channel Insights:
The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes direct and indirect.
End Use Insights:
A detailed breakup and analysis of the market based on the end use have also been provided in the report. This includes residential, agriculture, chemical manufacturing, food processing, construction, pharmaceutical production, and others.
Regional Insights:
The report has also provided a comprehensive analysis of all the major regional markets, which include North India, South India, East India, and West India.
The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.
Report Features | Details |
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Base Year of the Analysis | 2024 |
Historical Period | 2019-2024 |
Forecast Period | 2025-2033 |
Units | Billion USD |
Scope of the Report |
Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
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Product Types Covered | Sedimentation Tanks, Filtration Systems, Disinfection Equipment, Softening Equipment, Membrane Systems, Others |
Technologies Covered | Reverse Osmosis, Microfiltration, Clarifier, Distillation, Ion exchange, Others |
Distribution Channels Covered | Direct, Indirect |
End Uses Covered | Residential, Agriculture, Chemical Manufacturing, Food Processing, Construction, Pharmaceutical production, Others |
Regions Covered | North India, South India, East India, West India |
Customization Scope | 10% Free Customization |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Benefits for Stakeholders:
The water treatment equipment market in India was valued at USD 2.25 Billion in 2024.
The India water treatment equipment market is projected to exhibit a CAGR of 5.41% during 2025-2033, reaching a value of USD 3.61 Billion by 2033.
Urban expansion, industrial discharge, and stringent pollution norms are catalyzing the demand for water treatment equipment in India. Scarcity of clean water and rising public awareness about health encourage investment in efficient solutions. Infrastructure upgrades and government projects add momentum, while companies adopt advanced systems to meet compliance needs, manage costs, and secure sustainable water resources for future use.